Create a potential without creating an acccount?

Create a potential without creating an acccount?

Hello!

I would like to know if we can create a potential without creating an account.
In another words, account name should not be a mandatory field when creating a new potential record.

Can we turn it off?

The reason is that I am running a training centre that is B2C and not B2B. Therefore, I would like potential to tight with contact and not account.

Is it possibile?

Thank you

David