I have a question regarding the API limits. I've noticed that when integrating the API with our website. The way that I wrote the code calls an API request each time someone accesses the information. If there are only 4,000 request per day and let's say we have 100 active users on at a time then that will get eaten up really quickly.

Are there any best practices out there that will only call the API when needed? One solution I can do is just call an API request and get all the information I need on the user and then store in a sql database but I would rather just work with the API.

Any suggestions?