Hit rule doesn't apply

Hit rule doesn't apply

Hello

I'm wondering why the territory of the Hit Rule is not applying (changed name of Deals module to Hits module)
is it a mix-up with account vs hit rule ?

We use a field in HITS Module "Hit Type" that should put the correct territory to the hit
example:
Industry of Account is "Horeca" and "Hit Type" is "FIX TAP" => we want territory to be FIX TAP
Industry of Account is "Horeca" and "Hit Type" is "Event/TTO" => we want territory to be Event/TTO

Why doesn't it work in attachments ? 
In this scenario the industry is "Horeca" and hit type is "Event/TTO" but the territory is "FIX TAP", so it doesn't follow the rules ?

Thanks