Leverage Social Media for Getting Leads

Being an intelligent sales representative, you must convert every like, reshare, or comment from your prospects into an asset. You can effectively convert the social media conversations into actionable leads by lead generation automation through a workflow. All you have to do is configure your social media channel properly.

If someone tags your organization’s replies to your social media posts, you can add this person as a lead and assign the lead to a sales representative. Likewise, anytime someone messages you on social media or comments on your posts, you can also add that person as your contact and assign this contact to another sales representative.