Marketer's Space - Fair email marketing - Imprint Details
Hello,
To know about the content approval configuration in Zoho Campaigns, check out yesterday's post.
Imprint information
Imprint is the sufficient amount of information that clearly shows who the sender is and lets the recipients contact them.
Authenticity is crucial in email marketing. Wouldn't it be better if you get a chance to reassure your authenticity to your audience? You can do it by adding imprint information to all the campaigns you send. This will let the users know that they have received an email from a legitimate business.
All you need to do is just add the imprint merge tag to your campaigns to have your contact information visible for your audience.
Regards,
Prashanth
User Education | Zoho Campaigns