If you are interested in sales, have a knack for selling absolutely anything to people, or work in the sales department of a company, then you would identify with having that desire to be a smart sales representative at work.
Winning the sales game has a lot to do with using a sound CRM system to its full potential.
In this series, we will be understanding the features of Zoho CRM one-by-one, to help you become an efficient sales representative who knows how to ace customer relations and be one step ahead. Keep reading to see and understand these features one after another. Follow me for more such posts!.
Being an intelligent sales representative, you must convert every like, reshare, or comment from your prospects into an asset. You can effectively convert the social media conversations into actionable leads by lead generation automation through a workflow. All you have to do is configure your social media channel properly.
If someone tags your organization’s replies to your social media posts, you can add this person as a lead and assign the lead to a sales representative. Likewise, anytime someone messages you on social media or comments on your posts, you can also add that person as your contact and assign this contact to another sales representative.