Generating link to Zoho CRM record for use from external source

Generating link to Zoho CRM record for use from external source

Question:

Is there a way to generate a link (URL address) to a specific Zoho CRM page (ie:a Potential record, a Report, etc.) that can be used from an external source?

Use Case Example:

A Sales Manager is reviewing a Potential record and has some questions about it.  He emails his rep with related questions or needed actions, and includes a link to Potential record.  When the rep receives the email, he/she can quickly link to the Potential in question.