Collect in-app feedback with richer context and granular insights

Collect in-app feedback with richer context and granular insights

Hello, Apptics community!

From GenAI chatbots to one-tap checkouts, user experience standards keep rising—yet 96% of unhappy users never explain what went wrong; they simply leave.

Introducing in-app feedback 2.0 banner

In-app feedback 2.0 is here to flip the script by empowering your app users to share the smallest moments of confusion, friction, or frustration as they happen instead of venting pent up frustration in posts later. Capture what users see, feel, and do right in the moment. Turn every piece of user input into actionable insights and ship better experiences across platforms, faster.

Key challenges this update solves

Challenge with traditional setup
How feedback 2.0 helps
Silent friction and hidden user frustration
Screen recordings capture the exact user journey behind every bug or breakthrough, reducing guesswork.
Siloed mobile and web data
A single console unifies feedback from JavaScript, Android, iOS (Cocoa), Windows, React Native, and Flutter.
Slow triage loops
Auto-captures diagnostic info, including session data, and console/network logs provide quicker time to resolution.
Privacy concerns
Masking personal information with built-in options and role-based access to user details and recordings helps protect user privacy.

What's new with in-app feedback: Highlights

  • Support for web (JavaScript) applications: Apptics now supports in-app feedback for web applications built with JavaScript.
  • Screen recording for in-app feedback and bug reports: Enable users to share screen recordings and attach other relevant attachments along with their feedback to provide more visual context.
  • Richer session context: Browse through the granular details of session data to get a complete understanding and resolve issues quicker.
  • Available across platforms: Use Zoho Apptics to implement a consistent feedback mechanism across both mobile and web platforms.

Getting started

The in-app feedback module is a plugin in Apptics. To get started, refer to our in-app feedback SDK guides for:
After setting up the SDK, you can programmatically customize when, where, and how the feedback widget should appear in your app. Once you implement Apptics' in-app feedback mechanism in the SDK, your users will see an option to send feedback, report bugs, ask for help, or flag issues—all from within the app.

To see how this works in action, explore how we've implemented the feedback widget in the Apptics web console and mobile apps. You can follow a similar approach and implement the in-app feedback widget in your applications in a way that suits your app's flow.

Screen recording of how the Apptics' feedback widget is implemented in the Apptics console.

Once feedback is submitted, the SDK automatically captures diagnostic information and logs and sends them along with the user's input. All feedback is then displayed in detailed reports in the Apptics console, which helps our team investigate and act on user feedback efficiently.

Analyzing insights from user feedback

Navigate to the In-app feedback module in the left menu to view insights on feedback received across platforms, analyze sentiments, and access detailed reports for every individual bit of feedback. Click on any feedback entry to view more feedback details.



Feedback details include:
  • Diagnostic info: Device, environment, and user information
  • Session data: Triggered events, screen navigation, and API calls
  • Visual context: Screen recordings and attachments
  • Breadcrumbs: Video transcripts, network activity, and console logs
NotesNote: Viewing feedback details is a role-based action; you can view details only if your assigned portal role has the feedback management privilege. Contact your portal admin to verify your role and privileges under your portal's settings.​

Complete the feedback loop

While collecting and analyzing feedback is important, understanding user needs and addressing their pain points is even more essential. Take action on feedback and bug reports directly within the Apptics console.

You can comment on individual pieces of feedback across different platforms and @mention team members to collaborate effectively. You can also integrate Apptics with other tools to help you receive instant notifications, streamline feedback handling, and assign feedback to your team's support agents to address user feedback promptly.

You can enable the following integrations:
  • Zoho Cliq or Slack integration - Get real-time notifications on the in-app feedback you receive via a dedicated Cliq channel or Slack workspace.
  • Zoho Desk or Zendesk integration - Convert feedback into support tickets and assign them to support reps.
  • Zoho Projects integration - Track and manage reported issues by assigning them as bugs to your team members.

With Feedback 2.0, you're not just collecting feedback; you're capturing the full context behind every user interaction. From session data to screen recordings, from mobile to web, from development to production—Apptics equips you to act quickly, make well-informed decisions, and deliver experiences that reflect what users truly want.

Have questions or need help implementing in-app feedback? Drop a comment below or email us at support@zohoapptics.com. We're here to listen! :)

Cheers,
Team Apptics
    • Recent Topics

    • How are people handling estimates with Zoho inventory?

      We are often using Zoho Books for estimates that then get converted to invoices within Books. We would like the sales team to migrate entirely to Zoho Inventory and no longer need to use Zoho Books so that they are only on one system. How are people managing
    • Relative Date Searches

      Currently in the search options, it has "date", "from date" and "to date". I think it would be great if there were options like "date greater than x days ago" and "date less than x days ago". I realise that as a once off you can just use the existing
    • Performance is degrading

      We have used Mail and Cliq for about three years now. I used to use both on the browser. Both have, over the past 6 months, had a severe degradation in performance. I switched to desktop email, which appeared to improve things somewhat, although initial
    • Ask the Experts 23: Customize, utilize, and personalize with Zoho Desk

      Hello everyone! It's time for the next round of Ask the Experts (ATE). This month is all about giving Zoho Desk a complete makeover and making it truly yours. Rebrand Zoho Desk with your organization’s details, customize ticket settings based on your
    • Dear Zoho CEO: Business Growth is about how you prioritise!

      All of us in business know that when you get your priorities right, your business grows. Zoho CRM and Zoho Books are excellent products, but sadly, Zoho Inventory continues to lag behind. Just this morning, I received yet another one-sided email about
    • Payroll In Canada

      Hi, When can we expect to have payroll in Canada with books 
    • Please review and re-enable outgoing emails for my domain

      Hello Zoho Support, I have recently purchased a new domain and set up email hosting with Zoho. However, my account shows "Outgoing Email Blocked". I am a genuine user and not sending bulk/spam emails. Please review and re-enable outgoing emails for my
    • Payroll without tax integrations (i.e. payroll for international)

      It seems as though Zoho waits to develop integrations with local tax authorities before offering Zoho Payroll to Zoho customers in a country. Please reconsider this approach. We are happy Zoho Books customers, but unhappy that we have to run payroll in
    • goingout e mail block

      info@ozanrade.com.tr
    • Incoming mails blocked

      Zoho User ID : 60005368884 My mail Id is marketing#axisformingtechnology.com .I am getting following message "Your Incoming has been blocked and the emails will not be fetched in your Zoho account and POP Accounts. Click here to get unblocked." Please
    • Assistance Needed: Ticket Status Not Updating and Sorting by Last Customer Reply in Zoho Desk

      Hello, I’m facing two issues in Zoho Desk that I’d like your guidance on: Ticket Status Not Updating: When a customer replies to a ticket, the status does not change to Reopened. Instead, it remains in Waiting on Customer, even after the customer’s response
    • Configuring Email Notifications with Tautulli for Plex

      Hi I'm new to Zoho. I am from Canada and I have a I use a web based application called Tautulli for Plex that monitors my Plex media server. It also sends a newsletter to my followers. To set this up they require a "From" email address., a smtp server
    • Is there a way to automatically add Secondary Contacts (CCs) when creating a new ticket for specific customers?

      Some of our customers want multiple contacts to receive all notifications from our support team. Is there a way to automatically add secondary contacts to a ticket when our support team opens a new ticket and associates it with an account? This would
    • How to Set Up Zoho Mail Without Cloudflare on My Website

      I'm having some trouble with Cloudflare here in Pakistan. I want to configure Zoho Mail for my domain, but I'm not sure how to set it up without going through Cloudflare. My website, https://getcrunchyrollapk.com/ , is currently using CF, but I'd like
    • Spam is Being Forwarded

      I am filtering a certain sender directly to the Trash folder. Those messages are still being forwarded. Is this supposed to happen?
    • IMAP Block

      My two accounts have been blocked and I am not able to unblocked them myself. Please respond to email, I am traveling and this is urgent.
    • "DKIM not configured"

      Hello. I have been attempting get the DKIM verified but Toolkit keeps sending the message that it is not configured, but both Namecheap and Zoho show it as configured properly. What am I missing?
    • Zoho mail with custom domain not receiving email

      i registered zoho mail with my own domain. I can login and access the mail app. I tried to send email from an outlook email account and an icloud email account. Both emails were not received. My plan is free. I also tried to send email from this zoho
    • Set connection link name from variable in invokeurl

      Hi, guys. How to set in parameter "connection" a variable, instead of a string. connectionLinkName = manager.get('connectionLinkName').toString(); response = invokeurl [ url :"https://www.googleapis.com/calendar/v3/freeBusy" type :POST parameters:requestParams.toString()
    • Waterfall Chart

      Hello, I would like to create a waterfall chart on Zoho analytics which shows the movement in changes of budget throughout a few months, on a weekly basis. Should look something like the picture below. Does anyone know how to?
    • Help Center and SEO: Any Benefit to My Domain-Mapped Website Ranking?

      First of, I love the Help Center which I've just decided to integrate into my website to replace its old-fashioned FAQs. So much more to achieve there now! Lots of new benefits to the site visitors and to me in terms of organizing and delivering all the
    • Issue with Importing Notes against Leads

      Hi, I am attempting to import some Notes into Zoho CRM which need to be assigned to various Leads. I have created a csv file which I am testing that contains just one record. This csv file contains the following columns: Note Id Parent Id       (I have
    • Trigger a Workflow Function if an Attachment (Related List) has been added

      Hello, I have a Case Module with a related list which is Attachment. I want to trigger a workflow if I added an attachment. I've seen some topics about this in zoho community that was posted few months ago and based on the answers, there is no trigger
    • Creator Add Records through API - Workflows not triggered ?

      Hi Everyone, I am trying to add records to my Creator application through a third party app that I am developing. Currently, I am testing this through Postman. The records I need to add have a lot of workflows to run to populate dropdowns, fields, use
    • Zoho Error: This Operation has been restricted. Please contact support-as@zohocorp.com for further details

      Hello There, l tried to verify my domain (florindagoreti.com.br) and its shows this error: This Operation has been restricted. Please contact support-as@zohocorp.com for further details. Screenshot Given Below -  please check what went wrong. Thanks
    • Important Update: Changes to Google Translate Support in Zoho SalesIQ

      We’re updating our default chat translation options across all Zoho SalesIQ data centres to offer a more secure, in-house solution for your translation needs. What’s changing? We will be offering Zoho Translate (our in-house tool) as the default translation
    • FSM Improvement Idea - Show an Import button when there is no data

      I am setting up FSM for a client and I noticed that there is no option to import data, see screenshot below. Even when you click Create Contact there is only an option to Import from Zoho Invoice. It is only after you add at lease 1 record that the Import
    • Zoho CRM Community Digest - July P1 | 2025

      Hey everyone, The start of July 2025 marked a special milestone: 200 posts in our Kaizen series! For those new here, Kaizen is a go-to series for Zoho CRM developers, where we regularly share best practices, tips, and expert insights to help you build
    • Join our BI & Analytics Workshop at Zoholics UK 🇬🇧

      Hello users, We are thrilled to announce a hands-on workshop at Zoholics UK, 2025, led by Ashwinth and Alan, our Product Experts. This session is designed for anyone who wants to move beyond raw data and truly understand their business performance using
    • What’s New in Zoho Expense (April – July 2025)

      Hello users, We're happy to bring you the latest updates and enhancements we've made to Zoho Expense over the past three months, which include introducing the Trip Expense Summary report in Analytics, extending Chatbot support to more editions, rolling
    • Weekly Tips: Insert frequently used phrases in a jiffy using Hotkeys

      You often find yourself using similar phrases in an email —like confirming appointments or providing standard information. Constantly switching between the mouse and keyboard interrupts your flow and slows you down.Instead of typing the same phrases over
    • Undo Command in Notebook

      It would be handy to have an Undo in the row of icons at the bottom of the notes.
    • Improved UI for a Seamless User Experience - Calls, Tasks, and Meetings

      Hello all, We are making UI unification across CRM so that the UI experience is seamless across the product. As part of that effort, we have made changes to the details page of activity-based module records—Meetings, Calls, and Tasks. Let's look at these
    • New Customization options in the module builder: Quick Create and Detail view

      Hello everyone, We have introduced two new components to the module builder: Quick create and Detail view. The Quick Create Component It is a mini form used to create a record and associate it to the parent record from a lookup field. For example, if you have a Deals lookup in the Contacts module, then you can associate existing deals or create a deal and associate it with the contact. You can customize this Quick Create form by adding standard as well as custom fields. There is no limit to the number
    • Cross References Do Not Update Correctly

      I am using cross references to reference Figures and current am just using the label and number, i.e. Figure #. As seen here: When I need to update the field, I use the update field button. But it will change the cross reference to no longer only including
    • Add multiple users to a task

      When I´m assigning a task it is almost always related to more than one person. Practical situation: When a client request some improvement the related department opens the task with the situation and people related to it as the client itself, the salesman
    • Narrative 9: GC—Meaningful conversations that benefit your customers

      Behind the scenes of a successful ticketing system - BTS Series Narrative 9: GC—Meaningful conversations that benefit your customers Customers often seek immediate solutions, which is why self-service options are essential. Guided Conversations provides
    • FSM App Oddity

      We recently rolled out FSM to our technicians, and only one technician is having an issue. He's using an iPhone with iOS 18.6 installed. When he goes to service appointments using the calendar icon at the bottom of the app, he gets a list view only. Typically,
    • Cliq Not Working !

      Zoho Cliq has been experiencing connectivity issues since this morning. The app is unable to establish a connection with the server.
    • Injecting CSS into ZML pages

      Is there a way to inject CSS into ZML pages? Use case: 1. Dashboard displays 'Recent Activities' card displaying a list of newly added records 2. Each item in list links to the record onClick 3. When a user points the cursor over an item in the list,
    • Next Page