A decade ago, we started Zoho Social with a simple vision: to make social media management easier, smarter, and more impactful for your business. What began as a small idea has grown to a powerful platform that helps businesses across the globe reach their audiences through the most popular social media networks.
Over the years, we've managed to adapt to changing trends and the ever-evolving social media spectrum according to various industries. From our very first customer to our now-thriving community filled with people, this journey wouldn't have been as easy and fun without you, our beloved users.
From then to now
- Launched in 2015 with a core focus on publishing and scheduling; broadened further into monitoring and social listening, measuring performance, AI-powered writing for social media, and collaborating with peers and customers

- Expanded from four to 14 social media channels

- Grew from our first sign-up to 700k+ sign-ups

- Processed and published 100 million+ posts with more than 24k posts published or scheduled in a day and 10 million+ messages

- Evolved from a passionate team of eight who planted the seed to a dynamic family of 55, carrying our vision forward.

Our top 10 features from the past 10 years
2015: Launch of Zoho Social
Zoho Social was launched with publishing, scheduling, collaborating, and performance analysis features. Further, in the same year, more features like bulk scheduling were introduced to make it easier for businesses to handle their social media channels and engagement while they're away.
2016: Addition of Instagram and integration with Zoho CRM
Instagram, one of the most popular social media channels being used by businesses, was added to Zoho Social. Brands started leveraging this space to be a part of a visual storytelling experience and connect with their customers and prospects.
The first ever method to track the ROI from social media marketing efforts was introduced on Zoho Social through the Zoho CRM integration. The process of lead generation and measuring output became easier via automation and defining rules for lead forms and social media interactions.
2017: Zoho Social for agencies
Zoho Social for agencies – a new edition of the product – was introduced, catering to agencies handling the social media accounts of multiple clients. With Social, agencies could use bulk-scheduling, lead generation automation, and advanced analytics to handle their clients' data efficiently and deliver better results without the chaos.
2018: Zoho Social's integration with Zoho Desk and the introduction of Google Business Profile
Zoho Social's integration with Zoho Desk took customer service to a whole new level. Being able to convert social media mentions and queries from customers directly into tickets helped businesses bring their support and marketing teams together on one platform, while ensuring that not a single query was missed.
Google Business Profile was added to Zoho Social, helping businesses onboard their listings and stay competitive in their local market. Reviews and questions could be monitored and answered easily, providing more credibility and assurance to customers and prospects.
2019: Improved analytics dashboard
The entire Reports dashboard was re-imagined with advanced individual cards for specific networks. Customized dashboards could be built with a dynamic date range, and they could be shared and scheduled to be sent out regularly to members of the team or clients. These analytics gave businesses and agencies a holistic view of how their social media channels are performing, and gave them chances to improve wherever required.
2020: UI enhancements to make the tool look more engaging and user-friendly
As the world was battling to survive through some of the worst times we'd all faced, Zoho Social was being fine-tuned to help businesses easily go remote without any hassle. With the motive to brighten things up and make it easier to navigate, Social was made more colorful while drop-downs and re-arrange options were introduced to allow quick shuffling between brands and channels.
2021: Introduction of Canva and YouTube
Designing social media posts became a lot more interesting with the introduction of Canva. With its numerous templates, graphics and add-on elements, Canva on Zoho Social made it easier for businesses to design their images and share them instantly to their social channels.
With video content being consumed excessively by consumers, YouTube was added to Zoho Social for businesses to leverage the trend and make their channels more engaging. The analytics helped businesses understand how their videos were being received and improve their strategy to hold their customers' attention for a bit longer.
2022: Addition of Pinterest, TikTok, and Image editor
As social media consumers kept growing, so did the channels. Zoho Social kept up with the pace and introduced Pinterest and TikTok for businesses to widen their horizon and reach a vast audience with diverse content tailor-made for each social platform.
Image Editor was introduced to edit and make images enhanced and suitable for all the supported social channels.
2023: Zia's integration with OpenAI and introduction of Mastodon and Inbox
With AI-driven enhancements and technology taking the lead, Zoho Social introduced the OpenAI integration. With this, users could make use of Zia, the AI-powered writing assistant, to help generate content for their channels.
Mastodon started gaining popularity as the decentralized platform that would help businesses create and nurture a community, so Zoho Social swiftly added this to the list of channels to make the job easier.
Inbox, a single dashboard to manage and respond to all interactions across all social media channels, was introduced. Brands would never miss any single mention because of the assignment rules and priority levels that could be added to each interaction.
2024: Introduction of Threads, WhatsApp, and Telegram
Threads, WhatsApp, and Telegram business accounts were introduced on Zoho Social, taking the list of channels supported to the current number of 14. This made Zoho Social bigger, better, and a one-stop solution for businesses to take care of all their social media needs.
What's next?
The next decade is all about automation, better audience insights, and integrations that simplify your social media management. We’re working on exciting new features that will help you scale, engage, and grow your brand like never before.
We'd like to thank you immensely for being a part of our incredible journey and this community! Your support, feedback, and trust have helped shape Zoho Social into what it is today. We hope to have you with us in the journey ahead.
Thank you
Zoho Social
Recent Topics
Cliq iOS can't see shared screen
Hello, I had this morning a video call with a colleague. She is using Cliq Desktop MacOS and wanted to share her screen with me. I'm on iPad. I noticed, while she shared her screen, I could only see her video, but not the shared screen... Does Cliq iOS is able to display shared screen, or is it somewhere else to be found ? Regards
project name field issue- n8n
Hey guys, I have a question. I want to create a new product using the workflow. The problem is with the product name field; I don't know how to fill it in. The workflow starts with retrieving information from the leads table, retrieving links to scrape
How to filter Packages in zoho inventory api
Hi Team, I want to perform some tasks in a schedular on the packages which are in "Shipped" state. I tried to use filter_by in my api call but in return I get response as {"code":-1,"message":"Given filter is not configured"} My Api request is as follows
CRM
Is anyone else experiencing this issue? Our company is not moving out of using Gmail's web app. It just has more features and is a better email program than Zoho Mail. Gmail has an extension (Zoho CRM for Gmail) that we're using but we've found some serious
ZOHO add-in issue
I cannot connect ZOHO from my Outlook. I am getting this error.
Syncing with Google calendar, Tasks and Events
Is it possible to sync Zoho CRM calendar, task and events with Google Calendar's tasks and events. With the increasing adoption by many major tool suppliers to sync seamlessly with Google's offerings (for instance I use the excellent Any.do task planning
How can i view "Child" Accounts?
It can be very useful in our field of business to know the parent-child account relationship. However, there seems to be a shortcoming in the parent account view: no child account list. How can we view the child accounts per each account?
Ability to assign Invoice Ownership through Deluge in FSM
Hi, As part of our process, when a service appointment is completed, we automated the creation of the invoice based on a specific business logic using Deluge. When we do that, the "Owner" of the invoice in Zoho FSM is defaulted to the SuperAdmin. This
Easily perform calculations using dates with the new DATEDIF function
Hey Zoho Writer users! We've enhanced Zoho Writer's formula capabilities with the new DATEDIF function. This allows you to calculate the difference between dates in days, months, and years. Function syntax: =DATEDIF(start_date, end_date, unit) Inputs:
Adding Comments Using Workflows - How to Change User Attributed
We have worklflows in Desk where a comment is added to a ticket based on certain criteria. It seems that the comment added is always attributed to the user who last edited the workflow. This does not make sense for us because: - It's misleading to other
Add Attachment Support to Zoho Flow Mailhook / Email Trigger Module
Dear Zoho Support Team, We hope you are well. We would like to kindly request a feature enhancement for the Mailhook module in Zoho Flow. Currently, the email trigger in Zoho Flow provides access to the message body, subject, from address, and to address,
Conect chat of salesiq with zoho cliq
Is there any way to answer from zoho cliq the chat of salesiq initiated by customers?
Les dernières avancées en saisie de données et collaboration
Après une année dédiée à la recherche et au développement, notre équipe est prête à dévoiler des améliorations majeures pour Zoho Sheet. Ces nouveautés seront lancées par étapes afin d’en assurer une prise en main optimale. Nous commençons avec des fonctionnalités
Deluge Learning Series – Client functions in Deluge | January 2026
We’re excited to kick-start the first session of the 2026 Deluge Learning Series (DLS) with Client functions in Deluge. For those who are new to DLS, here’s a quick overview of what the series is all about: The Deluge Learning Series takes place on the
Rich Text For Notes in Zoho CRM
Hello everyone, As you know, notes are essential for recording information and ensuring smooth communication across your records. With our latest update, you can now use Rich Text formatting to organize and structure your notes more efficiently. By using
Implement Meeting Polls in Zoho Bookings
Dear Zoho Bookings Support Team, We'd like to propose a feature enhancement related to appointment scheduling within Zoho Bookings. Current Functionality: Zoho Bookings excels at streamlining individual appointment scheduling. Users can set availability
Zoho Bookings and Survey Integration through Flow
I am trying to set up flows where once an appointment is marked as completed in Zoho Bookings, the applicable survey form would be sent to the customer. Problem is, I cannot customise flows wherein if Consultation A is completed, Survey Form A would be
Service Account Admin for API Calls and System Actions
Hello, I would like to request the addition of a Service Account Admin option in Zoho product. This feature would allow API calls and system actions to be performed on behalf of the system, rather than an active user. Current Issue: At present, API calls
How to apply customized Zoho Crm Home Page to all users?
I have tried to study manuals and play with Zoho CRM but haven't found a way how to apply customized Zoho CRM Home Page as a (default) home page for other CRM users.. How that can be done, if possible? - kipi Moderation Update: Currently, each user has
Please can the open tasks be shown in each customer account at the top.
Hi there This has happened before, where the open tasks are no longer visible at the top of the page for each customer in the CRM. They have gone missing previously and were reinstated when I asked so I think it's just after an update that this feature
How to Customize Task Creation to Send a Custom Alert Using JavaScript in Zoho CRM?
Hello Zoho CRM Community, I’m looking to customize Zoho CRM to send a custom alert whenever a task is created. I understand that Zoho CRM supports client scripts using JavaScript, and I would like to leverage this feature to implement the alert functionality.
Send Whatsapp with API including custom placeholders
Is is possible to initiate a session on whatsapp IM channel with a template that includes params (placeholders) that are passed on the API call? This is very usefull to send a Utility message for a transactional notification including an order number
Configurable Zoho Cliq Notifications for Zoho People Alerts
Hello Zoho People Product Team, Greetings and hope you are doing well. We would like to request an enhancement to Zoho People notifications, enabling a native delivery via Zoho Cliq with admin-level control, similar to the notification settings available
Add Israel & Jewish Holidays to Zoho People Holidays Gallery
Greetings, We hope you are doing well. We are writing to request an enhancement to the Holidays Gallery in Zoho People. Currently, there are several holidays available, but none for Israel and none for Jewish holidays (which are not necessarily the same
Keep Zoho People Feature Requests in the Zoho People Forum
Hello Zoho People Product Team, Greetings. We would like to submit a feature request regarding the handling of feature requests themselves, specifically for Zoho People. Issue: Feature Requests Being Moved to Zoho One Zoho People feature requests are
ZO25: The refreshed, more unified, and intelligent OS for business
Hello all, Greetings from Zoho One! 2025 has been a remarkable year, packed with new features that will take your Zoho One experience to the next level! From sleek, customizable dashboards to an all-new action panel for instant task management, we’ve
Introducing Multi-Asset Support in Work Orders, Estimates, and Service Appointments
We’re excited to announce a highly requested enhancement in Zoho FSM — you can now associate multiple assets with Work Orders, Estimates, and Service Appointments. This update brings more clarity, flexibility, and control to your field service operations,
[Product Update] Locations module migration in Zoho Books integration with Zoho Analytics
Dear Customers, As Zoho Books are starting to support an advance version of the Branches/Warehouses module called the Locations module, users who choose to migrate to the Locations module in Zoho Books will also be migrated in Zoho Analytics-Zoho Books
Introducing Schedules for smarter availability management
Greetings from the Zoho Bookings team! We’re excited to introduce Schedules, a powerful enhancement to manage availability across your workspace. Schedules are reusable working-hour templates that help you define and maintain consistent availability across
Why Zoho Contracts Prefers Structured Approvals Over Ad-hoc Approvals
Approvals are one of the most important stages in a contract’s lifecycle. They determine whether a contract moves forward, gets revised, or needs further discussion. The approval process also defines accountability within the organization. Zoho Contracts
Whatsapp Connection Status still "Pending" after migration
Hello, I migrated my WhatsApp API to Zoho from another provider a day ago. So far the connection status is still “Pending”. There is a problem? How long does it usually take?
Kaizen #226: Using ZRC in Client Script
Hello everyone! Welcome to another week of Kaizen. In today's post, lets see what is ZRC (Zoho Request Client) and how we can use ZRC methods in Client Script to get inputs from a Salesperson and update the Lead status with a single button click. In this
How to Filter timewise question to check uploaded one month or two months before in these community question ?
i want to find the question that is asked some month or before any particular year, so how can i filter it ?
Proposal for Creating a Unique "Address" Entity in Zoho FSM
The "Address" entity is one of the most critical components for a service-oriented company. While homeowners may change and servicing companies may vary, the address itself remains constant. This constancy is essential for subsequent services, as it provides
Workflow Down/Bug
We have a workflow that sends an email to one of our internal departments 10 minutes after a record is created in a custom module. The workflow actually works correctly. However, we have now noticed that on January 8, between 3:55 p.m. and 4:33 p.m.,
Service Locations: Designed for Shared Sites and Changing Customers
Managing service addresses sounds simple—until it isn’t. Large facilities, shared sites, and frequently changing customers can quickly turn address management into an operational bottleneck. This is where Service Locations deliver clarity and control.
Can I re-send the Customer Satisfaction Survey after a ticket closure?
Hello, Some customers does not answer the survey right after closure, is it possible to re-send after a few days or weeks? Best Regards!
Account blocked
Yesterday I got my Zeptomail account blocked due to too many hard bounces. My account is used exclusively for sending transactional emails (eg. your order has been shipped, a form has been filled, etc) and the sudden blocking impacted hundreds of websites
Filter contacts based on selected category in Zoho Desk ticket
Hello community, I’m setting up the Tickets module in Zoho Desk and I need help implementing the following: When a category is selected in a ticket, I want the Contact field to be filtered so that it only displays contacts that are related to that category.
Mapping a new Ticket in Zoho Desk to an Account or Deal in Zoho CRM manually
Is there any way for me to map an existing ticket in Zoho desk to an account or Deal within Zoho CRM? Sometimes people use different email to put in a ticket than the one that we have in the CRM, but it's still the same person. We would like to be able
Next Page