Calling up the entry form from a URL

Calling up the entry form from a URL

I have embedded by form view in my website and it works great, but I want to be able to call up the smaller window that you use to enter/edit a record.  Specifically, on the form view there is a link for "Add" at the top, and a link for "edit" on each row, and these open a smaller window in front.

Is there any way I can call these smaller windows up directly from my web page or from a URL?  I would like to be able to embed a link in an email to directly open the "Add record" dialog.

TIA
Ross