URL fields target parent

Currently the only choice one can make with regards to the URL field is whether to open it in a new window or not. Since it is very common to embed the views in iframes, there should be a choice to make it target the parent instead of the iframe only. Currently I have to choose the pop up option when the view is embedded in an iframe, but most users do not like pop-ups. It should be kind of like the "Open Next Url in" option when embedding forms.