If you are interested in sales, have a knack for selling absolutely anything to people, or work in the sales department of a company, then you would identify with having that desire to be a smart sales representative at work.

Winning the sales game has a lot to do with using a sound CRM system to its full potential. 

In this series, we will be understanding the features of Zoho CRM one-by-one, to help you become an efficient sales representative who knows how to ace customer relations and be one step ahead. Keep reading to see and understand these features one after another. Follow me for more such posts!

Use Zoho Mail Integration

Sales have a lot to do with being prompt with the customers. If you are a sales representative, you cannot afford to miss out on an important email from a customer. Let’s imagine running through all of your emails and replying to them simultaneously.

However, you realize that you ignored an important email from a hot lead by evening. The probable reason for this could be a cluttered inbox with many emails. Missing out on this important email may not be by intention, but the fact is that as a sales representative, you cannot afford something like this for your business.

It is important for the sales representative to attend to all the leads as soon as possible and for doing the same, there needs to be a filtered view of all the prospect emails. One of the most used Zoho CRM integrations, called Mail Magnet, allows you not just to receive emails but also get a filtered view of your prospect’s emails as well.

With this email integration, you will not need to keep checking the emails all the time. Every time you receive an email from a prospect, you will be notified by the mail icon that pops up right on the Zoho CRM home page. Remember that MailMagnet will be available with the Zoho Mail Integration only, so ensure that you ask your Zoho consultant to enable it and configure the email account with Zoho CRM.