Customer SpotlightšŸ’”: Zoho Analytics saves 60% labor hours for Wingman Media

Customer SpotlightšŸ’”: Zoho Analytics saves 60% labor hours for Wingman Media

Wingman Media chooses Zoho Analytics for their Unified Business Analysis!




"Zoho Analytics created a tremendous amount of value for the agency and takes our relationship with clients to the next level. The preparedness to integrate the data, build alluring visualizations, and its shrewdness have given us the ability to retain clients. The reporting is so substantial, so easy to do, and created stickiness for our business."


Steve Dubane
Founder & CEO, Wingman Media


Wingman Media uses Zoho Analytics for:

  • Sales analytics: Weekly online and retail sales analysis, conversions over a specific month/year, the conversion journey (what time the conversion happened, action taken, when did the conversion happen, and much more)
  • Campaign analytics:  Performance of each campaign, conversion rate, phone calls, web forms, app downloads, sales happening online vs retail, high-funnel and down-funnel metrics, and more
  • Financial analytics:  Cost per lead, cost per sale, cost per call, cost per form fill, return on investment made from advertisements
  • Media analytics:  Media spends, number of impressions in media campaigns, responses from these campaigns from web visits, all the way to a sale


  • šŸ‘‰  Check out the detailed case study here!