So far, We are using Zoho Creator with 1 same login

I would like to set User Privileges

1) admin can do anything

2) Users - see, add and edit info

3) if possible : each user has access to his records (sales orders) depending of a code in a "user" cell in the form

(example : the sales rep called LF can see only the records were LF is put in the "sales rep" cell)

Is it possible ?