App Spotlight: Unbabel for Zoho Desk
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Unbabel for Zoho Desk
Powered by state-of-the-art AI and a worldwide
community of translators, Unbabel delivers translation at enterprise
scale, enabling users to serve customers in any language, with fast,
native-quality translations of customer support tickets.
Business needs
If you are reaching out to a global customer
base assuming that all your customers speak your language, you may end up not
serving them well. Online content used to be mostly in English in 1996
(80%), but now English makes up only about a quarter of content
online (25.3%).
Currently, there are two
approaches to translation.
i. Machine only, which lacks the necessary quality for a reliable
customer experience.
ii. Human only, which makes scaling unfeasible given the exponential
increase in digital content.
Given expanding
markets, the rising bar on customer experience, and customer
preferences for their native languages, neither of the two
approaches alone are enough. Companies and brands need the next
level of multilingual support.
Solution
A multilingual customer support experience built
on a hybrid approach: Advanced AI for speed and
scalability, and human translators for native quality
translation. Unbabel for Zoho Desk helps your company delight customers
and empower teams in every language you need. Your agents bring the support
skills and Unbabel brings the language skills, no changes to your
workflow required.
Benefits
- Improve
customer satisfaction by enabling your customer support agents to serve
global customers in their own language, with fast, fully integrated
translations of your customer support tickets
- Provide
comprehensive multilingual coverage without changing your current support
processes
- Build
a more effective, scalable, and flexible support team by recruiting your
agents for their support skills, not their languages
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