Introducing Zoho Campaigns' exclusive edition for marketing agencies

Introducing Zoho Campaigns' exclusive edition for marketing agencies

Handling omnichannel marketing activities for multiple clients is no joke and we understand that. Keeping the challenges of digital marketing agencies in mind, we are now launching an exclusive edition for digital marketers, allowing them to handle email marketing activities for all their clients with a single credential. 
 
Using the portal console page, agencies can add/remove, manage subscriptions and send campaigns on all their client's behalf.
 
Once agencies are given access to the agency console, they can see three options - Dashboard, Manage Accounts and Manage Content.

Here is what they do:

A dynamic dashboard



The simple-yet-effective dashboard gives important information like the total number of clients handled by your agency including number of active and inactive contacts. Agencies can see the plan they are subscribed to and also the number of campaigns sent for each client.

Easy client management options



Using the 'Manage Clients' tab, agencies can add, remove or manage all their clients. All you need is a name to add a new client to the console. Once that's done, agencies can click on each client name to view the recent campaigns they sent, summary of contacts, the number of users added to that particular client. They can even access the client's Zoho Campaigns account to send campaigns on their behalf. Here, users from the agency as well as the client's team can collaborate. However, the agencies will have full control over the account.

Stress-free sharing of content



To help save time, agencies have an option to work on a single template and share it with multiple clients. How it works is, agencies can create a template in the parent account of the agency and save it in the template library. Using the exclusive 'push' button, they can share it among the desired clients.

Why should email marketers switch to our agency edition?

The answer is simple, it is cost effective and saves the agencies the time from going back-and-forth with the client for approval processes.

How does the pricing work?

Traditionally, agencies purchase subscriptions separately for each client. In is agency edition, they can subscribe to a plan in bulk and reallocate the credits to all the clients.
 
For instance, you can purchase a 10K plan as an agency and distribute it to all the clients based on their requirements. When purchasing in bulk, the agencies will have to pay much less than compared to making smaller purchases.
 
They can add up to 10 clients without any extra charges and every additional client will be charged at $5/month.
 
Most importantly, there is an option to re-allocate licenses from one client to another.
 
This edition is only available as an annual plan that can be availed at a 40% discount.
 
Have more queries? Check out the FAQs

If you are a digital marketing agencies, sign-up right away! To do that, click here
 
 





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                                                        • Tip of the week 03 - Sending emails in batches

                                                          Today's marketers not only want their email marketing to be efficient, but also smart. For an email campaign, you may think you have all the essential elements for lead conversion—a big mailing list, an attractive template design, and the most-engaging message content, but after hitting the ‘send’ button, you may not get the expected conversions. Wondering why? Here’s one of the major reasons. Many marketers miss out on sending the email campaign the right way. Did you know that you should not be
                                                        • Tip of the week 04 - Know about your recipients' 'prime open time.'

                                                          In today's market, the importance of customer behavior is astounding, with a vast amount of research and resources going into finding how customers make decisions. The process of persuading your customers to open your email and click on your call-to-action becomes easy when you understand the psychology behind their behavioral traits. Time to turn into a psychologist! Let's get to the basics—you want your emails to resonate well with your recipients. So, what's the primary thing involved here? It's
                                                        • Zoho Campaigns Expert Diaries on SoundCloud, Spotify, Apple Podcasts, and YouTube

                                                          Hi email champs,  As email marketers, we find great lessons in each other's works—be it the subject lines that worked good, the design that was received well, or the CTA that had the maximum clicks. Email marketing encompasses a wide variety of topics spanning everything from creation and design to development and deliverability.  Here's when we from the Zoho Campaigns team found the need to build an email marketing community comprising of seasoned marketers and email geeks who can help each other
                                                        • Email Deliverability Tip #3: Seal the deal with the preheader

                                                          In the last post, we learned about the subject line. Today we'll be learning about the preheader. A preheader is the short text that follows the subject line in an email. The preheader is designed to hint at what your email message is all about. A good preheader should act as a second subject line and convince your contacts to open the email. Now, let's learn the best way to craft a preheader. Your subject line and preheader should work together and accurately convey the gist of your email. Keep
                                                        • Tip of the week 15 - Add subscription-preferences option. Drive more engagement.

                                                          If crafting content for emails, getting creatives done, and running email campaigns is your love, then unsubscribes are the heartbreakers.  You can save your emails from being unsubscribed/trashed by adding a proper subscription-preferences option in your emails (works best at the time of signup). Giving subscribers the option to choose what they want to receive from you and decide how often (frequency of the emails) your emails should hit their inboxes will increase the reach of your campaigns manifolds. 


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