Handling API Limits and Error Responses

Handling API Limits and Error Responses



Hi Everyone,
Welcome back to yet another post in the Kaizen Series! 
We appreciate your keen participation in the 200th milestone celebration of the Kaizen series. We will continue to answer the queries we received through the feedback. 
When working with Zoho CRM APIs, you must respect API limits, handle errors properly, and deliver meaningful experiences—even when things go wrong. In this post, we will discuss handling API limits and error responses.

Understanding Zoho CRM API Limits

Zoho CRM enforces API limits based on the purchased user licenses and add-on credits, and this is to ensure availability to all users and prevent abuse of its APIs. The following limits are applicable to Zoho CRM REST APIs.

  • API Credits Limits: Each edition (Free, Standard, Professional, etc.) comes with a set number of API credits per rolling 24-hour window. For example, Enterprise/Zoho One offers a baseline of 50,000 plus 1,000 per user license, with a cap up to 5,000,000 credits including add-one credits. You can refer to our help documentation on API limits for more details.
  • Concurrency Limits: Concurrency is the number of parallel API calls that are active at one time instance. Apps are capped at concurrent requests based on CRM edition: Free (5), Standard (10), Professional (15), Enterprise (20), Ultimate (25).
  • Sub-Concurrency Limits: Some resource-intensive APIs have their own concurrency limits (typically 10 concurrent requests): bulk updates, queries, lead conversion, mail, etc. Exceeding these returns a TOO_MANY_REQUESTS error.
  • Limits per Call: Different APIs have specific limits for the number of resources that can be inserted/updated. For example for insert, update, or upsert records, you can pass up to 100 records in one API call. Refer to the individual help documentation for any such limits.

Tips:

  • Monitor Usage: Use Zoho’s dashboard to track API credits in real time. Set alerts if you are approaching limits. Alternatively, keep an eye on the header X-API-CREDITS-REMAINING which denotes the remaining credits that will be present in the response when your API usage exceeds 50 percent or the daily available credit limit. Also, you can customize your usage notification to receive an email alert.
  • Batch Operations: Prefer bulk inserts/updates (up to 100 records/call) to reduce wasteful requests. Use composite APIs when multiple APIs need to be executed. 
  • Space Out Calls: When integrating, use logical intervals and avoid call bursts to prevent concurrency /subconcurrency limit getting applied. We have covered this in more detail in our previous Kaizen post : How to effectively handle API calls to optimize API credits?

Limits in Zoho CRM GraphQL APIs

Like our REST APIs, our GraphQL API calls also consume credits based on the type and number of resources queried. Maximum allowed credits per call is 10 credits.
Complexity for each query is calculated based on the type and number of resources requested, and maximum allowed complexity is 1,000 per query. 
Depth refers to the number of nesting layers of a field. Depth up to seven for metadata and three for records is allowed.
You can refer to our GraphQL API documentation on Credits, Complexity, and Depth for more details.

Handling Errors

 Zoho CRM REST APIs return 200 status codes for every successful API call. Each API error has these sections:
  • Status Code 
  • Error Code 
  • Message 
Different sections of an error response
Here "resource_path_index": 0 in the response indicates which segment of the URL path contains the error, counting after the API version.

Common Errors

  • 400 Bad Request:  
    • INVALID_MODULE
      • Cause: Incorrect module name (e.g., "Lead" vs "Leads").
      • Fix: Use exact API names from Setup > Developer Space > APIs.
    • INVALID_DATA
      • Cause: Malformed JSON/wrong data type.
      • Fix: Validate field formats.
    • DUPLICATE_DATA
      • Cause: Unique field value exists elsewhere.
      • Fix: Disable "Do not allow duplicates" or change value.
    • MANDATORY_NOT_FOUND
      • Cause: Missing required field (e.g., Last_Name in Contacts while trying to insert a new record in Contacts module).
      • Fix: Include all mandatory fields in the request.
  •  401 Unauthorized: 
    • AUTHENTICATION_FAILED
      • Cause: Wrong domain URL .
      • Fix: Use the correct domain-specific URL.
    • INVALID_TOKEN:
      • Cause: Expired OAuth token is used for making API call.
      • Fix: Refresh access token using the refresh token.
  • 403 Forbidden: 
    • NO_PERMISSION
      • Cause: User lacks permission for the resource.
      • Fix: Obtain necessary permission to access the resource.
  •  404 Not Found: 
    • INVALID_URL_PATTERN
      • Cause: URL syntax error.
      • Fix: Verify endpoint structure in API docs.
  •  429 Too Many Requests: 
    • TOO_MANY_REQUESTS
      • Cause: Number of API requests for the 24 hour period is exceeded or the concurrency/sub-concurrency limit of the user for the app is exceeded.
      • Fix: Make calls in accordance with the limits.
  • 207 Multi-Status: 
    • In some cases when the API is partially successful, 207 status code is returned.

Tips

  • Mandatory Fields: Provide all mandatory fields in the response body.
  • OAuth Issues: Ensure correct scopes.
  • Inspect Every Response Body: Parse responses even if the HTTP status code returned is 2XX. 
  • Validate Data Before Calling: Ensure your request matches the expected format. Clean data before submission to prevent 400-range errors (e.g., MANDATORY_NOT_FOUND, DUPLICATE_DATA).
  • Token Issues: Respond to INVALID_TOKEN with a token refresh workflow.

Error Status Code in GraphQL APIs 

Zoho CRM GraphQL APIs return errors in 200 and 400 status codes depending on error type. 200 HTTP status codes are returned in two cases. 
(a) Issue in the input when validated against the schema .
(b) Runtime errors due to credits, depth, and so on.

Refer to the Status Codes and Responses page in GraphQL for more information.
We hope you found this post useful. We will be back next week to answer another query we received.
Let us know if you have any questions in the comments or drop us an email at support@zohocrm.com.

    • Sticky Posts

    • Kaizen #197: Frequently Asked Questions on GraphQL APIs

      🎊 Nearing 200th Kaizen Post – We want to hear from you! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
    • Kaizen #198: Using Client Script for Custom Validation in Blueprint

      Nearing 200th Kaizen Post – 1 More to the Big Two-Oh-Oh! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
    • Celebrating 200 posts of Kaizen! Share your ideas for the milestone post

      Hello Developers, We launched the Kaizen series in 2019 to share helpful content to support your Zoho CRM development journey. Staying true to its spirit—Kaizen Series: Continuous Improvement for Developer Experience—we've shared everything from FAQs
    • Kaizen #193: Creating different fields in Zoho CRM through API

      🎊 Nearing 200th Kaizen Post – We want to hear from you! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
    • Client Script | Update - Introducing Commands in Client Script!

      Have you ever wished you could trigger Client Script from contexts other than just the supported pages and events? Have you ever wanted to leverage the advantage of Client Script at your finger tip? Discover the power of Client Script - Commands! Commands
    • Recent Topics

    • The way that Users can view the ticket

      I have created users. What I would like to achieve is the following: All users under the same company account should be able to view each other’s tickets.
    • Zoho UAE SMS/WHATSAPP

      Hello everyone, so I have a question as regards DC and their impact on automation, integration and app usage. For example I am working with a UAE clientniw but each time I tried to connect their WhatsApp and sms then automate their process I tend to receive
    • Looking to Flag or Tag contacts/ accounts on Zoho Desk?

      I am looking for a way to flag certain accounts and make it obvious on the views pages. So for example if a has a certain package or needs extra attention it is clear before even clicking on the ticket. This could be via adding a tag or flag onto an account,
    • setting date-time field from string

      hello everyone, i hope someone could help me. i have a date-time field in a form that i want to fill in from two separate fields of date, and time. i need to combine the two fields to a one date-time field but can make it work. i tried to convert the
    • Calendars and CRM Contacts

      I'm finding having multiple calendars in Zoho One so confusing. I have a few questions so I can get this straight. We have a meeting room that we have set up as a resource in Calendar. Can this be set up in Bookings and the CRM Calendar? Using Zoho Calendar,
    • Announcing new features in Trident for Mac (v1.23.0)

      Hello everyone! Trident for macOS (v.1.23.0) is here with interesting features and thoughtful enhancements to elevate your workplace communication and productivity. Here's a quick look at what's new. Record your meetings. You can now record audio and
    • Applying a record template

      Hi all, I can't figure this out. I hope you can help. The scenario: We have learners who have to complete a 'digital' journal with tasks in order to qualify. Those tasks, once completed, need a final signature from their 'Mentor', which will trigger their
    • Quickbooks invoice with Zoho Creator

      Is it possible to push data from Zoho Creator directly to an invoice on QuickBooks? If so, where can I find information on how to do this?
    • Help: Capture full page URL in hidden field when same Zoho Form is embedded on multiple pages (iframe)

      Hi all, Goal Use one Zoho Form across multiple pages and record the exact page URL (incl. subdomain + path + hash) where the user submitted it. Example pages: https://www.example.com/cargo/ https://www.example.com/cargo/containers/#contact https://cargo.example.com/auto/
    • Automatically Populate fields - HELP!

      There have been many discussions on this but I still can't seem to get it to work for me. I am trying to create a lookup field and have other fields automatically populate. Based on the instructions in the Help Center, I should be using the "on user input". It's just not working, here is the layout...   Both forms are in the same application. Current form is called Add Note, form to fetch records from is called Add Client. Lookup field is called Select_Client_ID related field in fetch form is called
    • Push notifications to portal users

      Hi all, it is possible to send push notifications to portal users?
    • Rename the attachment from record template pdf in the sendmail deluge script

      Hello Zoho, I urgently need a feature to rename record templates that I send via the sendmail feature. The program I created sends emails to clients with an invoices that have been created in the invoice database. If the user selects 3 invoice numbers,
    • Alt Text On Multiple Images

      I'm using Zoho Social to post to a charity website. Often the posts have multiple images, but it seems there is only one field for Alt Text. Does that mean I can only include it for the first image? Or is there a way to add alt text for all the imag
    • [SOLVED] Getting 401 when trying to download ticket attachment via API

      I'm able to use the API just fine to access ticket content. But I cannot download ticket attachment, keep getting 401 Client Error. Example: https://desk.zoho.com.au/api/v1/tickets/{ticket_id}/attachments/{attachment_id}/content?orgId={org_id} For headers,
    • Zoho project – Workdrive integration.

      Hello everyone, I was wondering something, we did the Zoho projects integration with Zoho Workdrive but nowhere during this integration we could set the location of the folders that would be automatically created in Workdrive. As I understand it, it creates
    • Scriptを埋め込みたくてOn User Inputを探しているのですが・・・

      編集モードで、Scriptを埋め込みたい項目を選択し、「項目のプロパティ」パネルで、その下のほうに「フィールドアクション(Field Actions)」という見出しがあると聞いたのですが、そもそも、それが見つかりません。そのために、On User Inputなどのイベントが選べません。 画面の英語を日本語に訳しているためにわけわからん状態になっているのかも知れませんが、わかる方、いらっしゃいますか?
    • Problem with cloud query exceeded

      When making a call I get this error, It is associated with a function in node that calls external APIs This is the code //tokenConsultar = thisapp.ObtenerToken(); //input.token = tokenConsultar.get("output").toMap().get("token");
    • Showing Total of Funnel Chart Legend (With Values) Items

      Hi, We are using the funnel type chart for displaying our zCRM sales pipeline stages and associated sum of deals in each stage.  We have configured the legend to show the associated value (Deal Amount (Sum)) for each stage adjacent to the legend items (Stages). Is there a way to display the total of the values in the same chart?  For example, at the bottom of the legend or maybe as a #merge placeholder in the legend title?
    • How to Convert VCF Contacts to CSV using Excel

      Many users switch from traditional address books to digital formats like vCard and CSV. These formats allow users to easily manage their contacts. However, a difficulty comes when you need to transfer your contact information to another application or
    • Field authorization for Linking module in Zoho CRM portal

      Hi guys! Currently building a customer portal for one of my clients, and I ran into a bit of a roadblock while using a multi-select lookup field. The issue is that there is no way to hide or define access in the linking module created by this multi-select
    • Kaizen #63 - Layout Rules in Zoho CRM

      Hello and welcome to another week of Kaizen! This week, we will be discussing Layout Rules in Zoho CRM. If you need to modify the layout of a module based on user inputs, or to show or hide sections based on the value of a specific field, we have got
    • Zoho CRM Portals - allow access per account

      Hello all, I am trying to set up a portal for our customer but I seem to be hitting an obstacle and I am not sure if it is my problem or a limitation in the software. So basically the way I understand the portal Contact Email > Each Record or Related
    • Android - Writer não acentua em Português com teclado bluetooth

      Gosto muito do Zoho, tanto o Note quando o Writer. Infelizmente, o Writer sofre de um problema sério: ao usar um teclado bluetooth, forma mais cômoda de lidar com um processador de texto, os acentos (todos!) da Língua Portuguesa não são aceitos. Todos
    • Set File Upload fields as mandatory

      Currently the CRM for some reason lacks the ability to set a file upload field as mandatory So we have an issue We have a requirement that before a Deal stage is set as Deal is Won the member needs to upload a file Now for some weird reason in Zoho I
    • Editing HTML in Zoho CRM Email Template

      I am trying to create a template within the CRM email option, but need to be able to use custom HTML. There does not seem to be a way to do so.
    • Ability to CC on a mass email

      Ability to CC someone on a mass email.
    • How to make attachments mandatory

      I want the user to be unable to mark an opportunity as Closed – Won if it doesn’t have any attachments. I’ve already tried client scripts and functions, but nothing worked.
    • SLA Ticket Report

      From data to decisions: A deep dive into ticketing system reports Service level agreement (SLA) ticket reports in a help desk system are crucial for ensuring that services are delivered according to established commitments. They help maintain accountability
    • Zoho Backstage - PCI Compliance / Web Security

      I have a couple of questions related to Backstage and payment processing.... 1. my purchasing division is not giving approval to use Backstage yet because of some security issues. In order for us to take payments via a payment gateway like Authorize.net
    • Zoho Tables August 2025 Update: Faster and Smoother

      We’ve been working behind the scenes to make Zoho Tables faster, lighter, and more reliable. Here are the highlights: Faster Response Times Optimised the way responses are generated. Reduced memory consumption by 20–25%, leading to smoother performance
    • Video Upload from app says "unsupported aspect ratio" but is verified to be correct.

      I and my social media person are experiencing a problem where Social will not accept video uploads to Instagram. The error we receive is "unsupported aspect ratio" but looking directly at the file in question we see that the width and ratio both match
    • Disposable Email Addresses

      Dear zMail Team, Can you also bring out a few disposable email addresses for each accounts? That way occasional registrations and imminent spam from them can be largely solved right? ---- Deepak Vasudevan http://thamizhththendral.blogspot.com/
    • Zoho sheet - Zoho expense

      I want to schedule to create an expense using Zoho Sheet and flow. That is the EMI that I pay on a particular date to the bank and should be itemised, like principal and interest on the loan. Can someone help me in this regard??
    • Ability to configure a schedule/shift for each user and/or crew in Zoho FSM

      Hello, In our team of Field Agents, we have different shifts. Some field agent always work from 7:00 AM to 4:00 PM while others work the evening shift like 4:00 PM to 11:00 PM. Sometime shift are on weekdays only or on weekend. It would be great to be
    • Free webinar: Streamlining customer service paperwork with the Zoho Sign extension for Zoho Desk

      Hello Everyone! Have you been wondering about bridging the gap between digitised customer service and business paperwork? Join our free webinar to learn how you can do this by connecting Zoho Sign, our digital signature app, with Zoho Desk, our online
    • Zoho Books | Product updates | July 2025

      Hello users, We’ve rolled out new features and enhancements in Zoho Books. From plan-based trials to the option to mark PDF templates as inactive, explore the updates designed to enhance your bookkeeping experience. Introducing Plan Based Trials in Zoho
    • Mail Search should allow grouping by conversation like Gmail.

      Having switched from gmail I have found the search function hard to use. Mostly because mail is not grouped by conversation in search. If I search for a word when looking for a conversation had with someone then sometimes 10 emails will come up from the
    • Improve Zoho Learn updated article notifications

      I noticed today while updating an article, that the notification users get says "[User Name] has published article [Article Name]..." My feedback to the product team is that it would be really helpful for an end user, if the system notification differentiated
    • Safari Support

      Safari, the world's second largest browser, zoho desk does not officially or fully support. That needs to change.
    • Can I get images from an "Image Upload" field in a webhook?

      I want to send images from 2 "image upload" fields via a webhook. Is this possible?
    • Next Page