Zoho User Groups (ZUG) in-person meetups USA (Eastern and Midwestern cities) July 12 - August 11,2022
Hello Zoho Campaigns users,
It's that time of the year when we all get to meet each other.
However, this time we are going to come out of our online setups to catch up in-person. Our next leg of Zoho User Groups in-person meetup is going to take place from July 12 - August 11,2022. Like always, we can look at this edition as a learning sphere for all.
Our agenda for this meet is centred around Zoho CRM's integration with other marketing applications. That is where we, Zoho Campaigns comes into context.
To have a clearer view, let's take a look at the points to be discussed at the meetup.
- How does email marketing work with Zoho Campaigns?
- How does it work in tandem with Zoho CRM to create an effective marketing atmosphere?
- How does a customer journey take shape with the Zoho Campaigns integration?
- How leads are nurtured and eventually sent over to the CRM system?
Date time and city:
Date | Time | City | Registration |
12 July, Tuesday | 1:30 PM -5 PM (CDT) | Houston | |
13 July, Wednesday | 1:30 PM -5 PM (CDT) | Austin | |
14 July, Thursday | 1:30 PM -5 PM (CDT) | Dallas | |
19 July, Tuesday | 1:30 PM -5 PM (CDT) | Nashville | |
20 July, Wednesday | 1:30 PM -5 PM (EDT) | Louisville | |
21 July, Thursday | 1:30 PM -5 PM (EDT) | Indianapolis | |
26 July Tuesday | 1:30 PM -5 PM (EDT) | Novi-Detroit | |
28 July Thursday | 1:30 PM -5 PM (EDT) | Cleveland | |
2 August Tuesday | 1:30 PM -5 PM (CDT) | Minneapolis | |
4 August Thursday | 1:30 PM -5 PM (CDT) | Kansas City | |
9 August Tuesday | 1:30 PM -5 PM (CDT) | Chicago | |
11 August Thursday | 1:30 PM -5 PM (CDT) | Milwaukee |
You can register for free and interact with fellow ZUG members across your region.
Regards,
Team Zoho Campaigns
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Topic Participants
Susmit Sen
Gyurme Dondup
Meyyappan CT
Kessla Sloan
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Sticky Posts
Tip of the week 03 - Sending emails in batches
Today's marketers not only want their email marketing to be efficient, but also smart. For an email campaign, you may think you have all the essential elements for lead conversion—a big mailing list, an attractive template design, and the most-engaging message content, but after hitting the ‘send’ button, you may not get the expected conversions. Wondering why? Here’s one of the major reasons. Many marketers miss out on sending the email campaign the right way. Did you know that you should not beZoho Campaigns Expert Diaries on SoundCloud, Spotify, Apple Podcasts, and YouTube
Hi email champs, As email marketers, we find great lessons in each other's works—be it the subject lines that worked good, the design that was received well, or the CTA that had the maximum clicks. Email marketing encompasses a wide variety of topics spanning everything from creation and design to development and deliverability. Here's when we from the Zoho Campaigns team found the need to build an email marketing community comprising of seasoned marketers and email geeks who can help each otherEmail Deliverability Tip #3: Seal the deal with the preheader
In the last post, we learned about the subject line. Today we'll be learning about the preheader. A preheader is the short text that follows the subject line in an email. The preheader is designed to hint at what your email message is all about. A good preheader should act as a second subject line and convince your contacts to open the email. Now, let's learn the best way to craft a preheader. Your subject line and preheader should work together and accurately convey the gist of your email. KeepTip of the week 04 - Know about your recipients' 'prime open time.'
In today's market, the importance of customer behavior is astounding, with a vast amount of research and resources going into finding how customers make decisions. The process of persuading your customers to open your email and click on your call-to-action becomes easy when you understand the psychology behind their behavioral traits. Time to turn into a psychologist! Let's get to the basics—you want your emails to resonate well with your recipients. So, what's the primary thing involved here? It'sTip of the week 15 - Add subscription-preferences option. Drive more engagement.
If crafting content for emails, getting creatives done, and running email campaigns is your love, then unsubscribes are the heartbreakers. You can save your emails from being unsubscribed/trashed by adding a proper subscription-preferences option in your emails (works best at the time of signup). Giving subscribers the option to choose what they want to receive from you and decide how often (frequency of the emails) your emails should hit their inboxes will increase the reach of your campaigns manifolds.
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