String substitutions in workflow task subject field?

String substitutions in workflow task subject field?

Say you set up a workflow to create a set of tasks when a new lead is created. Is is possible to include the lead name in the task subject field.... are there a set of substitutions you could use, for example I'd like to do something like this:

Subject: "Do something important for ${Company}"

Generally its much easier if each task subject identifies the lead to which its assigned, so you dont need to create custom views all the time.