do not want zoho output format xml to show up

do not want zoho output format xml to show up

hello maybe my brain is fried, but can you help me with this issue, on the sample for "Bulk Adding / Updating via CSV" on reports via the api, the sample url:
 
http://reports.zoho.com/api/demouser/EmployeeDB/EmployeeDetails? ZOHO_ACTION =IMPORT
&ZOHO_OUTPUT_FORMAT=XML&ZOHO_ERROR_FORMAT=XML
&ZOHO_API_KEY=adss&ticket=ssfs&ZOHO_API_VERSION=1.0

 
has "&ZOHO_OUTPUT_FORMAT=XML" so all works excellent to the point i get the xml, how do i remove this? i dont want a result displayed just want to upload my csv like i am doing without the xml showing up???
 
this is the code i have and is working properly:
 
<form name="ZohoDBImportForm" ENCTYPE="multipart/form-data" method="post" action="http://reports.zoho.com/api/user/database/table?ZOHO_ACTION=IMPORT&ZOHO_API_KEY=xxxxxxxxxxxxxxx&ZOHO_API_VERSION=1.0&ticket=xxxxxxxxxxxxxxx">
<input type="file" name="ZOHO_FILE" value="Browse">
<input type="text" name="ZOHO_IMPORT_TYPE" value="UPDATEADD">
<input type="text" name="ZOHO_AUTO_IDENTIFY" value="true">
<input type="text" name="ZOHO_MATCHING_COLUMNS" value="email,nombre,apellido">
<input type="text" name="ZOHO_CREATE_TABLE" value="false">
<input type="text" name="ZOHO_OUTPUT_FORMAT" value="XML">
<input type="text" name="ZOHO_ON_IMPORT_ERROR" value="ABORT"><br><br>
<input type="submit" name="submit" value="Submit">