How to creat different Scoring Groups, for different interest groups? (Zoho Marketing Automation)
We have different business units running on the same environment, and a single lead scoring is not enought to know what track should I nurture for each leade.
We would like to have different scoring groups, so that a single lead could have a different score for Segment A, Segment B and Segment C, for exemple.
I found tags, but scoring would be the correct use of it.