Neue Verbesserungen in Zoho CRM Plus werden fortgesetzt

Neue Verbesserungen in Zoho CRM Plus werden fortgesetzt

Hallo zusammen,

Als Fortsetzung des vorherigen Beitrages gehen wir hier kurz auf die Erweiterungen ein, mit denen SalesIQ und Social ergänzt wurden.

Erweiterungen in SalesIQ

In SalesIQ gibt es jetzt Chatbot- und Sprachanruffunktionen, mit denen Sie mit Ihren Websitebesuchern interagieren können.

Chatbot : Mit Chatbots bei Desktop- und Mobilapplikationen können Sie mit Websitebesuchern in Verbindung treten.


SalesIQ-Sprachanrufe : Durch Sprachanrufe können Sie telefonisch Kontakt mit Websitebesuchern aufnehmen, zusätzlich laufende Chats auch am Telefon fortsetzen. Es ist sogar möglich, Ihre Bildschirminhalte mit dem Gesprächspartner zu teilen.

Erweiterungen in Social

Im Social-Modul sind folgende Funktionen hinzugekommen:
  • Google-My-Business-Integration
  • Erweiterte Sozialanalysen
  • Facebook Lead Ads – CRM-Verknüpfung
  • Intelligente Veröffentlichungsoptionen

Google-My-Business-Integration : Unternehmen können Beiträge zu Ihren GMB-Konten mit CTAs planen und veröffentlichen. Zusätzlich lassen sich Bewertungen ihrer Angebote anzeigen und beantworten, auch eine Präsenzverwaltung zu mehreren Standorten ist über Zoho Social möglich.


Erweiterte Analysen in Social : Die neue Oberfläche des Social-Moduls zeigt Berichte mit Datensätzen und Diagrammen wie Publikumszuwachs, Folgeengagement, Leistung, Reichweite und Eindruck.


Facebook Lead Ads – CRM-Verknüpfung : Mit dieser Erweiterung können Sie bis zu 20 unterschiedliche Felder einschließlich spezifischer Felder in CRM mit Facebook verknüpfen. Zusätzlich lassen sich über Lead-Formulare neue Leads verfolgen – sowohl bezahlt als auch ursprünglich. Darüber hinaus können Sie mit der neuen Facebook-Light-weight-Integration neue Lead-Werbekampagnen von Zoho Social auf den Weg bringen.

Intelligentere Veröffentlichungsoptionen in Social
  1. Intelligentere Veröffentlichungswarteschlangen : Durch Einbeziehen in vorgefertigte Warteschlangen per CustomQ verteilen Sie Beiträge mühelos über die Woche oder den Monat.

  2. zShare-Browser-Plug-in : Zum einfachen Anpassen von Beiträgen an bestimmte Sozialmedienkanäle (beispielsweise 280 Zeichen bei Tweets, 2200 Zeichen bei Instagram-Beiträgen). Sie können Beiträge auch für unterschiedliche Kanäle vorplanen und zeitgleich veröffentlichen.
           

Wir hoffen sehr, dass Sie Ihren Kunden mit diesen neuen Erweiterungen nebst vereinheitlichter Plattform ein noch besseres Erlebnis bieten – und natürlich auch selbst geschäftlich davon profitieren können.

Schauen Sie sich auch die weiteren verlinkten Ressourcen zu bestimmten Erweiterungen an, machen Sie sich ein eigenes Bild. Weiter unten ist auch Platz für Ihre Gedanken und Fragen.

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