Create Conversion Funnel for Lead Status

Create Conversion Funnel for Lead Status

Dear Community,

we run our leads through the following lead stages:



Now we would like to measure the conversion rations between the single stages, i.e.

"How many of the leads to whom we sent a contact request on LinkedIn accepted it?" -> "To how many of the leads who accepted our contact request did we send an outbound message?" etc.

Somehow we are not able to get the desired conversion ratios between each lead status. If we save the funnel above, we get the following diagram:



What are we missing here?


Best, 

Soeren


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