Zoho CRM 2020 Feature Edition - Post Two

Zoho CRM 2020 Feature Edition - Post Two


Offer a personalized selling experience
The basis of personalized selling is in understanding your customers' behavior and choices, so you can pitch them the right products. Depending on your customer base and the size of your organization, it can take months or even years of monitoring to learn about their likes and dislikes. Parameters like business growth, client base expansion, and other factors will play a major role in reshaping your existing assumptions, but these factors are likely to go unnoticed or slip through the silos of information when you are evaluating manually. Therefore, it is necessary to have a system like Zia that can capture your selling movements and customer data and do the math for you.

Enhancing customer loyalty with auto-suggestions (Recommendation): One of the best ways to increase your sales through cross-selling and up-selling is by offering products that you know your customers want to buy. Several factors come into play when you're trying to infer the likes and dislikes of a customer, such as their current buying pattern, interests, and past purchases. Zia can take these factors into consideration and identify the most suitable product for a given customer. For example, suggestions can be based on:
  • Previous purchases: a customer who has purchased an item can be recommended to buy similar products because it is more likely to interest them.
  • Customer interest: a customer who shows interest in anti-spam software can be suggested similar software.
  • Other customers' purchases: let's say that customers who purchased a mobile phone also tend to buy a mobile case, screen guard, and headphones. These items can be suggested to all the customers who buy a mobile phone as items that are frequently bought together. 
Preparing your business for the future (Prediction Builder): Creating business plans and marketing ideas, building strategies to increase sales, and planning for the right campaigns to target a specific customer group can help you decide the course of the overall business. The Zia prediction system will analyze your current business pattern and show the possible outcomes of different decisions. Zia can predict:
If customers will be interested in buying a particular scheme or product by studying current interests. 
  • The chances for growth in revenue, and from which industry-type.
  • Salary expectancy or a surge in new hiring, giving a heads-up to the finance and recruitment teams to plan for the days ahead. 
  • Zia can self-train using the data present in your records. You can specify the exact record types that should be considered as learning data to predict something specific.
      Zoho Marketing Automation
              • Sticky Posts

              • New capabilities added to Zia's Email Intelligence

                Dear All,   Greetings! We are excited to present a couple of new capabilities and some enhancements to the existing features of Zia's Email Intelligence.   Zia explores incoming emails and highlights different insights like email intent, email sentiments,
              • [Early Access - Updated to LIVE] Introducing the Canvas Design Studio.

                Greetings Customers!   Before we kick back and enjoy the holidays, we'd like to make a post about our next big thing. In January 2021, Zoho CRM will be launching its magnum opus for delivering world-class user experience - here's a sneak peek of what's
              • Gamescope is leveling upto Motivator for Zoho CRM

                Hello,   As you are aware, we recently made Motivator for Zoho CRM available for Zoho One, CRMPlus and CRM Ultimate editions. Since Motivator has all the features of Gamescope and even more advanced gamification, we are planning to EOL Gamescope on 30th
              • Focus Group Webinar - Integrating Zoho CRM and Zoho Books

                This month's edition from the Zoho CRM Integration Focus Group series is set around Zoho Books. One major need for this integration is the singular UI it provides, from where both sales and finance operations can be performed. This works better than switching
              • Recurring Events Not Appearing in "My Events" and therefore not syncing with Google Apps

                We use the Google Sync functionality for our events, and it appears to have been working fine except: I've created a set of recurring events that I noticed were missing from my Google Apps calendar. Upon further research, it appears this is occurring

              Zoho Pagesense Resources

                Zoho SalesIQ Resources



                      Zoho TeamInbox Resources

                        Zoho DataPrep Resources



                          Zoho CRM Plus Resources

                            Zoho Books Resources


                              Zoho Subscriptions Resources

                                Zoho Desk Resources

                                  Zoho Projects Resources


                                    Zoho Sprints Resources


                                      Qntrl Resources


                                        Zoho Creator Resources


                                          Zoho WorkDrive Resources





                                              Zoho Campaigns Resources

                                                Zoho CRM Resources

                                                      Design. Discuss. Deliver.

                                                      Create visually engaging stories with Zoho Show.

                                                      Get Started Now