Marketing Tip #40: Build trust by adding a contact option on every page

Customers are more likely to buy when they know help is easy to reach. A visible contact option like chat, email, or a contact form, reassures shoppers that there’s a real team behind the store and that support is available if they need it.

This is especially helpful when customers have quick questions about delivery, sizing, product details, returns, or payment. If they cannot find a way to contact you easily, they may leave the store instead of completing the purchase.

Adding a contact option on every page helps reduce hesitation and makes your store feel more trustworthy and customer-friendly.

Try this today:

Add one visible contact option to your store header, footer, or a floating section so customers can reach you from any page.

Zoho SalesIQ integration:

Connect the Zoho SalesIQ app to your Zoho Commerce store and enable the widget for your online store.

In your Zoho Commerce web app, go to Settings –> Zoho Apps (under Integrations) –> Click Connect near Zoho SalesIQ.

WhatsApp widget:

If you prefer communicating with shoppers through WhatsApp, you can embed a third-party WhatsApp widget in your Zoho Commerce store. Refer to this post for more details.

A visible email address:

Add your business email address in the header or footer of your online store's homepage. It is simple, but effective.

Having an exclusive page to display your support email address, support hours, business address, and a contact form would be a great trust-building factor for your online store.

Here's a ready-to-use template to create a Contact Us page for your store.

Regards,

Divya R

Zoho Commerce