WhatsApp Marketing with Zoho

WhatsApp Marketing with Zoho

Dear Marketers,

In the world of marketing, personalizing engagements with customers is often exhaustive but—thanks to WhatsApp—not exactly mysterious. WhatsApp has evolved from a simple messaging platform to a sophisticated tool for sending out marketing campaigns. Why not use it to reach your audience? To do so, it also helps to have a comprehensive marketing tool.
 



On that note, we're delighted to announce that Zoho Marketing Automation now integrates with WhatsApp and offers dedicated features. The all-new WhatsApp Integration will be available instantly for Zoho Marketing Automation 2.0 users.

Equipped with the vision of simplifying marketing, Zoho Marketing Automation provides the tools marketers need to optimize their marketing strategies.



What can marketers expect from Zoho Marketing Automation's WhatsApp integration?


Seamlessly connect WhatsApp Business accounts to Zoho Marketing Automation

Our platform ensures a hassle-free transition by enabling you to integrate your WhatsApp Business account effortlessly and run endless WhatsApp promotional campaigns.


Choose from a library of templates

Craft messages on your own or choose from a dedicated library of messaging templates. You can easily design and send templates for quick review. Users can personalize their messaging with emojis, images, videos, CTAs, and documents to make it interactive. And just like any other campaign, you can schedule it for optimal open rates.

 

Intuitive WhatsApp Campaign Builder

Empower your outreach endeavors with intuitive WhatsApp campaign builder. Our user-friendly interface simplifies the campaign creation process, enabling you to design impactful messages without effort.

 

Flexibility to choose from multiple registered phone numbers

Brands can seamlessly broadcast messages and choose between multiple WhatsApp numbers based on their campaign performance. This way you can deliver your messages to multiple lists with multiple phone numbers.


Target your audience with segments and smart filters.

You can also segment your audience based on their behavior across WhatsApp campaigns, or implement smart filters to target specific demographics. You can run campaigns to carefully curated lists, segments, tags and even custom groups.

 

Get detailed campaign analytics

With our in-depth analytics, you'll gain a holistic view of your WhatsApp campaign performance, including engagement metrics, conversion rates, and audience behavior patterns. With access to this data, you can refine your strategies, optimize targeting, and achieve greater campaign effectiveness.


Use role-based permissions for enhanced security

Streamline access controls and bolster security with role-based permissions tailored to your team's needs. Customize permissions based on roles to ensure that each user has the right level of access they need to carry out their responsibilities. With fine control over data and functionality, you can maintain data integrity and protect sensitive information effectively.



Pricing Model

WhatsApp pricing will be an add-on pricing model similar to SMS pricing and will be available by default on all our pricing plans. We'll follow a pay-as-you-go model for WhatsApp marketing and users can send campaigns whenever they need without any expiry. With WhatsApp chat rates based on conversations initiated through business and users have to pay for what they use. Fees per conversation vary by country, offering an adaptable pricing solution.

Here's the pricing page link.

Note: WhatsApp charges for conversations and not individual messages. Conversations are 24-hour message threads between you and your customers. Conversations are opened and charged when messages you send to your users are delivered.

How we add value in WhatsApp Marketing?  


Native integration with WhatsApp - As Zoho is a WhatsApp Business Solution Provider(BSP), businesses can connect their WhatsApp Business account and drive marketing effortlessly. It's important to note that you cannot execute WhatsApp campaigns from your personal WhatsApp account or your WhatsApp Business app from your personal mobile. Brands need an officially verified WhatsApp Business Account which is integrated to a WhatsApp Business Solution Provider such as Zoho. With Zoho as a BSP, businesses can get the verified account green tick, communicate with customers proactively, and send transactional/promotional WhatsApp messages.

No additional charges - Zoho Marketing Automation does not add any margins to the pricing Meta offers for WhatsApp and charge the same price as exactly as Meta. Businesses need to pay only for the conversations based on their interactions.

Multi-language support - We support over 71 languages for WhatsApp messaging and has default Right-to-left editors for languages like Hebrew, Arabic etc. Brands can localize their messaging based on the country they are targeting and personalize content with emojis, images, videos, documents or CTAs. 

if you have any specific requirements or queries for us, please reach out to us at support@zohomarketingautomation.com 

Happy WhatsApping!

The Zoho Marketing Automation Team

 




    • Sticky Posts

    • Introducing automation and utility conversations in WhatsApp marketing

      We’re excited to announce the addition of two new features to our WhatsApp integration: Automation and Utility conversations. These enhancements will allow you to streamline your marketing efforts and engage with your customers more effectively by automating

    • Tip of the week 02 - The art of 'seeing' your leads

      What's the last page that your lead visited before signing up for your brand? What was the page that first convinced your lead to explore more about you? Where are your leads coming in from? Well, these are some perennial questions today's marketers live upon. And, knowing the answers to these questions is crucial, considering the vitality of leads in every business. In the journey of finding lead opportunities, it's important to understand that every detail about a lead is useful. While the channels

    • Zoho Marketing Automation Update: Topics, Contacts, and List Management

      At Zoho Marketing Automation, our highest priority is making it easier for you to use our product to accomplish your business goals. With that in mind, we are updating three of our pivotal features: Topic, Contacts, and List Management.   These existing

    • Important: Zoho MarketingHub is now Zoho Marketing Automation

      Hello Everyone,   We hope you all are doing well. We'd like to notify you that we have rebranded Zoho MarketingHub to Zoho Marketing Automation. We'll discontinue using the term "MarketingHub" from May 26, 2021. However, there will be no changes in the

    • Important update: Please reauthorize your Zoho MarketingHub-Twitter integration

      Due to an immediate API change, users who have integrated with Twitter will have to reauthorize their Twitter account integration in Zoho MarketingHub to continue the services. What are the basic things you should keep in mind before and after reauthorizing?

    • Recent Topics

    • sync data from outside of zoho plateform

      hii team , i am creating a platform using zoho platform, i want to sync the data from out side of the platform like people-soft, but i am not able to sync the data , if it is possible , then suggest me how can i do it , i want to sync data from other

    • How to add a Data Updated As Of: dynamically in text?

      I need to add a "Data Updated As Of" in the dashboard to show when was the last date the data was updated. I tried to create a widget but it does not look really good, see below. Is there a way I can do this through the text widget and update it automatically

    • Automate search in customer list and easilly initiate email

      Hello and happy new year ! I have a customer list with name, telephone, emails and some criterias like location, type of customer, etc. I want to search that form to extract part of it, for example all customers that have a location of "Québec city" and

    • "Select All" item in the context menu

      In the Client on Android, there is a “Select all” item in the note’s context menu. There is no such item in the PC client. Can it be added in future versions of the client?

    • Syncing Leave Calendar With Shared Google Calendar Does Not Remove Canceled Leaves

      Our organization has each employee sync their Leaves calendar with a shared Google calendar, but am I right that if an employee cancels a Leave in Zoho that it will not be removed automatically from the shared Google calendar through the same sync m

    • Is it possible to display formulas in cells instead of calculated results?

      I want to export my Zoho sheet as tab separated text without losing the formulas. In excel, I would use the settings Options - Advanced - show formulas in cells instead of their calculated results then save as tab separated values. How do I do this in

    • Creator Simplified #11: Create a custom button to download files

      Hey there! This time, let's see how to create custom buttons to download the files uploaded in the file upload field. Sample use-case A training app has a module that provides the materials for all the available courses. Students can click on the corresponding

    • Zoho vault uses only password to unlock not a TouchID

      TouchID works when normally openning app but when called from keyboard while browsing or trying to log to another app it shows only password option to unlock. This behaviour is only on iPad Mini witch latest 18.2OS

    • Batch Tracking Enhancements In Zoho Inventory

      Hello users, We’re excited to announce that we’ve taken batch tracking to a whole new level in Zoho Inventory! We’ve made it more accessible and easier to use than ever. Here’s a quick look at the improvements: 1) A New Way To Create or Modify Batches

    • Zoho Payroll's Year in Review 2024

      As we roll into 2025, we'd like to pay tribute to all the milestones we hit in 2024! From releasing out new features that streamlined your workflows to updates that made payroll management smoother, we’ve had a prolific year—all while keeping you, our

    • Zoho Desk Mobile App Year-End Roundup - 2024

      Hello Everyone, Greetings! As you gear up for the festive season, we are excited to share a quick journey into all that is released in 2024! Availability of each feature in iOS and Android released in 2024 are as follows: For more information on the above

    • Task Completion vs Estimated Time

      I need to represent the Estimated Date vs Actual Completion Date for multiple Tasks. How Can I Do this in Zoho Analytics.

    • Upload Field - cannot be checked in rules configuration.

      We wanted to create a process to verify whether the upload fields are empty or not. If empty, then it should deny during submission. We don't want to use the mandatory field setting because in a 10 pager form, some upload field located in page 1 will

    • CRM x WorkDrive: File storage for new CRM signups is now powered by WorkDrive

      Availability Editions: All DCs: All Release plan: Released for new signups in all DCs. It will be enabled for existing users in a phased manner in the upcoming months. Help documentation: Documents in Zoho CRM Manage folders in Documents tab Manage files

    • Is it possible to hide Developer Space for all user in Zoho Projects

      Hello! I am Zoho admin in a company and we want to use Zoho Project to manage projects, but after a few days of testing we are not able to "hide" the Developer Space from all kind of users except the admin. To sum up, I want to hide this for all users.

    • Chat function not working properly

      Ever since upgrading to plus, the chat is all messed up. it is coming up behind the web page so that I cannot see what I'm typing and cannot read replies. I can only see the bottom of the text box at the bottom of the page, and then it is blocked. I've

    • Wrong Time on Exported Records

      Hello, All records in my exported Notes .csv file have the incorrect time for Created Time. They are all 8 hours ahead. I've already verified that my time zone is correct in both Personal Settings and Company Settings. Is there any way to fix this?

    • Sync workspace - table

      I have connected two workspaces and I have imported two different query tables from one workspace to the other one, that was a succes. But now I want to import another query table from the same workspace to the other but I get an error. Why is that? (there

    • Subir o Preço Unitário já acrescido de um valor

      To com um desafio grande, e se alguém conseguir me ajudar, seria ótimo! O que eu preciso é que o na hora de adicionar um item no subformulário dos itens cotados do módulo Orçamentos, o preço de lista do item venha acrescido de 20% automaticamente e de

    • Ring in the New Year with Guided Conversations for Smooth Offline Support

      As we step into the new year, it’s time to refocus, re-energize, and gear up for fresh opportunities. But what about your customers as they begin the year with their own set of challenges or queries to resolve? With Zoho Desk’s Guided Conversations (GC),

    • Exploring SalesIQ's Top Features of 2024: An Insider's Look 🔍

      As we wrap up another year at Zoho SalesIQ, it's time to reflect on how far we've come. This year has been incredible for us in our journey to build a more powerful, flexible, and customer-centric engagement platform. We've introduced several features

    • Free user licenses across all Portal user types

      Greetings everyone, We're here with some exciting and extensive changes to the availability of free user licenses in CRM Portals. This update provides users with access to all Portal user types for free to help them diversify their user licenses and explore

    • How to map a global picklist from one module to another

      Hi there, i currently have a new field that is called sales office which we use for permission settings between our different offices located in different countries. It is a global set picklist with three different options: MY, SG and VN. I want to be

    • updateTask Zoho Connect API

      When I do POST request by https://connect.zoho.com/pulse/api/updateTask with parameters scopeID, taskId, title, status and with header Zoho-oauthtoken, I got next response: {'updateTask': {'reason': 'You are not authorized to do this action.', 'result':

    • Alert for Back Navigation in Zoho Creator Widgets on Mobile Apps

      In Zoho Creator widgets, when a user navigates back on mobile devices, the data within the widget is reset. This leads to a loss of any unsaved changes or inputs, causing frustration for users. To enhance user experience, we need to implement a confirmation

    • Can Creator integrate with a CRM Sandbox

      zoho & Creator Noob -  I would like to build a Creator App and integrate it to the CRM Sandbox.  Then, when I have the bugs worked out integrate it to the production CRM account.  Can Creator do this ?  I built a test Creator App and integrated it to the CRM in a test zoho account fairly easily.  

    • Allow Multiple Scheduled Appointments with Zoho Support

      Dear Zoho Team, I hope you're doing well. First, thank you for introducing the option to schedule support calls via the Zoho CRM booking link. This has been a fantastic enhancement, eliminating the need for back-and-forth coordination when scheduling

    • Zoho CRM - best way to search an account and assign to a deal

      Hi Everyone I am looking for some advice. I want to find the best way to complete the below steps. We have a deal and once it reaches a certain stage we need to allocate a supplier / vendor to this deal along with the salesperson. I want to add (ideally

    • Zia Call Intelligence only up 10 License

      I have been trying to install Call Intelligence for two days now, but strangely, the button is missing at this point. The documentation could be better, but most importantly, someone should inform small businesses like us that they don’t even bother enabling

    • Accrue Leave by Hours Worked?

      My locality (Michigan, US) has enacted a law that requires that 1 hour of sick leave be accrued for every 30 hours worked. I cannot see how to implement this policy in Zoho People. There does not appear to be a mechanism for accruing leave proportional

    • Fixed assets recording

      Hello there, I recorded a bill for a vendor contain (Computer) so the PC is a fixed assets, do I need to do a manual journal to include this PC under the fixed assets category (furniture & equipment)? If yes, please take me through the manual journal

    • error in importing customers

      get this error message while importing customers, there is no column for COUNTRY CODE in sample excel file

    • Workflow Based on Manual Journal

      Manual journal entries are one of the few areas that cannot kick off a workflow automation in Zoho Books currently. I would propose considering adding that. My use case is that the payroll provider I use (a flavor of SurePayroll) has a Zoho Books automation

    • Digest Décembre - Un résumé de ce qui s'est passé le mois dernier sur Community

      Bonjour chers utilisateurs, Toute l'équipe Zoho france vous souhaite une année remplie de joie, de réussite et de prospérité. Alors que nous débutons cette nouvelle année avec des projets innovants, des astuces, des produits et bien d'autres choses encore,

    • New Year Wishes to the Zoho Finance Developer Community!

      Hello developers, Happy New Year! As we step into 2025, we wish you a journey filled with growth, success, and exciting opportunities ahead. We’re thrilled to announce that we have something exciting in store for you. Welcome to the Zoho Finance Developer

    • Button Display Conditions

      Hi Guys, Is it at all possible to have extra button conditions? Context: We have data in our deals module which has a custom button which converts the deal into contacts + set up relationships between them. At the end of the conversion we set a field

    • Ayuda con zoho creator x zoho Crm

      Hola a todos, Estoy teniendo dificultades al sincronizar datos entre Zoho Creator y Zoho CRM. Mi objetivo es lo siguiente: Busque un registro en el módulo Contactsde Zoho CRM utilizando el correo electrónico del registro de Zoho Creator. Si se encuentra

    • How to Replace an Assessment in a Job Opening on Zoho Recruit

      Hi everyone, I’m currently using Zoho Recruit and would like to replace the assessment linked to a specific job opening. I want to remove the existing assessment and add a new one. What is the best way to do this without losing any important data or affecting

    • Fixed asset management

      I want to know if there is any individual module for fixed assets management

    • Input GST Reversal for damaged goods

      In our line of business, some items are damaged and we are doing inventory adjustments to remove them from stock. However, as per GST guidelines, there is a specific rule that we have to reverse Input GST availed for such items and needs to be reported

    • Next Page