Where are my potentials going?

Where are my potentials going?

I am calling:
/crm/private/xml/Potentials/insertRecords

With the folliwing test data:
<potentials>
    <fl val="Amount">3280</fl>
    <fl val="Closing Date">
        <![CDATA[2016-03-03 18:00:26]]>
    </fl>
    <fl val="Contact Name">
        <![CDATA[Dan Smith]]>
    </fl>
    <fl val="Contact Name">
        <![CDATA[Yes]]>
    </fl>
    <fl val="Item 0">
        <![CDATA[Three Tone Basket - Blue Interior]]>
    </fl>
    <fl val="Item 1">
        <![CDATA[Changes (White)]]>
    </fl>
    <fl val="Potential Name">
        <![CDATA[Three Tone Basket - Blue Interiorby Layne Rowe Changes (White)by Jochen Ott ]]>
    </fl>
    <fl val="Online Order Number">
        <![CDATA[6514]]>
    </fl>
    <fl val="Online Sale?">
        <![CDATA[Yes]]>
    </fl>
</potentials>

I am receiving:

<?xml version="1.0" encoding="UTF-8" ?>
<response uri="/crm/private/xml/Potentials/insertRecords">
    <result>
        <message>Record(s) added successfully</message>
    </result>
</response>

All good so far,  however where can I find the records on CRM? I run a search for "Three Tone Basket - Blue Interiorby Layne Rowe Changes (White)by Jochen Ott" and it returns nothing.

Looking at getModules, I have:
        <row no="3" id="1136661000000002181" pl="Opportunities" sl="Opportunity" gt="1">Potentials</row>

So it looks like the module has been renamed to Opportunities - still nothing has been added to the opportunities.

Any good tips on how I can find where the data has gone or if there is anything thats going wrong here?

Any pointers would be greatly appreciated.