Finding My Zen with Zoho Desk

In the world of customer experience there is no more important tool for data analytics than your case management system. Over the years there has been so many changes in the space that many have just stuck with what they have known rather than risking something new. Full transparency that was me till earlier this year when I found Zoho Desk.

Before we talk about Zoho Desk let’s do a quick history lesson. Having grown up in the Call Center Business Process Outsourcing (BPO) industry as a second gen has provided me a front row seat to back office technology. I have used technologies like Wilke and Astute to Right Now Technology and NetSuite all trying to be the best tool possible. Each of these companies brought a new unique opportunity to businesses and customers. Then in the majority of cases bought or merged into other technologies and became a lesser version of themselves. Then from these companies came a solution that I was a HUGE fan of for a long time, ZenDesk. 

ZenDesk became my chosen replacement for Right Now Technology when they were destroyed by their acquisition by Oracle. I helped countless companies get set-up on ZenDesk with success for their CX team. The problem we quickly discovered through was with cross data comparison for customer success mapping. The solution ZenDesk provided early on was through their partnerships with Sugar and SalesForce, but that just led to massive cost issues. That final piece is what put me on the hunt for something new, and this little tool on the Zoho Desk website is where I found my solution.

The world of customer experience is a hard place to demand budget. Most businesses still, incorrectly, view customer service as a pure cost center of their business and do everything possible to cut costs. That is why many of us CX executives have learned quickly to always look to find the best tools we can at the best price. I think the image above speaks for its self on why I had to look at Zoho Desk for my team.

Beyond cost savings Zoho was quick to push to me their standard list of things they do better which I have shared above. But, for me though this was great the real win came from a creative question we asked that changed the way our whole company operates. The question I asked was, “how do you guys use Desk internally?”

I learned long ago when you can find out how a software company eats their own dog food you can find the key to use the software to the full potential. Zoho did not let me down when the sales engineer shared with me that they use it for both internal and internal support tickets through department separation. 

Now I know this may not mean much to most of you, but the ability for internal team members to put in tickets on a customer that can be tracked and managed separate from external tickets is a HUGE opportunity to become “PROACTIVE”! A term that is very rare in the CX world as most of CS is reactionary. 

We can get proactive in CX through internal ticketing as many times most issues are discovered prior to a customer even knowing they exist. The problem is most businesses do not have an easy way for internal staff to enter these issues and route them to the people who can fix them quickly and effectively. On top of all that most case management systems expose the full history to companies whereby exposing a company’s dirty laundry when most of us would prefer to handle that without anyone seeing it. Plus, the ability to tie all this back natively into my CRM for a full customer record allows for Business Intelligence data like never before.

Yes, I know you can do all this with ZenDesk but where my issue came in was the cost and time to integrate is all. When I take the costs of ZenDesk at $149 ($89 for basic) plus Salesforce $150 ($30 or $75 for basic) I am not at $300 /user and not even gotten into my agent’s telephony needs. In the end I was looking at a price tag closer to $400 per agent vs. $35 per agent with Zoho One. Let’s just be real there was no discussion I could have in the world that would get my executive team to not go Zoho.

​If you would like to see any of what I am speaking about above in person message or comment as I would be happy to show you. Zoho One has changed the way my customers and I do business and I want to help others see it.

To Your Success & Prosperity,

Michael McMillan 

• Topic Participants

• mmcmillan

• Sticky Posts

• How to reach the official Zoho Support channels and avoid fake ones.

  Dear Customers, Thanks a lot for choosing Zoho! Our applications are built to help achieve your day-to-day business goals. We are committed to engaging with you, to understand and develop solutions that enhance your productivity.  We are happy and ready to help you use our services effectively. Understanding and avoiding fake support Just like using popular bank names and financial applications for phishing purposes, using Zoho and claiming to be providing Zoho Support or services with false numbers

• Function #35: Close all tasks associated with a lead and create a new task.

  Welcome back everyone! Last week, we learnt how to close all tasks of a deal depending upon the deal stage. This week, let's look at a custom function that lets you close all of the tasks associated with a lead while simultaneously creating a new task, like when you need to halt all progress towards a lead while the lead is not available at the moment but create a reminder task. Business scenario: The success of a company, in one way or another, is determined by the leads it gets. Each lead is just

• Zoho CRM Webinar - Redesigning Daily User Experiences with Canvas

  <br> Your users across roles use the CRM for day-to-day tasks that are necessary. Whether they perform their tasks on time, the right way, or at all depends on a lot of factors, including User Experience. Many businesses struggle with rigid layouts,

• Join us at the Canada ZUG Meetup: What’s New in Zoho CRM

  Hello Zoho Community! Start your year with fresh insights into Zoho CRM’s latest updates and tools. Whether you're a CRM beginner or a experienced user, this meetup is crafted to help you optimise your processes and leverage new features. Explore practical

• CRM Hack #2: Automate sending of birthday greetings to your customers.

    Hello everyone! What sets you apart as a sales person is your ability to add that personal touch to your business relationship with your customers. Sending a gift on a special day, or leaving a note wishing them on their birthdays, are small, yet significant actions that show your customers that you care. And these are actions done without any expectations :) You must be engaging with a lot of customers and it is highly unlikely that they all are your friends on Facebook or some social channel,

• Recent Topics

• Runing RPA Agents on Headless Windows 11 Machines

  Has anyone tried this? Anything to be aware of regarding screen resolution?

• Problem for EU users connecting Zoho CRM through Google Ads for Enhanced conversions

  Has anyone else experienced this problem when trying to connect Zoho CRM through Google Ads interface to setup enhanced conversions? Did you guys get it fixed somehow? The Problem: The current Google Ads integration is hardcoded to use Zoho's US authentication

• Why am I getting event Pop-up Notification for events that have been cancelled?

  Why is Calendar Notification still popping up for events that have been cancelled or changed? Each time events are cancelled or changed, I have observed that I am still getting notifications for them. Below is a sample pop-up notification for one of the

• Whatsapp Limitation Questions

  Good day, I would like to find out about the functionality or possibility of all the below points within the Zoho/WhatsApp integration. Will WhatsApp buttons ever be possible in the future? Will WhatsApp Re-directs to different users be possible based

• Create a draft in reply to an email via Emails API

  Hi, I’d like to use the outgoing webhook to automatically create a draft reply to incoming mail. How can I use the Emails API to create a draft reply that is linked to an existing email thread? I couldn’t find the relevant method in the documentation.

• India Tech Support

  Is there no phone tech support number for India? And no chat facility either?

• Billing Management: #1 Billing a Universal Business Routine

  Hello, As the saying goes, "Do the hardest job first." We started with the complex subject of finance and revenue management, which is considered the backbone of any business. Now, let's shift our focus and take a deep dive into this Billing Management,

• Show/ hide specific field based on user

  Can someone please help me with a client script to achieve the following? I've already tried a couple of different scripts I've found on here (updating to match my details etc...) but none of them seem to work. No errors flagged in the codes, it just

• What is a a valid JavaScript Domain URI when creating a client-based application using the Zoho API console?

  No idea what this is. Can't see what it is explained anywhere.

• 5名限定 課題解決型ワークショップイベント Zoho ワークアウト開催のお知らせ (9/25)

  ユーザーの皆さま、こんにちは。Zoho ユーザーコミュニティチームの藤澤です。 9月開催のZoho ワークアウトについてお知らせします。 今回はZoomにて、オンライン開催します。 諸事情につき、今月の開催回は中止となりました。 次回は10/31（金）14時からの開催を予定しています。 ━━━━━━━━━━━━━━━━━━━━━━━━ Zoho ワークアウトとは？ Zoho ユーザー同士で交流しながら、サービスに関する疑問や不明点の解消を目的とした「Zoho ワークアウト」を開催します。 Zoho

• Zoho Calendar not syncing correctly with personal Google Calendar

  Coming to this forum as Zoho Calendar support team is not responding, any more. For the past 8 weeks, I have been having an issue with Zoho Calendar not syncing with my personal Google Calendar correctly. I subscribed to Zoho Calendar iCal in my personal

• Customer Parent Account or Sub-Customer Account

  Some of clients as they have 50 to 300 branches, they required separate account statement with outlet name and number; which means we have to open new account for each branch individually. However, the main issue is that, when they make a payment, they

• need a packing list feature

  In our business, goods listed on an invoice are packed in separate boxes and shipped off. for e.g. an invoice may have 10 items. each item could then be packed in different boxes depending on qty of each item. this packing list is as important as the invoice for purposes of shipping documents.  Request you to add this feature asap.

• Workdrive 5.0 / API Documentation Workflows

  Hi Zoho, When will the API documentation of the workflows be published? We are interested in using it to trigger manual workflows from an external application. Greetings, Justin

• How to keep track of bags, cans, drums of inventory?

  We buy and sell products that are packaged in bags 🛍️, cans🥫, drums🛢️, etc. with batch numbers. When we get a shipment of one of the products, how do we track we received (say) 10 cans each of 5L of a product and maybe we received 10 cans of another

• Zoho Error: This Operation has been restricted. Please contact support-as@zohocorp.com for further details

  Hello There, l tried to verify my domain (florindagoreti.com.br) and its shows this error: This Operation has been restricted. Please contact support-as@zohocorp.com for further details. Screenshot Given Below -  please check what went wrong. Thanks

• How many ZOHO-Sites does the ZOHO-One Suite allow for?

  The free version of ZOHO-Sites allows for two sites, but it seems that the professional version (which is included in the ZOHO-One Suite) only allows for two websites. Is that correct? How many sites can I have within one ZOHO-One account?

• Webhook from Zobot to Zoho Flow fails

  I'm trying to connect from zobot to zoho flow. When testing in zflow, I am receiving all entered data from the connector correctly. The SalesIQ connector's "outputreaction" is {} (is this normal or is there a problem?). But as soon as I try my chat bot

• Transition from Sole Proprietorship to GmbH (Limited Liability Company) – Best Approach in Zoho Books / Zoho One

  Hello everyone, I am currently operating under a Zoho One plan with a sole proprietorship in Switzerland. As of January 1st, 2026, I will be incorporating a new legal entity – a GmbH (Swiss equivalent of a Limited Liability Company). While the business

• Best way to display complex Bookings Consultation Descriptions on Zoho Site?

  I am a new user so apologies if this has been asked before. I couldn't find any answers in the forum. We offer 18 complex Consultations to our subscribers. Our current platform lets me put detail on these Consultations thoroughly (200-300 words) during

• DKIM cannot be enabled for the domain as no verified default selector present

  Hi Support Team, For Domain DKIM record trying to enable status. but showing error "DKIM cannot be enabled for the domain as no verified default selector present" So, please resolve the issue. Thank you.

• Issue Connecting My Domain to Zoho Sites Despite Purchasing It from Zoho

  Hello, I am facing an issue connecting my domain to my website on Zoho Sites. Details of the issue: I purchased the domain directly from Zoho. I am already using the same domain successfully with Zoho Mail. However, when I try to assign this domain to

• Insert auto number from main form into subform rows

  Hello. I'm trying to take from my main form "order number" which i have setup as an auto generated number into every line created in my subform. So when a row is created in my subform i want the "order number " from the main form to be inserted automatically.

• Dark Mode - Font Colors Don't Work

  When editing a document in Dark Mode and selecting font colors, they don't show up on screen.  Viewing/editing the same document in Light Mode shows them just fine.

• Integrate Bunq with ZOHO Bookes

  We are new users of ZOHO Books, and our bank (BUNQ, in the Netherlands) isn't listed on the bank integrations. Is there a way to handle this?

• Access Denied

  I am iOS Developer and updating our clients project and shifted ZohoDeskPortalCore SDKs from cocoapods to SPM and changed few lines of code but now i am get access denied, the help center app is unavailable. please contact administrator.

• Using Zoho Desk to support ISMS process

  Hi, I am evaluating using Zoho Desk for security incident management. This seems to be aligned with Zoho Desk purpose as its just another type of incident. However in security incident management, ideally I can link incidents (tickets) with a risk from

• Bin Locations

  Dear all, I am wondering if someone has the ability to develop the bin locations option for zoho inventory (integrated with zoho books) Regards, Ryan

• TaxJar vs Avalara

  Hi, I'm evaluating adoption of a sales-tax service for US based business. Anyone else have experience with TaxJar and Zoho Books? I am a Zoho One subscriber so anticipate needing to use Flow to make this work. It seems like Avalara are simply too expensive

• How to check Leads with no Task (open activity)

  Hi everyone, I was wondering if there’s a way to view leads that don’t have any tasks assigned or open activities linked to them.

• What can we do on our end to improve the Answer bot answers?

  Hi, I'm using the Answer bot card in the Codeless bot builder. I've input several questions and their answers in the FAQ section to feed the Answer bot. The text is all in French, as this is the language our customers communicate in. I've tried testing

• Taxes for EU B2B Transactions

  Currently, ZC doesn't seem to have a procedure for validating VAT numbers of businesses purchasing in another EU state, and removing local VAT is valid.  This is essential for all inter EU B2B trade.

• How to upload file to Connect using API?

  Hi there. I looked at the API documentation and nowhere did it mention how to use the API method to upload a file even though it is mentioned that it is possible to be done so. Please help.

• Group Tax in Service Line Items

  Hi FSM Team! I noticed that when you update a tax in the service line item the group tax is not showing up as an option. Let me know what can be done thank you!

• FSM Improvement Idea - Show an Import button when there is no data

  I am setting up FSM for a client and I noticed that there is no option to import data, see screenshot below. Even when you click Create Contact there is only an option to Import from Zoho Invoice. It is only after you add at lease 1 record that the Import

• Zoho FSM API Delete Record

  Hi FSM Team, It would be great if you could delete a record via API. Thank you,

• OAUTH_SCOPE_MISMATCH Error for Marketing Automation APIs with CRM Plus Account

  I'm trying to integrate Marketing Automation journey triggering via API but getting OAUTH_SCOPE_MISMATCH errors. I need clarification on API access for CRM Plus users.

• Access token generate from the refresh token not working for API

  Dear Sir/Madam, When I use my refresh token to obtain new access_token, that token return INVALID_TOKEN when the same API is called. I made sure that my api site is correct and match the auth web site. However the original access_token work fine.

• Function #4: Schedule Customer Statements

  Regularly sending statements to customers is an imperative part of many business processes as it helps foster strong customer relationships and provides timely guidance on payments. While you can generate the statement of accounts and have it sent over

• Limiting search or dependencies with an asterisk "*".

  I have a form with several dependency fields with options still developing for each field. Since these options were developing and not yet ready to be a selection in the field, I placed a filter for the dropdown field. In this filter, I selected fields

• Next Page