Kiosk Studio Session #2 | Boost cold call efficiency with a call script kiosk
Hello!
For sales teams, cold calls are swift, frequent, and repetitive processes.
Often the first touchpoints in many customer journeys, they help sales reps proactively engage with potential customers. When done well, they persuade prospects to set up a meeting or purchase your product or service.
How do call scripts help your sales reps?
- A successful cold call requires clear communication of value and handling objections, while being flexible to customer needs.
- Many organizations use call scripts to meet this requirement while reaping other benefits like ensuring compliance, onboarding new reps faster, optimizing messages that work, and so on.
Every day, BDRs, SDRs, and AEs make many such short calls with the help of their call scripts. After each of these calls, they navigate around the CRM to perform followup actions (send emails, update CRM fields, and so on). These calls serve as the foundation of future engagements with prospects.
Easy with Kiosk
In Zoho CRM, Kiosk Studio can boost the efficiency of your cold calls in the following ways:
- Integration of call script, CRM data, and data input into a series of screens, so reps can focus on each interaction, not the process or CRM navigation.
- Easily transition from prep to call to followup by placing the kiosk within easy reach of your reps (within the record detail page or module list page).
- Automation of post-call actions based on how the rep navigated the call, so that the right followup happens for every single call without taking up your reps' valuable time.
By building a kiosk around the cold call process, sales reps can reach more prospects without sacrificing quality interactions or missing followup actions.
How to build this kiosk?
In the first video in this post, you can see a step-by-step demo from 02:49 minutes onward.
For details used for each kiosk component, please check this supplement to the video. It contains everything from the name used for each component to the code for the custom function we've created for this kiosk. Please note that it is not an instruction manual. For instructions, we recommend using the video.
New to Kiosk Studio? You can quickly get up to speed on by checking out the following resources:
- For a basic overview of this feature, please see Kiosk Studio - an overview.
- If you'd like to learn more about the various elements found in kiosks, you can check out Elements of a kiosk.
- For instructions on how to create and embed kiosks, please see Working with Kiosk Studio.
- In case you run into difficulties, you can, raise a ticket and involve our support team.
This
is the second in our series of posts on Kiosk Studio, the no-code
customization tool in Zoho CRM. You can check out the first post here!
Do share your kiosk studio use cases, doubts, and suggestions in the comments section below.
See you in Kiosk Studio Session #3!
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