Linking Mass Email to CRM Campaign Functionality

Linking Mass Email to CRM Campaign Functionality

We have successfully sent a few mails using the Mass Email function in CRM. However, it seems odd that we cannot link this activity to the Campaigns function, i.e. create a campaign list there, and then link a Mass Email to the list and manage the Mass Email from the Campaign function. Am I missing something? Seems highly illogical and I fail to see the real value of the Campaign tool unless it can link across.

Note: I am not talking about Zoho Campaigns tool - that is a separate module altogether that we are also experimenting with.

Any steer appreciated.