A decade ago, we started Zoho Social with a simple vision: to make social media management easier, smarter, and more impactful for your business. What began as a small idea has grown to a powerful platform that helps businesses across the globe reach their audiences through the most popular social media networks.
Over the years, we've managed to adapt to changing trends and the ever-evolving social media spectrum according to various industries. From our very first customer to our now-thriving community filled with people, this journey wouldn't have been as easy and fun without you, our beloved users.
From then to now
- Launched in 2015 with a core focus on publishing and scheduling; broadened further into monitoring and social listening, measuring performance, AI-powered writing for social media, and collaborating with peers and customers

- Expanded from four to 14 social media channels

- Grew from our first sign-up to 700k+ sign-ups

- Processed and published 100 million+ posts with more than 24k posts published or scheduled in a day and 10 million+ messages

- Evolved from a passionate team of eight who planted the seed to a dynamic family of 55, carrying our vision forward.

Our top 10 features from the past 10 years
2015: Launch of Zoho Social
Zoho Social was launched with publishing, scheduling, collaborating, and performance analysis features. Further, in the same year, more features like bulk scheduling were introduced to make it easier for businesses to handle their social media channels and engagement while they're away.
2016: Addition of Instagram and integration with Zoho CRM
Instagram, one of the most popular social media channels being used by businesses, was added to Zoho Social. Brands started leveraging this space to be a part of a visual storytelling experience and connect with their customers and prospects.
The first ever method to track the ROI from social media marketing efforts was introduced on Zoho Social through the Zoho CRM integration. The process of lead generation and measuring output became easier via automation and defining rules for lead forms and social media interactions.
2017: Zoho Social for agencies
Zoho Social for agencies – a new edition of the product – was introduced, catering to agencies handling the social media accounts of multiple clients. With Social, agencies could use bulk-scheduling, lead generation automation, and advanced analytics to handle their clients' data efficiently and deliver better results without the chaos.
2018: Zoho Social's integration with Zoho Desk and the introduction of Google Business Profile
Zoho Social's integration with Zoho Desk took customer service to a whole new level. Being able to convert social media mentions and queries from customers directly into tickets helped businesses bring their support and marketing teams together on one platform, while ensuring that not a single query was missed.
Google Business Profile was added to Zoho Social, helping businesses onboard their listings and stay competitive in their local market. Reviews and questions could be monitored and answered easily, providing more credibility and assurance to customers and prospects.
2019: Improved analytics dashboard
The entire Reports dashboard was re-imagined with advanced individual cards for specific networks. Customized dashboards could be built with a dynamic date range, and they could be shared and scheduled to be sent out regularly to members of the team or clients. These analytics gave businesses and agencies a holistic view of how their social media channels are performing, and gave them chances to improve wherever required.
2020: UI enhancements to make the tool look more engaging and user-friendly
As the world was battling to survive through some of the worst times we'd all faced, Zoho Social was being fine-tuned to help businesses easily go remote without any hassle. With the motive to brighten things up and make it easier to navigate, Social was made more colorful while drop-downs and re-arrange options were introduced to allow quick shuffling between brands and channels.
2021: Introduction of Canva and YouTube
Designing social media posts became a lot more interesting with the introduction of Canva. With its numerous templates, graphics and add-on elements, Canva on Zoho Social made it easier for businesses to design their images and share them instantly to their social channels.
With video content being consumed excessively by consumers, YouTube was added to Zoho Social for businesses to leverage the trend and make their channels more engaging. The analytics helped businesses understand how their videos were being received and improve their strategy to hold their customers' attention for a bit longer.
2022: Addition of Pinterest, TikTok, and Image editor
As social media consumers kept growing, so did the channels. Zoho Social kept up with the pace and introduced Pinterest and TikTok for businesses to widen their horizon and reach a vast audience with diverse content tailor-made for each social platform.
Image Editor was introduced to edit and make images enhanced and suitable for all the supported social channels.
2023: Zia's integration with OpenAI and introduction of Mastodon and Inbox
With AI-driven enhancements and technology taking the lead, Zoho Social introduced the OpenAI integration. With this, users could make use of Zia, the AI-powered writing assistant, to help generate content for their channels.
Mastodon started gaining popularity as the decentralized platform that would help businesses create and nurture a community, so Zoho Social swiftly added this to the list of channels to make the job easier.
Inbox, a single dashboard to manage and respond to all interactions across all social media channels, was introduced. Brands would never miss any single mention because of the assignment rules and priority levels that could be added to each interaction.
2024: Introduction of Threads, WhatsApp, and Telegram
Threads, WhatsApp, and Telegram business accounts were introduced on Zoho Social, taking the list of channels supported to the current number of 14. This made Zoho Social bigger, better, and a one-stop solution for businesses to take care of all their social media needs.
What's next?
The next decade is all about automation, better audience insights, and integrations that simplify your social media management. We’re working on exciting new features that will help you scale, engage, and grow your brand like never before.
We'd like to thank you immensely for being a part of our incredible journey and this community! Your support, feedback, and trust have helped shape Zoho Social into what it is today. We hope to have you with us in the journey ahead.
Thank you
Zoho Social
Recent Topics
In place field editing for candidates
Wondering about any insight/best practices for efficiently updating candidate records while reviewing them in a Job Opening pipeline. We can do in-field editing (e.g. update job title or City) only when we have the full candidate record open, however
Default tax type for mileage?
Where we are, mileage includes a government tax. Is there any way to set a default tax for the Personal Car Mileage category of expense? (Or any other way?)
Show price book list price
When using price books, once you add products to the price book in the Products related list you can display the Unit price which is the default list price; however, there is no option to show the price book list price. To see the price book list price
Cliq File Upload
While uploading large file like 500MB, it takes time, that fines. But if you resize window or move window in other screen, that uploading disappears. After upload complete & sent it will be visible
Zia Actions: AI-powered Workflow Automation for Faster and Smarter Execution
Hello everyone, Workflows got a notch better with AI-based actions. Actions such as field extraction, prediction, auto reply, and content generation facilitate quick execution with improved speed and accuracy. Zia can intercept useful details in newly
Constant color of a legend value
It would be nice if we can set a constant color/pattern to a value when creating a chart. We would often use the same value in different graph options and I always have to copy the color that we've set to a certain value from a previous graph to make
What's New in Zoho POS - October 2025
Hello everyone, Welcome to Zoho POS's monthly updates, where we share our latest feature updates, releases, changes, and more. Let’s take a look at how October went. Process returns for refunds, exchanges, or offer store credit Returns and exchanges can
Loan and purchase
My husband is lending me mobey to buy a vehicle intersst free ... I need to know how to record the cash receipt and how I pay it back... the money is for a vehicle do I just post the invoice for that as I normally would usung the loan money to pay for
Zoho Connect Module in Zoho Trident
Hi I really like where Zoho Trident is going. Having Mail and Cliq in one place is especially powerful. However, Zoho Connect really needs to be included to make this a true communication and collaboration hub. I would like to request that Zoho Connect
Zoho FSM API Delete Record
Hi FSM Team, It would be great if you could delete a record via API. Thank you,
File Field Validation
Hello all, We are tracking our customer NDA agreements in our CRM and have created 2 fields to do so, an execution date field and a file upload field. I want to create a validation rule to ensure that when the execution date field is populated that the
100 record view limitation
I have just migrated from another CRM and am starting in ZOHOcrm with over 5000 contacts. It seems that my searches and sorts are limited to 100 live records....or am I missing something. This seems to be very limiting...in a lot of scenarios (mass email,
ZUG Meet-ups are back - Across India (December 2025)
The Zoho User Group (ZUG) meet-ups are back, and this time, we’re travelling across India to reconnect with our amazing community! From Chennai to Delhi, Bengaluru to Mumbai, we can’t wait to meet you all in person and talk everything Zoho SalesIQ, automation,
Categorise Attachments
We take ID, proof of address, right to work documentation and more. I can upload a single file in to field, but we often receive multiple files for each category e.g. someone may send a separate file for the front and back of their national ID card. My team don't have time to manipulate the files in order to upload them as a single file. The options, as far as I can tell, would be to create additional fields on attachments in order to categorise what the file is, or to be able to upload single
Scheduling a meeting for just a 1:1 phone call
My business is B2C and many of my customer's don't want to engage in an online meeting for what can be handled in a regular phone call. I am trying to create a new meeting invitation, but there is no venue optoin for "phone call". How are other's handling
Need more details on API Usage Dashboard
Hi Team, We have implemented Zoho Expense for a client and has done some integrations with well known third party ERP via api. Recently we have noticed a huge spike in the API consumption. But we couldn't get the root cause for the same. I accept there
Power of Automation:: Automating SLA Timelines for First Response & Resolution for Issues module.
Hello Everyone, Ever wished SLAs could update automatically based on issue severity i.e no manual tracking, no missed timelines? That is exactly what one of our customers, Alex, wanted to achieve in the Issues module. So, we have setup a simple automation
Power of Automation :: Quick way to associate your Projects with Zoho CRM
A custom function is a software code that can be used to automate a process and this allows you to automate a notification, call a webhook, or perform logic immediately after a workflow rule is triggered. This feature helps to automate complex tasks and
Free webinar! Build smarter apps with Zoho Sign and Zoho Creator
Hello, Bring the power of digital signatures to the apps you build in Zoho Creator! Connect Zoho Sign as a microservice and enable seamless e-signature workflows in your applications. This integration allows you to automate signing tasks using Deluge.
Move orders scan ISBN
Hi We have ISBN setup to be searched in items zoho but move orders dissent recognize the ISBN is there q missing configuration? regards, JS
What's New - October 2025 | Zoho Backstage
Hey everyone! We’ve been busy rolling out a host of upgrades for Zoho Backstage. While some major features are still going through final rounds of testing to make your event experience smooth as butter, here’s what was new and improved in October 2025.
Zoho People Attendance Regularization – Wrong Total Hours Displayed
While using Zoho People, I observed that the attendance regularization is showing wrong total hours when applied to past dates. For example, if a check-in is added at 10:00 AM and check-out at 6:00 PM for a previous date, the system sometimes calculates
Add Flexible Recurrence Options for Meeting Scheduling in Zoho Cliq (e.g., Every 2 Weeks)
Hello Zoho Cliq Team, We hope you are doing well. Currently, when scheduling a meeting inside Zoho Cliq, the recurrence options are limited to Daily, Weekly, Monthly, and Yearly. There is no ability to set a meeting to occur every X weeks — for example,
Subform Disabled Fields Should Remain Disabled on Edit/View
Currently, when we disable a subform field using on user input or on add new row, it works perfectly during the initial data entry. However, when the record is saved and reopened for viewing or editing, these disabled fields become editable again. This
How do you print a refund check to customer?
Maybe this is a dumb question, but how does anyone print a refund check to a customer? We cant find anywhere to either just print a check and pick a customer, or where to do so from a credit note.
What is Resolution Time in Business Hours
HI, What is the formula used to find the total time spent by an agent on a particular ticket? How is Resolution Time in Business Hours calculated in Zohodesk? As we need to find out the time spent on the ticket's solution by an agent we seek your assistance
Is it possible to turn off all capabilities for a customer to schedule, reschedule or cancel an appointment?
Is it possible to turn off all capabilities for a customer to schedule, reschedule or cancel an appointment? I would like to set it up so only staff can schedule appointments. Is this possible?
Hide "Section" headers when using a form as a subform in "List view"
When using a form as a subform and setting the "View Type" to "List View" it is not possible to hide the section headers. This can become an issue if I have a section which is not applicable to this subform and I hide the fields within that section and
Add additional field to quick search results
IN the advanced search, we can add any field to the columns. In the regular search results (before you press enter, there is no option to modify the results. It would be super useful to include a custom field where it currently displays the pipleine
Need Help: Updating Related Records via Subform Entries in Zoho Creator
Hi everyone, I’m trying to set up a workflow in Zoho Creator where each row in a subform updates related records in another form automatically. Here’s the situation: My main form (e.g., “Receipts”) contains a subform where each row selects a related record
Disable signing in using email aliases?
Hi, I currently have user accounts that have multiple aliases, for example: Main: name@domain.com Alias: alias1@domain.com, alias2@domain.com Currently, I am able to use any of those 3 emails in the 'username' box during login, and it will log me into the email. Is there a way to setup so that email aliases cannot be used to sign on? I'd still be able to receive and send emails using those aliases in the main email account like it works now, except only the main email can be used to login. Cheers!
Zoho Desk - Community - Customer Portal - Description Field UX Improvement
Hi Zoho Desk Team, As a prolific user of Zoho Cares Community, I find it very frustrating that I cannot increase the size of the Description box (this one which I am typing this message). Many apps with multi line text fields have a small handle in the
Add the same FROM email to multiple department
Hi, We have several agents who work with multiple departments and we'd like to be able to select their names on the FROM field (sender), but apparently it's not possible to add a FROM address to multiple departments. Is there any way around this? Thanks.
Can I change the format of the buttons in the email templates?
Hi all! We have been working hard trying to brand our email templates, and have some way to go yet. One of the things we can't seem to edit is the green ${Cases.CUSTOMER_PORTAL_BUTTON} button and the font of the View Ticket text. Is there any way of doing
Lead to Contact Conversion with multiple email address fields
We are a B2C business with a strong repeat cycle, and as such it's not uncommon for customers to use multiple email addresses with us. We have both our Contacts & Leads modules set up with 3 email fields. (Primary Email / Secondary Email / Historic Email)
Does Thrive work with Zoho Billing (Subscriptions)?
I would like to use Thrive with Zoho Billing Subscriptions but don't see a way to do so. Can someone point me in the right direction? Thank you
Exporting Charts from ZohoCRM
Hi...I'm relatively new to ZohoCRM, but very happy with it so far. I have all my leads and potentials accurately entered, and like the reports that I can view, with charts at the top of the data. But when I export the data, I'm receiving only the data, whether I export as excel, csv or pdf. How can I export both the chart and the data? In case it makes a difference, I'm using the free version right now. I tried researching the other editions to see if a paid version of the software offered the ability
Automatically Update Ticket Status in Zoho Desk Based on Actions in Zoho Projects
Hi Zoho Desk Team, Hope you’re doing well. We’re using the Zoho Desk–Zoho Projects integration to manage tasks related to customer tickets, and it works well for linking and tracking progress. However, there are a few important automation capabilities
sms long credits
I’m trying to purchase Long Code credits so I can send SMS campaigns to my contacts. However, when I click the “Buy Now” button, the page appears blank and doesn’t load any purchase options. Could you please assist me in purchasing the Long Code credits
Tip #48- Power Your AI Workflows with Zoho Assist on Zapier’s MCP- 'Insider Insights'
We’re thrilled to announce that Zoho Assist is now part of Zapier’s Model Context Protocol (MCP), bringing remote support automation right into your AI ecosystem. What is MCP? The Model Context Protocol (MCP) is Zapier’s new framework designed to connect
Next Page