Handling API Limits and Error Responses

Handling API Limits and Error Responses



Hi Everyone,
Welcome back to yet another post in the Kaizen Series! 
We appreciate your keen participation in the 200th milestone celebration of the Kaizen series. We will continue to answer the queries we received through the feedback. 
When working with Zoho CRM APIs, you must respect API limits, handle errors properly, and deliver meaningful experiences—even when things go wrong. In this post, we will discuss handling API limits and error responses.

Understanding Zoho CRM API Limits

Zoho CRM enforces API limits based on the purchased user licenses and add-on credits, and this is to ensure availability to all users and prevent abuse of its APIs. The following limits are applicable to Zoho CRM REST APIs.

  • API Credits Limits: Each edition (Free, Standard, Professional, etc.) comes with a set number of API credits per rolling 24-hour window. For example, Enterprise/Zoho One offers a baseline of 50,000 plus 1,000 per user license, with a cap up to 5,000,000 credits including add-one credits. You can refer to our help documentation on API limits for more details.
  • Concurrency Limits: Concurrency is the number of parallel API calls that are active at one time instance. Apps are capped at concurrent requests based on CRM edition: Free (5), Standard (10), Professional (15), Enterprise (20), Ultimate (25).
  • Sub-Concurrency Limits: Some resource-intensive APIs have their own concurrency limits (typically 10 concurrent requests): bulk updates, queries, lead conversion, mail, etc. Exceeding these returns a TOO_MANY_REQUESTS error.
  • Limits per Call: Different APIs have specific limits for the number of resources that can be inserted/updated. For example for insert, update, or upsert records, you can pass up to 100 records in one API call. Refer to the individual help documentation for any such limits.

Tips:

  • Monitor Usage: Use Zoho’s dashboard to track API credits in real time. Set alerts if you are approaching limits. Alternatively, keep an eye on the header X-API-CREDITS-REMAINING which denotes the remaining credits that will be present in the response when your API usage exceeds 50 percent or the daily available credit limit. Also, you can customize your usage notification to receive an email alert.
  • Batch Operations: Prefer bulk inserts/updates (up to 100 records/call) to reduce wasteful requests. Use composite APIs when multiple APIs need to be executed. 
  • Space Out Calls: When integrating, use logical intervals and avoid call bursts to prevent concurrency /subconcurrency limit getting applied. We have covered this in more detail in our previous Kaizen post : How to effectively handle API calls to optimize API credits?

Limits in Zoho CRM GraphQL APIs

Like our REST APIs, our GraphQL API calls also consume credits based on the type and number of resources queried. Maximum allowed credits per call is 10 credits.
Complexity for each query is calculated based on the type and number of resources requested, and maximum allowed complexity is 1,000 per query. 
Depth refers to the number of nesting layers of a field. Depth up to seven for metadata and three for records is allowed.
You can refer to our GraphQL API documentation on Credits, Complexity, and Depth for more details.

Handling Errors

 Zoho CRM REST APIs return 200 status codes for every successful API call. Each API error has these sections:
  • Status Code 
  • Error Code 
  • Message 
Different sections of an error response
Here "resource_path_index": 0 in the response indicates which segment of the URL path contains the error, counting after the API version.

Common Errors

  • 400 Bad Request:  
    • INVALID_MODULE
      • Cause: Incorrect module name (e.g., "Lead" vs "Leads").
      • Fix: Use exact API names from Setup > Developer Space > APIs.
    • INVALID_DATA
      • Cause: Malformed JSON/wrong data type.
      • Fix: Validate field formats.
    • DUPLICATE_DATA
      • Cause: Unique field value exists elsewhere.
      • Fix: Disable "Do not allow duplicates" or change value.
    • MANDATORY_NOT_FOUND
      • Cause: Missing required field (e.g., Last_Name in Contacts while trying to insert a new record in Contacts module).
      • Fix: Include all mandatory fields in the request.
  •  401 Unauthorized: 
    • AUTHENTICATION_FAILED
      • Cause: Wrong domain URL .
      • Fix: Use the correct domain-specific URL.
    • INVALID_TOKEN:
      • Cause: Expired OAuth token is used for making API call.
      • Fix: Refresh access token using the refresh token.
  • 403 Forbidden: 
    • NO_PERMISSION
      • Cause: User lacks permission for the resource.
      • Fix: Obtain necessary permission to access the resource.
  •  404 Not Found: 
    • INVALID_URL_PATTERN
      • Cause: URL syntax error.
      • Fix: Verify endpoint structure in API docs.
  •  429 Too Many Requests: 
    • TOO_MANY_REQUESTS
      • Cause: Number of API requests for the 24 hour period is exceeded or the concurrency/sub-concurrency limit of the user for the app is exceeded.
      • Fix: Make calls in accordance with the limits.
  • 207 Multi-Status: 
    • In some cases when the API is partially successful, 207 status code is returned.

Tips

  • Mandatory Fields: Provide all mandatory fields in the response body.
  • OAuth Issues: Ensure correct scopes.
  • Inspect Every Response Body: Parse responses even if the HTTP status code returned is 2XX. 
  • Validate Data Before Calling: Ensure your request matches the expected format. Clean data before submission to prevent 400-range errors (e.g., MANDATORY_NOT_FOUND, DUPLICATE_DATA).
  • Token Issues: Respond to INVALID_TOKEN with a token refresh workflow.

Error Status Code in GraphQL APIs 

Zoho CRM GraphQL APIs return errors in 200 and 400 status codes depending on error type. 200 HTTP status codes are returned in two cases. 
(a) Issue in the input when validated against the schema .
(b) Runtime errors due to credits, depth, and so on.

Refer to the Status Codes and Responses page in GraphQL for more information.
We hope you found this post useful. We will be back next week to answer another query we received.
Let us know if you have any questions in the comments or drop us an email at support@zohocrm.com.

    • Sticky Posts

    • Kaizen #197: Frequently Asked Questions on GraphQL APIs

      🎊 Nearing 200th Kaizen Post – We want to hear from you! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
    • Kaizen #198: Using Client Script for Custom Validation in Blueprint

      Nearing 200th Kaizen Post – 1 More to the Big Two-Oh-Oh! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
    • Celebrating 200 posts of Kaizen! Share your ideas for the milestone post

      Hello Developers, We launched the Kaizen series in 2019 to share helpful content to support your Zoho CRM development journey. Staying true to its spirit—Kaizen Series: Continuous Improvement for Developer Experience—we've shared everything from FAQs
    • Kaizen #193: Creating different fields in Zoho CRM through API

      🎊 Nearing 200th Kaizen Post – We want to hear from you! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
    • Client Script | Update - Introducing Commands in Client Script!

      Have you ever wished you could trigger Client Script from contexts other than just the supported pages and events? Have you ever wanted to leverage the advantage of Client Script at your finger tip? Discover the power of Client Script - Commands! Commands
    • Recent Topics

    • Transaction Locking with the dynamic date

      Is it possible to dynamically update dates on transaction locking. We want to lock transaction x days from today
    • Zoho Devops

      We have a Zoho one account which we have integrated with an SAS educational product, sold on a subscription model, using webhooks and API calls. We make some use of custom fields and cross module lookups and relationships. We utilize CRM, Books and billing
    • Fuel up your sales with the Zoho SalesIQ + Bigin integration

      Hi everyone! We’re happy to bring you the all-new Zoho SalesIQ + Bigin integration. With this, every prospect from your website instantly becomes a contact in Bigin, complete with transcripts and follow-up tasks, so you never lose a lead again. Let's
    • Add a 'Log a Call' link to three dot icon in Canvas

      Hi, There's a three dot element when creating a canvas called 'More'. I would like to modify this to add a link that says 'Log a Call' in order to quickly record the details of a cellphone call. I'd also like this to be a simple 'contact' selection and
    • Introducing AI-powered Assessments & Zoho's native LLM, Zia

      We’ve shipped a cleaner, faster way to create assessments in Zoho Recruit. 🚀 Instead of manually building question banks or copying old templates, you can now generate ready-to-use assessments in just a few clicks, all tailored to the role you’re hiring
    • Ability to Reset Visitor Fields During an Active Chat Flow

      Hello Zoho SalesIQ Team, We hope you are doing well. We would like to propose a feature enhancement to Zoho SalesIQ regarding the management of visitor fields within Zobot flows. Use Case: Our bot asks the visitor to provide information about a 3rd person
    • External ID in Zoho CRM

      Hello everyone! We know that Zoho CRM allows you to integrate third-party apps and manipulate data through APIs. While you integrate a third-party application, you may want to store the third-party reference IDs in Zoho CRM's records. To meet this need
    • Some emails are not being delivered

      I have this problem where some of my mail just seems to disappear. When I send it, it appears as sent with no mention of any problem, but my recipient never gets it, not even in the Spam folder. Same for receiving, I have a secondary e-mail address, and
    • New in Zoho Chat : Search for contacts, files, links & conversations with the all new powerful 'Smart Search' bar.

      With the newly revamped 'Smart Search' bar in Zoho Chat, we have made your search for contacts, chats, files and links super quick and easy using Search Quantifiers.   Search for a contact or specific conversations using quantifiers, such as, from: @user_name - to find chats or channel conversations received from a specific user. to: @user_name - to find chats or channel conversations sent to a specific user. in: #channel_name - to find a particular instance in a channel. in: #chat_name - to find
    • Template modifiactions

      Hello, I am struggling with the templates in ZOHO Books. Especially with the placement of some items, like company address, ship to, bill to etc.  For example: One item I like from template X (placement of ship to and bill to next to each other in the
    • Aggregating the First Value in the Group By of a dataset

      Hi I am trying to get the following Aggregate Formula to work in my chart, but cannot seem to get the right format. I have a series of data that I am running an include_groupby and want to SUM only a column in the first row of each group. So for example.
    • Admin Control Over Profile Picture Visibility in Zoho One

      Hello Zoho Team, We hope you are doing well. Currently, as per Zoho’s design, each user can manage the visibility of their profile picture from their own Zoho Accounts page: accounts.zoho.com → Personal Information → Profile Picture → Profile Picture
    • Track Zoho Campaign and Workflow sales impact

      I am attempting to measure the performance of our marketing workflows and campaigns by comparing the date each campaign was sent to a contact with the purchase date of the contact. For example, if Contact A was sent Email A on 9/1 and made a purchase
    • Tables for Europe Datacenter customers?

      It's been over a year now for the launch of Zoho Tables - and still not available für EU DC customers. When will it be available?
    • What is a line break code for zoho?

      Hi, I am archiving data by adding values from a single line field from one form to a multi-line field in another form. So I need a code/function that starts a new line on that multi-line field so it does not just keep adding it on the same line. Example, doing something like this means that it will be on a same line. archive.field1 = archive.field1 + input.Field1 I need a code so the input.Field1 can just start on the next line. Instead of "value 1, 2,3,4,5" It will be: "1 2 3 4 etc.".  something
    • Automatic Project Owner change

      Is there a way to change Project Owner automatically once a specific Milestone in a project is marked as completed. Different Teams are working on projects in our Org, they have their own Milestones to complete and so we transfer the project from team
    • Button to add product to cart

      Is there a way to have a button on a page, that when clicked, will add Qty 1 of a product to the cart?
    • Problem with Submit Button Design

      I have made a template to apply to my forms and under the button controls, I have it set to "standard" and yet it's still filling the container. This is super frustrating and looks weird. Why do we not have full control over button size? How can I fix
    • Zoho CRM- Authorize your Microsoft Teams account issue

      Hi, I tried to link Zoho CRM with Teams and I got the following message: Clicking "Authorize now" sent me to the following page, Microsoft tried to start a session but, after 3 seconds the page closed and nothing happened. I get the same message each
    • Passing the CRM

      Hi, I am hoping someone can help. I have a zoho form that has a CRM lookup field. I was hoping to send this to my publicly to clients via a text message and the form then attaches the signed form back to the custom module. This work absolutely fine when
    • Is there a way to associate an email in ZOHO Main to a Vendor record in ZOHO CRM

      My situation is as below, I have a vendor in ZOHO CRM lets say "Vend A" and an associated contact, "Cont A" If Cont A sends me an email using the email I've registered in the contact record the standard OOTB email sync will work. But the vendor has some
    • Bank charges are applied. Please select a bank account.

      Hello, I'm trying to add bank charges to a customer payment, but I get the error message "Bank charges are applied. Please select a bank account." I found this old thread, where it says that I need to "select a Bank account for the 'Deposit To' dropdown
    • Kaizen #207 - Answering your Questions | Advanced Queries using COQL API

      Hi everyone, and welcome to another Kaizen week! As part of Kaizen #200 milestone, many of you shared topics you would like us to cover, and we have been addressing them one by one over the past few weeks. Today, we are picking up one of those requests
    • Présentation de SecureForms dans Zoho Vault

      Soyons francs : demander à quelqu’un de transmettre un mot de passe ou des informations sensibles n’est jamais une tâche facile. On attend, on relance, parfois de nombreuses fois. Et quand l’information arrive, elle se retrouve souvent dispersée dans
    • Introducing Connected Records to bring business context to every aspect of your work in Zoho CRM for Everyone

      Hello Everyone, We are excited to unveil phase one of a powerful enhancement to CRM for Everyone - Connected Records, available only in CRM's Nextgen UI. With CRM for Everyone, businesses can onboard all customer-facing teams onto the CRM platform to
    • Granular Email Forwarding Controls in Zoho Mail (Admin Console and Zoho One)

      Hello Zoho Mail Team, How are you? At present, the Zoho Mail Admin Console allows administrators to configure email forwarding for an entire mailbox, forwarding all incoming emails to another address. This is helpful for delegation or backup purposes,
    • Sales order & purchase order item links for item details

      This is fantastic for checking lots of things, I use it a lot. It would be great to see it extended to invoices & bills On another note, may as well throw in my favourite whinge ..... Wish you guys would get the PO receive differences sorted urgently,
    • Custom Fonts in Zoho CRM Template Builder

      Hi, I am currently creating a new template for our quotes using the Zoho CRM template builder. However, I noticed that there is no option to add custom fonts to the template builder. It would greatly enhance the flexibility and branding capabilities if
    • Zoho Workdrive - Communication / Chat Bar

      Hi Team, Please consider adding an option to allow admins to turn on or off the Zoho Communication Bar. Example of what I mean by Communication Bar: It's such a pain sometimes when I'm in WorkDrive and I want to share a link to a file with a colleague
    • Introducing Profile Summary: Faster Candidate Insights with Zia

      We’re excited to launch Profile Summary, a powerful new feature in Zoho Recruit that transforms how you review candidate profiles. What used to take minutes of resume scanning can now be assessed in seconds—thanks to Zia. A Quick Example Say you’re hiring
    • Kaizen #190 - Queries in Custom Related Lists

      Hello everyone! Welcome back to another week of Kaizen! This week, we will discuss yet another interesting enhancement to Queries. As you all know, Queries allow you to dynamically retrieve data from CRM as well as third-party services directly within
    • Need the ability to have read only fields on a form.

      There needs to be functionality in Creator that allows a field on a form to be read only. Most screen building software applications have this capability. I know you can hide certain fields from specific users and that you can also make the whole form read only but that's not the functionality I need. I want to be able to create a form where certain fields are editable and other are for display purposes only (read only). For example if the form was displaying information on an item that the user
    • Reverse payment on accidentally closed invoice.

      An invoice was closed accidentally with the full payment added. However, only partial payment was paid. How can I reopen the invoice and reverse this to update it to show partial payment?
    • New integration: Track booking page appointments in Google Analytics 4

      Hello all, Greetings from the Zoho Bookings team! We’re excited to introduce our new Google Analytics 4 (GA4) integration designed to help you track booking activity, understand customer behavior, and measure marketing performance, all in one place. What
    • How to list emails in a folder, e.g. Inbox, on multiple pages when using Zoho mail webpage?

      Something as shown in the figure. There are totally 50 emails in Sent folder. If "Mail per page" equals 20, then the Sent folder is split into 3 pages. When I wander through Sent folder, I can just select a specific page to jump to. BTW, it seems that
    • How to add image to items list in Invoice or Estimate?

      Hello! I have just started using Zoho Invoice to create estimates and, possibly to switch from our current CRM/ERP Vendor to Zoho. I have a small company that is installing CCTV systems and Alarm systems. My question is, can I add images of my "items" to item list in Zoho Invoice and Estimates and their description? I would like to show my clients the image of items in our estimates so they can decide if they like these items. And I tell you, often they choose more expensive products just because
    • Zoho Calendar soft bounce on @hotmail.com and @yahoo.com email addresses

      Hello, our Zoho calendar recently does not send the calendar invites to emails with hotmail and yahoo domains and comes back with a "soft bounce". other domains like Gmail works fine. Also sending "email" to the same emails to the above domains work well
    • How can I filter a field integration?

      Hi,  I have a field integration from CRM "Products" in a form, and I have three product Categories in CRM. I only need to see Products of a category. Thanks for you answers.
    • ERROR CODE :512 - 5.4.4 DNS error:NXDOMAIN.

      Suddenly we cant send mail, we are getting this error for all outbound mail to multiple domains.
    • Can Zoho Flows repeat Actions more than once?

      I'm attempting to make an intentional Zoho Flow loop using the below layout. However, when "WithinLimit" condition is met, the program fails to execute the action "Get & Add Request Co..." again. Is this by design? Is Zoho Flows unable to repeat actions
    • Next Page