Product lookup window customization

Product lookup window customization

Hello,
our salespersons hate "products lookup" window when they search for the product they wish to input into quotes/sales order/invoices. I attach a screenshot.
Is it possible to customize it and show only product names and prices. Or even better: to eliminate following columns:
SMOWNERID_FIRSTNAME
SMOWNERID_LASTNAME
SMOWNERID_ID
and to make relative width in description column so if some descriptions ate larger, the column could expand and not wrap a text.
Thanks,
Marko