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We are excited to announce the launch of our SMS Gateway to send SMS through Zoho Campaigns. We have also made a few other changes in our current SMS Campaign model to improve your over all user experience.

These updates are planned with an aim to expand our product's potential by catering to the needs of businesses interested in both email and SMS marketing. 

Zoho Campaigns' Own SMS Gateway


Right now we are integrated with thirteen third party applications, to support the SMS sending process for the users. However, these third party integrations create an extra signup step for you to send SMS campaigns and manage multiple bills.
 
To overcome this hindrance and to improve the user experience, we are partnering with a vendor & offering our own SMS gateway.
 
With this, you can send SMS campaigns to mobile numbers in the US and Canada without any hassle.
In future updates we are also planning to include India and multiple countries from the EU region.



Improving the user experience of SMS Campaign feature 




1) Efficient way to manage Mobile number within Zoho Campaigns 

a) SMS field standardization 

The "Mobile number" will be the default field to store the contact number. We will also eliminate the phone number and country selection steps from the SMS creation process.
 
Moreover, the standardization of the contact number field will:

a) Simplify the SMS creation process
b) Make the identification of phone number duplication process easier
c) Effectively maintain SMS channel unsubscribe & DND registry for phone numbers 
d) Reduce the data processing time
e) Ensure organized storage and easy tracing of contact numbers
 
b) Contact number will be mapped to "Mobile Number"

In our current model, during the contact addition process the " email address" has always been the default field to add contact's email address. Henceforth, " Mobile number" will also be shown as a default field to add their contact number. 

c) Recommended to import mobile number with area code

You can add contacts without an area code, but you won't be able to send SMS campaigns to those contacts. We advise that you update your contacts' phone number along with the area code in the Mobile Number field to send SMS campaigns without any hiccups.
 
Accepted format for Mobile Number field : +1 967899090
 
Numbers like 9289098909 will be added, but won't be included for campaign sending, as the area code is missing.


2) Unsubscribe from all SMS marketing communication

Zoho Campaigns ensures that email recipients have the entire control over acceptance and denial of email campaigns through unsubscription option.

This similar best practices will be implemented in the SMS Campaign, with the introduction of the " Unsubscribe" option. With this, contacts can easily opt out from receiving SMS communications.



3) Option to add sender address during SMS creation process


Sender address is the first thing a receiver looks out for, in order to ensure that the communication is received from an authentic source.

So, we will support Long code & Alphanumeric sender address format in this update. And soon we will also support short codes.

So, SMS Campaign users can now select the Sender address format supported in their respective country.
 
We will help our users with the registration process to obtain the respective sender address format from within the product.
 

4) Prepaid, add-on-credit-based pricing

We will be following a pre-paid credit based pricing model for SMS. The user has to separately purchase the required add-on credits to send SMS Campaign.The credits will be automatically added on a recurring basis after every billing cycle.The purchase of credits from 1K to 1M can be made online.
 
Credits per SMS
 
US/ Canada-  4 credits

 

a) Can the un-used credits be carried forward to the next billing cycle?

In case, if the user has any un-used credits in a particular billing cycle, then the un-used credit will be carried forwarded to the next billing cycle.


b) How to procure long codes?

Long codes will be a separate recurring add-on. To begin with, US/Canada long codes will be 1$/month.

Know more about SMS Campaign pricing

Note: The SMS updates will be made live only to the new users. Existing users can migrate to the new update only after 45 days from the launch date.

2 users like this announcement.
15 Replies
Reply

Thanks for the announcement.  Where can I find out more about adding this feature as a partner?  

  • 2 years ago

Thank you for writing to us.

Our Zoho campaigns SMS gateway is available only for the newly created accounts as of now. Our team is already working on providing the same to existing user by October month.

If you wish to try using our SMS gateway now, you can create a trail account and make use of it.

Hope this helps.

Regards,
Vijay.D

  • 2 years ago

When for Australia?

  • 2 years ago

Hello Gary,

Thank you for your comment.

Zoho Campaigns' Own SMS Gateway is available for AU DC accounts (accounts residing in Australia Data Center) as well. 

Note: As of now we only have option to send SMS to United States and Canada phone numbers. 

Our team is already working on an option to send SMS for other countries which is expected to go live in upcoming months.

Appreciate your patience in meanwhile.

Regards,
Meyyappan C

How much does each SMS credit cost?

  • 2 years ago

Thank you for writing to us.

Kindly refer to the below link to know the pricing details of SMS credit.

https://www.zoho.com/campaigns/sms-pricing.html

Hope this helps.

Regards,
Vijay.D


  • 1 year ago

Hello Team,

Could you please let us know when we can expect for Japan Region (.jp DC).
We have been waiting for this feature since so long as we don't want to use 3rd party SMS gateways in the Zoho Campaigns Application.

Awaiting your  response.

Thank you!

  • 1 year ago

Hello,

Thank you for your comment.

Our default SMS gateway is available for Zoho Campaigns accounts created in JP DC after 18-Aug-2023.

For existing user accounts created before 18-Aug-2022 our team is working on migration which is expected to happen in next 1-2months. If you wish to migrate your account immediately then kindly drop an email to support[@]zohocampaigns.com with your account details so that we can have our team check and proceed further.

Hope this helps.

Regards,
Meyyappan CT

  • 1 year ago

Hello
 ,

Thank you for responding.

But, we would like to be able to send and receive SMS to Japan regions as well, not just to Canadian and US regions using Zoho Campaigns Own SMS Gateway. (to stop the usage of some 3rd party extensions).

Hope you understand!

Appreciate your updates soon.

Thank you!

  • 1 year ago

Hello,

Thank you for your comment.

We understand your requirement. As we mentioned in our previous comment we only have option to send SMS to United States and Canada phone numbers for now. 

We will have our team check the possibility to send SMS to Japan region phone numbers as well in our upcoming updates. 

Appreciate your patience in meanwhile.

Regards,
Meyyappan CT

  • 1 year ago

Hello, 

Thank you for your patience.

We checked with our team and got an update that we already have plans to provide an option for sending SMS to Japan region phone numbers so you can expect this option in our upcoming updates.

Appreciate your patience in meanwhile.

Regards,
Meyyappan CT

  • 1 year ago

Hi Meyyappan --

When will it be available for India?

-amit

  • 1 year ago

Hi Amit,

Thank you for your comment.

Our team is currently working on an option to send SMS to India phone numbers which is expected to go live in next few months.

Appreciate your patience in meanwhile.

Regards,
Meyyappan C

  • 1 month ago

I dont want to use your own sms getaway but my own twilio number, how can i do that?

  • 1 month ago

Hello Rick,

Thank you for your comment. 

We have direct integration with Twilio so you can integrate it with Zoho Campaigns by going to Settings --> Integration --> Apps --> Twilio --> Connect. Kindly refer below help link for more details.

Hope this helps. Kindly email us at support[@]zohocampaigns.com if any further assistance needed.

Regards,
Meyyappan CT

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