
Your customers reach you on the apps they already use. Zoho CRM now supports one more: our very own Arattai!
When someone messages your Arattai Business number, the conversation arrives in the Messages module in CRM, right beside your WhatsApp and LINE conversations. It is assigned automatically to the right person on your team, linked to the matching lead or contact, and answered without leaving the record.
Sign in with your Arattai Business Platform account, choose your number, and decide who should pick up messages from new senders. Your team can start replying straight away.

A customer messages you with a question. CRM notifies the user through Signals, they open the conversation, and they reply with a predefined text or a personalised message using merge fields. They can attach a brochure, an invoice, or any other file from your connected drives.
Every message is stored against the lead or contact, so the next person to pick up the thread has the full history.
Replying to your customers doesn't consume credits.
This integration is supported in the Standard edition and above, in the IN data centre only.
You will need an Arattai Business Platform account to connect the channel.
Once your Arattai Business Platform account is enabled, open CRM, go to Setup → Channels → Business Messaging, find Arattai and click Details → Integrate.