Revenue Management: #8 Revenue Recognition in Educational & Training Institutions

Revenue Management: #8 Revenue Recognition in Educational & Training Institutions

Educational Institutions and training centres typically collect course fees at the time of enrolment, sometimes for a one-day workshop and sometimes for a year-long certification course. You might also charge separately for course materials or evaluation. But when can you actually recognize that income? Would you be able to recognize it on payment? Spread it across the course period? What happens if a student cancels midway?


How do institutions manage revenue when learning is delivered over time?

Revenue Recognition Scenarios in Education & Training
Education institutions and training providers often deal with varying course durations, delivery models (online, in-person, hybrid), and fees collected upfront. Though the five-step revenue recognition model remains constant, the timing and allocation of revenue depend on the learning service's structure. Here are common revenue recognition scenarios for this industry:

Upfront Free for Long-Term Course
When a learner enrols in a course that runs for several months and pays the full fee in advance, the institution cannot recognize the entire amount immediately. Instead, the revenue should be spread out across the period the training is delivered.

Example: A $6000 certification course runs for 6 months. Revenue should be recognized at $1000 per month during the course period.

Short-Term Workshops & Seminars
For one-day or short-duration workshops, revenue can often be fully recognised once the sessions are delivered, assuming there is no refund window.

Example: A $500 weekend workshop is recognized on the day it occurs.

Course Materials & Exams
Institutions that charge separately for materials, exams, or certification must split those payments and recognize those amounts individually.

Example: $1200 total course fee, including $900 for training for three months and $300 for materials. Revenue should be recognized $300 upfront and $300/month for three months.

Cancellation, Refunds, and Attendance-Based Pricing
Refund policies and partial completions must be factored into recognition. If a student drops out after 1 month of a 3-month course, only one-third of the revenue should be recognized unless a refund is issued.

Example: A $900 course is cancelled after 1 month. You must recognize $300 and defer or refund the rest based on the policy. Credit note will be created, and the deferred $600 will be reversed to the customer as credits or issued a refund.

These scenarios show that educational institutions must align revenue with actual learning delivery and not merely based on fee collection. Automating this alignment avoids revenue overstatement and ensures compliance.


Info
Scenario :

A training company signs up a student for a three-month Data Analytics certification program for a fee of $3000. The payment is made in full at the start. The course includes three months of training and $600 worth of course material.  



Zoho Billing for Education Institution Revenue Recognition
Zoho Billing enables learning platforms to automate revenue recognition by setting up roles that separately reflect course delivery and service components.

For the above scenario, you can configure the recognition rule as follows,

Component

Recognition Frequency

Recognition Method

Recognition Time

Course Material

Once

One-Time (Daily)

Period Start

Training Session

Monthly

Evenly Distributed

Period Start

 

Although $3000 is collected upfront, only $600 for the course material can be recognized immediately according to the performance obligation. The remaining $2400 will be spread evenly across the three-month training period.


Reports in Zoho Billing

i) Recognized Revenue Report
Two months into the course, the course material is delivered, and one month of training is pending.

Component

Recognized Revenue

Description

Course Material

$600

Recognized fully at the start

Training Session

$1600

out of $2400 for two months of training given

Total Recognized

$2200

Recognized in two months

 


ii) Deferred Revenue Report
After two months, it will be left with the training session payment alone as deferred.

Component

Deferred Amount

Course Delivery

$0

Training Session

$800

Total Deferred

$800

 


iii) Revenue Waterfall Report

Month

Course Material

Training Session

Total

Month 1

$600

$800

$1400

Month 2

----

$800

$800

Month 3

----

$800

$800

Total

$600

$2400

$3000

 

Idea

Best Practices for Education Institution Revenue Recognition

  • Separate Instructional & Non-Instructional Items: Classify course material, training, certification, and exam components distinctly
  • Align Revenue with Course Delivery: Ensure the recognition rule is set based on course delivery and that the revenue is recognized when the student receives the instruction.
  • Set Return/Refund Policy Clearly: Establish a clear policy and terms to account for students who drop out or cancel courses after signing up.

 

Notes
Up Next: Revenue Recognition in Media & Publishing

    Access your files securely from anywhere









                          Zoho Developer Community




                                                • Desk Community Learning Series


                                                • Digest


                                                • Functions


                                                • Meetups


                                                • Kbase


                                                • Resources


                                                • Glossary


                                                • Desk Marketplace


                                                • MVP Corner


                                                • Word of the Day


                                                • Ask the Experts



                                                          • Sticky Posts

                                                          • Community Learning Series | Digest #5 — September 2020

                                                            Dear customers, We're happy to bring you the September edition of our #CommunityDigest! Keep track of your subscription KPIs right from your smartphone: Last month, we enhanced our Android mobile app to help our customers get daily updates on their business health. We got to know from a lot of customers that this has made their job much more easier because they no longer have to keep a reminder to manually check on the previous day's revenue or activations. If you have not downloaded it yet, here's
                                                          • Community Learning Series | Digest #4 - August 2020

                                                            Dear customers, We hope you're staying safe and healthy. I'm happy to bring you the fourth edition of our #CommunityDigest with some brand-new updates from us. 1. Daily Business Updates (for Android users) The Zoho Subscriptions Android app has got a cool new update: You can now get a push notification to your smartphone that lets you know how many activations and cancellations have taken place, and what's the net revenue for the previous day. The best part is, you can tell the app when exactly you
                                                          • Community Learning Series | Digest #3 - July 2020

                                                            Dear customers, We hope you're staying safe and healthy. We're glad to bring you the July edition of our #CommunityDigest. New community members can view our previous newsletters here. This time, we have two major updates and three interesting topics for you: 1. Zoho Subscriptions Developer Community Since the inception of Zoho Subscriptions, our team believed that the recurring billing platform we provide should be able to offer an extensive API library that empowers businesses to automate most
                                                          • Introducing: Community Learning Series | Digest #1 - May 2020

                                                            Dear customers, We hope you are staying safe and healthy. Helping businesses manage their customer subscriptions more efficiently has always been, and always will be, our goal at Zoho Subscriptions. We strongly believe this is possible if we grow together as a community and share what we know with each other. To nurture this shared learning experience, here is our brand-new Community Learning Series! ​ Welcome to the first edition of our digest! Each edition of our community digest includes guides


                                                          Manage your brands on social media



                                                                Zoho TeamInbox Resources



                                                                    Zoho CRM Plus Resources

                                                                      Zoho Books Resources


                                                                        Zoho Subscriptions Resources

                                                                          Zoho Projects Resources


                                                                            Zoho Sprints Resources


                                                                              Qntrl Resources


                                                                                Zoho Creator Resources



                                                                                    Zoho CRM Resources

                                                                                    • CRM Community Learning Series

                                                                                      CRM Community Learning Series


                                                                                    • Kaizen

                                                                                      Kaizen

                                                                                    • Functions

                                                                                      Functions

                                                                                    • Meetups

                                                                                      Meetups

                                                                                    • Kbase

                                                                                      Kbase

                                                                                    • Resources

                                                                                      Resources

                                                                                    • Digest

                                                                                      Digest

                                                                                    • CRM Marketplace

                                                                                      CRM Marketplace

                                                                                    • MVP Corner

                                                                                      MVP Corner







                                                                                        Design. Discuss. Deliver.

                                                                                        Create visually engaging stories with Zoho Show.

                                                                                        Get Started Now


                                                                                          Zoho Show Resources

                                                                                            Zoho Writer

                                                                                            Get Started. Write Away!

                                                                                            Writer is a powerful online word processor, designed for collaborative work.

                                                                                              Zoho CRM コンテンツ






                                                                                                Nederlandse Hulpbronnen


                                                                                                    ご検討中の方




                                                                                                          • Recent Topics

                                                                                                          • Exporting tickets

                                                                                                            I went to Setup -> Organization -> Import/Export in order to export tickets but found 2 issues: 1. The email body never gets exported. 2. There are some large numbers (like 5.57E+16) under certain columns of the exported CSV file. I could not find any export options. Please can you help with this?
                                                                                                          • Editing the Ticket Properties column

                                                                                                            This is going to sound like a dumb question, but I cannot figure out how to configure/edit the sections (and their fields) in this column: For example, we have a custom "Resolution" field, which parked itself in the "Ticket Information" section of this
                                                                                                          • Copy field information to clipboard

                                                                                                            I need to be able to transfer some field information in to the clipboard, so that I can then paste it in to our helpdesk system. Is there a way I could add a button to a detail report that does this?
                                                                                                          • Issuing reconciling a bank statement

                                                                                                            HELP! I'm trying to reconcile a bank statement. The prior month reconciled perfectly. Beginning balance is correct yet I'm off by the same amount each time. Both myself and my office manager, separately and together, have tried to complete this reconciliation
                                                                                                          • Can you inject JS in an HML+CSS+Deluge Page?

                                                                                                            I have an HTML + CSS + Deluge page and need just a little vanilla JS functionality. However, it seems like Zoho Creator does not allow that. I'm required to create a JS widget. Is this correct? If so: 1. Won't this quickly consume my API limit if there
                                                                                                          • Use the searchBy parameter to find user by email address

                                                                                                            I'm trying to find a user is Zoho Desk via the Api. In the documentation I see that there is the possibility to add a searchBy parameter in the request. But I can't find how the search values should be formatted. I've tried multiple things and get either
                                                                                                          • Correlated subqueries not supported in Zoho Analytics. This creates huge limitations

                                                                                                            Running into a major limitation in Zoho Analytics: correlated subqueries simply don’t work, even in completely standard SQL patterns inside a JOIN. Example: LEFT JOIN "Bills" b ON d."Id" = b."Deal ID" AND EXISTS ( SELECT 1 FROM "Bill
                                                                                                          • Unknown table or alias 'A1'

                                                                                                            I would like to create a subquery but i am getting the following error: Unknown table or alias 'A1' used in select query. This is the sql statement:  SELECT A1.active_paying_customers, A1.active_trial_customers, A1.new_paying_signup, date(A1.date_active_customers), 
                                                                                                          • Detect and ignore bots in visitors

                                                                                                            The SalesIQ visitor numbers are basically useless to us because there is no bot detection. We get the same bots coming in from the same countries looking at the same pages every day. It can't be that difficult to tell the difference between an actual
                                                                                                          • Zoho CRM - Rename "Estimates" in CRM Finance Suite Integration to "Quotes"

                                                                                                            I'm not sure if it's been 2 or 3 years now since Zoho Books renamed Estimates to Quotes. I still see "Estimates" in the Zoho CRM integration. Could this be added to Translation settings so that some customisation could be made on an account by account
                                                                                                          • Add Real-Time Microphone Audio-Level Indicator During Screen Recording

                                                                                                            Hi Zoho WorkDrive Team, Hope you are doing well. We would like to request an important enhancement to the Zoho WorkDrive screen-recording experience. Current Limitation: During a recording session, there is no visual indication that the microphone is
                                                                                                          • Properly Capture Dropdowns & Hover Elements When Recording a Window/Tab

                                                                                                            Hi Zoho WorkDrive Team, Hope you are doing great. We encountered a limitation when recording a selected window or browser tab: Certain UI elements, such as dropdown lists, hover menus, and overlays, are not captured unless we record the entire screen.
                                                                                                          • Allow Recording Only a Selected Portion of the Screen

                                                                                                            Hi Zoho WorkDrive Team, Hope you are doing well. We would like to request a more flexible recording option in Zoho WorkDrive. At the moment, we can record either the entire screen or a specific window/tab — but not a custom selected portion of the screen
                                                                                                          • Add Camera Background Blur During Recording

                                                                                                            Hi Zoho WorkDrive Team, Hope everything is well. We would like to request an enhancement to the video recording feature in Zoho WorkDrive. Currently, the camera preview displayed during a recording does not support background blur. This is an essential
                                                                                                          • Make Camera Overlay & Recording Controls Visible in All Screen-Sharing Options

                                                                                                            Hi Zoho WorkDrive Team, Hope you are doing well. We would like to request an improvement to the screen-recording experience in Zoho WorkDrive. Current Limitation: At the moment the recording controls are visible only inside the Zoho WorkDrive tab. When
                                                                                                          • Display Client Name in Zoho Creator Client Portal Dashboard

                                                                                                            Hello Zoho Creator Team, We hope you are doing well. Zoho Creator recently introduced the option to set a client’s display name in the Client Portal settings, which is very helpful for providing a personalized portal experience. However, there is currently
                                                                                                          • Introducing Dark Mode / Light Mode : A New Look For Your CRM

                                                                                                            Hello Users, We are excited to announce a highly anticipated feature - the launch of Day, Night and Auto Mode implementation in Zoho CRM's NextGen user interface! This feature is designed to provide a visually appealing and comfortable experience for
                                                                                                          • Managing functions

                                                                                                            Can someone let me know if there are any plans to improve the features for managing functions in CRM? I have lots of functions and finding them is hard. The search only works on the function name and the filter only works on function type. I have created a naming convention based on tags to filter the list which helps a bit and for some projects I keep lists in a spreadsheet.  I'd like a spreadsheet-style list in CRM with a few custom fields and a way to construct views (like in modules). Maybe even
                                                                                                          • Allow Admins to Transfer Ownership of Their Own Files & Folders

                                                                                                            Hi Zoho WorkDrive Team, Hope you are doing well. We would like to request an important enhancement to the ownership-transfer functionality in Zoho WorkDrive, specifically regarding administrator capabilities. As administrators, we have the ability to
                                                                                                          • Allow Regular Users to Directly Transfer Ownership of Files & Folders

                                                                                                            Hi Zoho WorkDrive Team, Hope you are doing well. We would like to request an important enhancement related to file and folder ownership management in Zoho WorkDrive. At the moment, a regular user cannot directly transfer ownership of their files or folders
                                                                                                          • How to update custom multi-user field in Zoho Projects?

                                                                                                            I'm trying to update custom multi-user fields in Zoho Projects via a Deluge function in CRM. The code I have so far is below. It works for updating standard project fields and single-line custom fields, but it does not work to update multi-user fields.
                                                                                                          • Has Anyone successfully integrated Zoho and Sage Intact?

                                                                                                            Hey all, We’re evaluating Zoho One + Sage Intacct and I’m trying to connect with anyone who has actually implemented the two together.Specifically, I’d love to know: -- Which functions you kept in Zoho vs. Intacct (e.g., Product Catalog, AR/AP, invoicing,
                                                                                                          • Finding missing records

                                                                                                            I have a challenge and I am not really sure where to start with it. I can't find any similar threads on here, can anyone help: I have two forms, FormA and FormB. Both forms have records that contain a field called Job_Number. What I am trying to achieve
                                                                                                          • Kaizen #57 - Mass Update API in Zoho CRM

                                                                                                            Hello everyone! Welcome back to yet another post in the Kaizen series. This week, we will discuss the Mass Update API in Zoho CRM. In this post, we will cover the following: 1. Introduction 2. Mass Update Records API  3. Schedule Update and Get Status
                                                                                                          • Creator HTML page refresh

                                                                                                            Hi, I have added around 5 different html snippets in single creator page. I understand, I can refresh the entire page from page script using Navigational URLs https://help.zoho.com/portal/en/kb/creator/developer-guide/others/url-patterns/articles/navigational-urls
                                                                                                          • Zero Personalization of the File Sharing Experience

                                                                                                            By now (2025) this is the maximum level of personalization available for a Zoho sharing link. We gently asked Zoho if we could modify at least the background, and they replied that it cannot be customized. We're truly disappointed – and surprised every
                                                                                                          • Canvas Flex Box containers should not require a width/height.

                                                                                                            Flexbox containers are often used as organizational concepts, to ease re-flow on mobile etc. - I cannot use % for flexbox W or H - I cannot omit W or H This means that the content cannot dictate, and a Flexbox container cannot be used merely as an organizational
                                                                                                          • Its 2022, can our customers log into CRM on their mobiles? Zoho Response: Maybe Later

                                                                                                            I am a long time Zoho CRM user. I have just started using the client portal feature. On the plus side I have found it very fast and very easy (for someone used to the CRM config) to set up a subset of module views that make a potentially extremely useful
                                                                                                          • Automation in Zoho Sprints

                                                                                                            Hi. I have a Sprints board with the following statuses: ToDo, InProgress, CodeReview, Testing, Preprod, Live When a ticket is moved from e.g. Testing to Preprod, the following tags should be modified: remove 'tested OK' remove 'ready for Preprod' add
                                                                                                          • Custom function return type

                                                                                                            Hi, How do I create a custom deluge function in Zoho CRM that returns a string? e.g. Setup->Workflow->Custom Functions->Configure->Write own During create or edit of the function I don't see a way to change the default 'void' to anything else. Adding
                                                                                                          • Two factor authentication for helpdesk users

                                                                                                            The company i work for wants use the helpdesk site in Zoho desk, as a place for their distribution partners to ask question and look for information about our product. The things there is suppose to go up there is somewhat confidential between my company
                                                                                                          • Kiosk can't merge picklist or multiselect

                                                                                                            There is no ability to load a multiselect or picklikst field into a kiosk with the values that have been previously selected. So, I essentially have 3 unacceptable options: 1.)Load the value into a text string and include instructions like this: "Picklist
                                                                                                          • AGE field from DATE OF BIRTH Field.

                                                                                                            HI! I have a field called date of birth in my CRM (LEADS, CONTACT etc…)     How can I know the AGE today   I would like to create a field AGE. I now how to create a field but I don´t which calculation (CUSTOM FUCTION) to make ¿ANY HELP?
                                                                                                          • CRM x WorkDrive: File storage for new CRM signups is now powered by WorkDrive

                                                                                                            Availability Editions: All DCs: All Release plan: Released for new signups in all DCs. It will be enabled for existing users in a phased manner in the upcoming months. Help documentation: Documents in Zoho CRM Manage folders in Documents tab Manage files
                                                                                                          • How to update/remove file in zoho creator widgets using javascript API

                                                                                                            Hi Team, I have developed a widget which allows inserting and updating records I have file upload field with multiple file upload. Now while doing insert form record, I am using uploadFile API to upload files for that record. I am using updateRecord API
                                                                                                          • Contact data removes Account data when creating a quote

                                                                                                            Hi, Our customer has address fields in their quote layout which should be the address of the Account. They prefill the information, adding the account name - the address data is populated as per what is in the account - great. However when they then add
                                                                                                          • Introducing Enhanced Storage Management

                                                                                                            We’re excited to roll out two new enhancements in Zoho Recruit, Subscription Information and Storage Management — designed to give admins complete visibility into subscription details, feature limits, and storage consumption — all from one place inside
                                                                                                          • Announcing new features in Trident for Windows (v.1.34.4.0)

                                                                                                            Hello Community! Trident for Windows just got better! With this update we have features that make your daily work easier and more efficient. We've added some features that are exclusive to our app and we're sure you'll find them useful. Let’s dive into
                                                                                                          • Report Hover Setting

                                                                                                            Would be great if we will able to show information to the user while hovering a record in a report.
                                                                                                          • Vertical images displayed as horizontal

                                                                                                            Some pictures that originally are in vertical position are displayed in horizontal after the upload. It seems that system rotates them by 90 degrees. How can I fix this issue?
                                                                                                          • Next Page