The Social Wall: July 2025

Hello everyone!

July has brought some exciting new updates to Zoho Social. From powerful enhancements in the Social Toolkit to new capabilities in the mobile app, we’ve packed this month with features designed to help you level up your social media presence.

Let’s take a quick look at what’s new this month!

LinkedIn Profile Analytics

Zoho Social, in partnership with LinkedIn, has launched LinkedIn Profile Analytics, enabling deeper insights into your personal profile performance.

LinkedIn is one of the most powerful platforms for building your personal brand and expanding your professional network from anywhere in the world. While reaching the right audience is key, it’s just as important to understand the impact of that reach through meaningful data and insights.

LinkedIn Profile Analytics help you track how your content is performing, assess the effectiveness of your personal branding efforts, and identify what resonates most with your audience.

You can view detailed statistics for each individual post—such as the number of reactions, comments, reposts, impressions, and video-specific metrics like views, viewers, and view time. These insights help you understand how each piece of content is performing on its own.

In addition to post stats, you also get a consolidated report of your entire LinkedIn profile. This includes an overview of follower growth, audience demographics, total posts published, engagement trends, top-performing posts, and overall content reach. Together, these metrics give you a complete picture of how your profile is performing and how your audience is responding over time.

Connect social media channels directly via the Zoho Social app for Android

Managing social media on mobile just got even better! With the latest update to the Zoho Social mobile app, you can now connect all supported channels directly from the app. Whether you're a new user setting things up for the first time or already managing multiple brands, you can now create a brand, connect channels, and manage them end-to-end without switching to the web. 

With the Zoho Social mobile app, you can access your social presence anytime, anywhere, right from your Android device. Bring more flexibility and control to your social media management on the go.

InstaScript: Style and structure your Instagram captions

Your captions deserve more than just basic text. With InstaScript, in your Social Toolkit, you can style your Instagram captions to be bright and unique.

Whether you're looking to highlight key points in bold, emphasize keywords with italics, strike through text for a fun twist, or organize your message with bullet points, InstaScript makes it simple. You can also switch up fonts to match your brand's vibe and add emojis to bring out the emotion behind your words. InstaScript helps you craft captions that stop the scroll and spark engagement.

Head over to your Toolkit, try out InstaScript, and make every caption count!

Other updates

You can now publish or schedule posts to your Bluesky profile from our iOS mobile application.

We hope these updates help you strengthen your social media presence and make the most of your personal branding efforts. We'll be back next month with more enhancements to support your journey with Zoho Social.

Thank you.

• Topic Participants

• Stephania Beverly

  

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