Run Your Events Smartly With Zoho Backstage

Run Your Events Smartly With Zoho Backstage



Digital events have connected and resonated with customers more than ever after the pandemic hit the world. There was no need for being present at a physical location or even worry about transpiration access to attend an important event. No matter where an event may be, one can attend from the comfort of their home.

Zoho considered all the elements that could possibly be required while organizing an event just so that the host did not have to worry. Zoho Backstage is meant to be event management software for empowering event organizers to plan and run conferences, meetings, and product launches with a lot more efficiency and methods for a business.

Zoho Backstage is excellent software that helps event organizers plan and run different events with increased impact. It is possible to integrate your Zoho Backstage account with the Zoho Campaigns account for gaining the marketing insights needed for event product promotions. You can create email campaigns and send them to the contacts for getting attendees.

Rundown of Zoho Backstage Features:
  1. Zoho Backstage helps in sharing detailed information related to any event. The information gets shared with the Zoho Campaign account for sending email campaigns related to the same.
  2. You can import contact and event registrant’s details to Zoho Campaigns and automate email campaigns for re-engaging with them as well.
  3. You can also craft emails using pre-designed event templates and send promotional emails to contacts in Zoho Campaigns while increasing the number of attendees for events.
  4. Zoho Backstage allows you to track responses, analyze email campaigns, create event journeys, and assign automatic tags for registrants/attendees based on their event to nurture them in the future.

The ways in which Zoho Backstage enables users to run events smartly are mentioned below. Keep reading to know more.

1. Easy Digital Experience:

It is possible to easily integrate a brand’s design into the digital experience. In each brand experience, the customers need to make sure that the event is not just memorable but it is also recognizable and engaging when it comes to the brand’s future.

While keeping the design in mind, Zoho Backstage focuses on creating a strong branding moment so that it works with you and your design team. The software ensures that all elements of the event including promotion to preparation and finally going live are within a brand’s parameters but also memorable.

Zoho Backstage offers an easy-to-use template that allows quick execution so that you do not miss out on valuable marketing and leads in time for promotion. All in all, it offers an easy and effective way of organizing and carrying out events. 

2. Wide Reach:

Zoho Backstage allows you to widen your reach using the marketing channels at your fingertips. A brand can miss out on promotions if it does not use all the digital channels for promoting an event.

Zoho Backstage helps in promoting the event experience by including an event page on websites, social media channels, and content marketing pieces. You can widen your reach for this effort by finding a new audience while also increasing your brand awareness.

In essence, Zoho Backstage automates the work done by designers and your marketing team in many ways. Your marketing team can actually look focus on planning the elements of the event rather than investing valuable time in the promotional elements.

3. User-Friendly Registration and Ticketing Tactics:

Whenever an event is conducted, the tickets and registrations are digitally operated. This is yet another reason why Zoho Backstage can be of great help.

It offers a user-friendly experience on your website so that the users do not feel discouraged from signing up as an agreement to engage with your brand’s experience. You can manage the payments, inventory, and almost any additional questions that the audience may have about the virtual experience.

4. Improved Management of Sponsors:

Many events depend on funding so that the logistics are taken care of. Managing sponsorships and these relationships can often require more attention and organization than the actual event itself. Hence, Zoho Backstage helps manage the elements of an event.

The sponsorship messaging gets delivered on the website and throughout the event. This way, the partners do not just appreciate the visibility but they also appreciate the high level of organization and planning tactics.

5. Performance Analysis:

Zoho Backstage enables you to analyze performance with live tracking. The digital world would not be what it is if it did not have the ability to analyze and report appropriately.

Right from looking at how the audience engages with a promotional tactic and messages to engagements during an event, a company and sponsors can partner with you for understanding the success levels. This helps in future planning and improved performance analysis.

6. Interactive Experience:

Zoho Backstage also leads to interactive and engaging events. Even though the events are not more in person this does not mean that you have to sacrifice engagement with the attendees.

It offers live chats, polls, and integration with mobile and apps so that the audience is able to engage with the brand and sponsors in real-time. This is something that has never been done before.

The capabilities of Zoho Backstage enable a brand and its audience to engage a lot better when compared with in-person events offered. Even the customer experience is increased as there is no reliance on physical events.

Conclusion:

Physical events cannot be replaced by virtual events. However, Zoho Backstage can be one of the most effective tools if you plan to activate your audience in live and real-time engagement. Your audience will be able to engage with a company and your sponsors while also appreciating your attention to digital innovation and the number of people attending events.

From planning events and managing their promotions to keeping different methods and strategies organized for the customer experience, Zoho Backstage helps with all the operations. This ensures that the event takes place as smoothly as possible. At any given point, you will not have to give up on quality and your audience will appreciate your brand message as well.

    • Recent Topics

    • Profit on Sales order

      Hi, would it be possible to implement a column at the Sales order overview of Purchase amount? So a field with the amount of all purchase related to this Sales order? This is very usefull so you will see the profit you made on this deal. I tried to get
    • How to include GST% in PO amount?

      Currently when I raise PO, the basic price of the item is used. However, the GST is not calculated and added along with the basic amount. I have added a Custom field for GST in the PO but I need Zoho Inventory to calculate the GST amount and add it with the Basic price to give me the final PO price.
    • sitemap in zoho sites not updating

      I checked my sitemap and it has not added any updates. Do I have to generate one manually all the time or is zoho sites suppose to generate and update it?
    • I trying to connect our PM tool but API shows failure

      Hi All, in ZOHO CRM when an enquiry stage is moved to WON then I have created a rule to trigger POST URL to thrid party AP and then create a function for mapping with below code void automation.kytesfunctions(String enquiryId) { // Fetch enquiry details
    • 2 serial numbers for 1 item (Mac address and Serial number)

      There is a way to track 2 serial number type for 1 Item. Ex: Some electronic devices have a MAC address and a serial number. I need to track those 2 numbers
    • Sample Ticket - Created from Bot Preview

      Why is Zoho desk adding bot created tickets?
    • Webhook data is not being received

      We’ve set up the webhook with a public URL that returns a 200 status on Postman. However, when we ran a test, we didn’t receive anything in the req.body object or see any data from the POST request. As a team of freshers still learning the ropes of development,
    • Number of Workflow runs

      Is there a way in Zoho desk to see statistics regarding workflows, rules and other automation objects? Would be nice for several reasons: You could ensure that your workflows are actually running. You could determine which ones weren't being used so you
    • Mail is no longer populating CRM contacts

      Hi! For the last few days, my mail hasn't been populating my CRM contacts. Even people I email multiple times per day. In fact, it keeps trying to send mail to myself. Notice, I started typing Amy and only got as far as, "Am" and it suggested myself.
    • Zoho Support is indeed shocking and difficult to get a response with

      All our business emails have an auto-foward set up on them so that they also go to our GMAIL accounts so that we receive them to the relevenat people. The emails are indeed auto forwarding and arriving to our GMAIL accounts but when you log into your
    • Chart with Filtered Data vs Unfiltered Data

      I am looking to create a chart view that displays the full data set vs a subset of the data filtered by user filter. However I do not seem to find any method by which to exclude a plot from the applied filter or any other method by which to display the
    • How to get a list of selected records into a button-function? Here is how!

      So, you might know already how to get a button on a page somewhere and perform actions with a function when pressed, but how about a button that only works with the records you selected in the list view? The button selected is a custom button in the modules
    • How to Add Break line / Return on button click

      I need to return the text concate with difference field from lead with line break i try "\r" ,"\n" "<br>" return "ali \r\n <br> baba"; None of above work.  i expected result something like this  ali baba but got this  ali \r\n <br> baba so, how can i
    • How to get batch number of item by api?

      Hi there, Is there any way to get batch number of item by api? Batch number is the batch reference number in https://www.zoho.com/inventory/help/advanced-inventory-tracking/batch-tracking.html . When I call the https://www.zoho.com/books/api/v3/#Items_Get_an_item
    • Filter embedded report

      How to filter embedded report in a page, below code is not working. dateField => startDate & dateField=< endDate The report should print on page containing records from startDate to endDate. params='zc_Header=true&amp;Service_Date__gte=<%=startDate%>&amp;Service_Date__lte=<%=endDate%>'
    • Serious question: Are there actually "solo-preneurs"/small business owners who made Zoho-one work well for them?

      L.S. After already many years of continued struggle with Zoho-One, I am seriously wondering if there are actually solo-preneurs (one person small business owners - without a large, dedicated IT dept.) who got it (Zoho-One) to work well for their businesses.
    • Announcing new features in Trident for Windows (v.1.18.6.0)

      Hello Community, Trident for Windows is here with some new features to elevate your workplace communication. Let's take a quick look at what's new. Ask and send read receipts for emails You can now request read receipts for specific emails while composing,
    • Increase subscription prices for existing subscriptions

      Hi, Does anyone know how we could achieve the ability to increase the subscription fee for our existing customers based on a % increase. We are not yet using Zoho Billing (Subscriptions) and I'm not sure if it is a good fit for us. But we would need to
    • Why developing custom function development made so difficult for Zoho Projects!!

      Hi Zoho Team, I am trying to write function to automate a process but whatever API name or Column Name I use, the API isn't populating certain fields. Even the standard fields aren't getting populated through API. It's already exhausting to find all API
    • Delete / Modify Default Career Site - Zoho Recruit

      Hello, It would be very useful if we could delete a default career site or change which of our career site is the default. Our Career site was created when there were issues with Zoho Recruit creating English CTA buttons on French Career sites. The only
    • Data not visible in sheet cells

      I'm having an issue where my data is not visible in my sheet cells. If I click on an individual cell, the data does display above in the little "fx" box. But all the boxes in the sheet just look blank. My collaborators do not have this issue. I have checked
    • PO receive limitations

      It is VERY common to receive more or less that the PO quantity. It's totally ludicrous to limit the maximum receive to the PO quantity! What if the receive is 0.00001 less than the PO quantity - it leaves the PO as "Partially received" The current options are to edit the PO manually before finalizing the receive, an outrageous situation ! Please Zoho guys - this is an infuriating oversight & can be easily resolved by introducing the option as shown in the attached document ......
    • Document images

      We used to be able to rotate the images but this has now been removed ???
    • How to add new deal to existing contact

      Hi, I want to add new deal to existing contact.
    • Why don't we have better integration with Mercado Pago or Pagseguro?

      Currently, the integration between Zoho Commerce and Mercado Pago for Brazil is very poor... Since it is old, it does not include the main payment method in Brazil today, which is PIX. Is there a date for this to finally be launched? There are numerous
    • Why is there no integration with native Brazilian shipping methods?

      Zoho Commerce is a powerful platform for e-commerce, but its lack of integration with native Brazilian shipping solutions is a significant limitation for users in Brazil. Integrating with popular shipping providers like Correios, Frenet, and Kangu would
    • Alert for Back Navigation in Zoho Creator Widgets on Mobile Apps

      In Zoho Creator widgets, when a user navigates back on mobile devices, the data within the widget is reset. This leads to a loss of any unsaved changes or inputs, causing frustration for users. To enhance user experience, we need to implement a confirmation
    • Mapping Zoho Projects into Cliq Channels

      why arent all the Zoho Projects listed from the drop down menu when trying to Map them into Zoho Cliq Channels. The system doesnt allow me to type the name of the project but gives a drop down of a list of projects however it doesnt give me a list of
    • Input GST Reversal for damaged goods

      In our line of business, some items are damaged and we are doing inventory adjustments to remove them from stock. However, as per GST guidelines, there is a specific rule that we have to reverse Input GST availed for such items and needs to be reported
    • Develop and publish a Zoho Recruit extension on the marketplace

      Hi, I'd like to develop a new extension for Zoho Recruit. I've started to use Zoho Developers creating a Zoho CRM extension. But when I try to create a new extension here https://sigma.zoho.com/workspace/testtesttestest/apps/new I d'ont see the option of Zoho Recruit (only CRM, Desk, Projects...). I do see extensions for Zoho Recruit in the marketplace. How would I go about to create one if the option is not available in sigma ? Cheers, Rémi.
    • Canadian Anti Spam Law

      In order to be able to comply with the new Canadian Anti Spam Law, I need to send out a Confirm Subscription email to all of our existing contacts. If I use the Subscribe tag, the user gets the following message: Registration Failed. Sorry! This contact is already present in the selected list. You can check this with your update profile link. If I include an 'Update Profile' link, it then sends an email which does not arrive immediately. Can you provide a tag or URL I can put in a Campaign Email
    • How to bulk update lookup fields

      "I have a primary key named Product SKU in one form called Master SKU (which contains details like price, color, size, etc.). I also have another form called FBA, which has the same primary key, Product SKU, and contains stock quantity information for
    • Change work hours per day for employees

      Hello, Is there a way to modify the work hours per day for employees in Zoho projects? This would be helpful for resource allocation to more accurately see when an employee who works 35 hours a week vs 40 hours has a full schedule. Thanks.
    • Record GST Paid for Imported Goods

      In Australia, goods that imported from overseas needs to pay GST per invocied value. In most case, the freight forwader (logistic agent) paid this on behalf of importer (us), and invoice us in together in their freight invocie.  How do we setup a proper
    • Unable to produce monthly P&L reports for previous years

      My company just migrated to Books this year. We have 5+ years financial data and need to generate a monthly P&L for 2019 and a monthly P&L YTD for 2020. The latter is easy, but I'm VERY surprised to learn that default reports in Zoho Books cannot create
    • Bulk Editing Multiple Invoices with Overwriting at time of upload

      Hello, I would like to edit a few 100 invoices. Only the HSN needs to be updated. When I am trying to upload the excel sheet with the data updated, I get an error: The Invoices are skipped as they already exist. I know the invoices exist but I would only
    • Oauth Redirects me to sign in page

      I am developing a postman script for me to securely get my credentials via Zoho Vault. With that, I need to authorize my postman to be able to access Zoho Vault. I am currently on Step 1 in this Zoho Vault | API Reference which redirects me to this guide
    • Here's why you should refrain from using EasyShip

      This is a screen recording which shows EasyShip performance issues. Note well! While we do use the Zoho-to-Easyship integration, the problems are wholly on the EasyShip side. The actual integration of data to EasyShip, and status updates back to Inventory,
    • How can I create a billable expense.?

      Hi, I've a bill of an expenses related to printing and stationary account but it recorded in non-billable expense category. How can I record this expense in billable category. Below is the pathway I've used to record the expense. Purchases. Expenses Click
    • Introducing Sub-Accounts in Zoho Books!

      Hello Everyone, Sub-Accounts is LIVE! Yes, you read it right. The much needed and most requested feature is now live in Zoho Books. The sub-accounts feature in Zoho Books will help you to classify your accounts further which will give you a more detailed view of your accounts while running reports. You can create sub-accounts for the below Accounts: Asset Cost of Goods Sold Expense Liability Fixed Asset Other Asset Other Current Asset Long Term Liability Other Current Liability Other Liability Other
    • Next Page