Auto-Pull Data From Your Facebook Ads to Your Zoho CRM
Facebook is a promising platform to promote your brand and generate leads. Whenever you start an ad campaign using Facebook, leads will be generated. Success lies in following up and converting them.
Different ways to follow up
It's important to follow up and nurture your leads to convert them into customers. You can either reach out via Facebook chats, by sending personalized messages to individual contacts, or via e-mail, by sending marketing messages to your recipients' personal emails. However, both these methods are time-intensive, which can be wasteful when you aren't sure that you'll receive responses.
If your data is integrated with a CRM, you can follow up quickly and easily by sending bulk messages to all your leads, allowing you to identify potentials and convert them into customers.
How can a CRM integration help you?
- Target specific audiences - Engage your attendees intelligently by keeping an eye on their interests, and sort them in your CRM system accordingly.
- Convert leads - You can nurture your leads and convert them into customers via continuous follow-up.
- Analyze new lead sources - Compare ROI among different lead sources and campaigns.
Facebook Adverts Manager—an extension for Zoho CRM that syncs Facebook Ads, Ad Sets, Campaigns, and Accounts to Zoho CRM. Using this extension, you can analyze and measure the success of your ad campaigns from within Zoho CRM.
Based on your synced data, reports will be generated in Zoho CRM for each adset or individual ad. This report will provide the current status, impressions, reach, clicks, CPC, CPM, CPP, CTR, and other important metrics for your ads' performance.
You can find and install the extension in Zoho Marketplace. Read our help doc to learn about setting up integrations, and any other important details.
Share your suggestions and feedback in the comments.
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