New Features rolled out on Apr 28, 2023
New Business Application Connectors
We are excited to announce the availability of two new business application connectors.
Google Analytics 4 (GA4) Advanced Reporting
Zoho Analytics empowers your Google Analytics 4 (GA4) data with sophisticated reporting and analytical capabilities. With the help of this integration, you can slice and dice your GA4 data anyway you like, examine important KPIs, and make wise decisions to improve your SEO/SEM campaigns.
This connector comes with a unique set of 65+ hand-picked reports and dashboards that enable you to jumpstart your analytics easily.
Advanced Analytics for YouTube Ads
Advanced analytics connector for YouTube Ads analyzes the effectiveness of your YouTube adverts and the value you derive from them. It provides important information about campaign outcomes and conversion rates. With it, you can construct campaigns that will be better and more effective.
This connector comes with a unique set of hand-picked reports and dashboards that enables you to jumpstart your analytics easily.
Albers USA Projection in Geo Maps
Now you can use Albers USA Projection in Geo Maps to visualize US-centric data sets more effectively.
Date - Week & Year Format
Zoho Analytics allows you to use Week & Year Format in its reports and we have new additions to this format - Start Date and End Date. Earlier we had three formats - Short, Medium, and Long.
Tabular View
Zoho Analytics now offers Wildcard Filter support in Tabular View. You can now filter by specifying filter criteria to match strings.
Stored Procedure in IBM Cloud - DB 2
Zoho Analytics now allows you to import your data from IBM Cloud DB 2 using the Stored Procedure.
Amazon Athena - Workgroup support
Zoho Analytics has extended its support to import data from Workgroups in Amazon Athena.
Share permission enhancement - Drill down path in Dashboards
The Share permission in Dashboards is enhanced by listing the Drill Paths for all the reports used in the dashboard.
Panoply - Google Big Query support
Zoho Analytics now supports the data import from Panoply - Google Big Query into Zoho Analytics.
New Modules 'Notes' addition to Advanced Analytics for Zoho CRM
This one is one of the most asked for features. Zoho Analytics now supports syncing of the "Notes" modules (from multiple CRM modules like Leads, Contacts, Deals etc) in Advanced Analytics Connector for Zoho CRM.
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What's New in Zoho Analytics - August 2026
Hello Users! This month puts you in control of how your analytics moves: promote content safely between workspaces with Deployment Management, govern data access and sign-in more precisely, and make your forecasts smarter with external drivers. There'sWhat's New in Zoho Analytics - June 2026
Hello Users! This month is about meeting your data wherever it lives: reaching it from AI assistants, bringing it in from more sources, and keeping it flowing with less manual effort. Here's what's new across Ask Zia and AI, data import, integrations,What's New in Zoho Analytics - February 2026
Hello Users! We're back with another round of updates for Zoho Analytics. This month's release focuses on giving you greater flexibility in how you visualize, manage, and act on your data - with new features like custom visualizations, remote MCP server,What's New in Zoho Analytics - May 2026
Hello Users! We're back with another round of updates for Zoho Analytics. This month's release focuses on giving you greater flexibility in how you visualize, manage, and act on your data. We are introducing richer data visualizations, smarter AI-poweredWhat's New in Zoho Analytics - January 2026
Hello Users! We are starting the year with a strong lineup of updates, marking the beginning of many improvements planned to enhance your analytics experience. Explore the latest improvements built to boost performance, simplify analysis, and help you
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