API integration to/with the CRM

API integration to/with the CRM

Hello,
      i want to integrate an API of an email marketing programe that i use, to the CRM and i don't know how.
Here is the API of the other software and the instructions.  http://envialosimple.com/es/api-http-email-marketing
...but i don't get how i can integrate one in an other.
First, is it possible to do this? I was told that yes it is.
Second, how do i have to do and where?
Third, thank you.

Regards,
Lucas.