Today's marketers not only want their email marketing to be efficient, but also smart. For an email campaign, you may think you have all the essential elements for lead conver...
In today's market, the importance of customer behavior is astounding, with a vast amount of research and resources going into finding how customers make decisions. The process...
Hi email champs, As email marketers, we find great lessons in each other's works—be it the subject lines that worked good, the design that was received well, or the CTA that ...
In the last post, we learned about the subject line. Today we'll be learning about the preheader. A preheader is the short text that follows the subject line in an email. The ...
If crafting content for emails, getting creatives done, and running email campaigns is your love, then unsubscribes are the heartbreakers. You can save your emails from being...
Zoho CRM allows businesses a platform to manage sales, end to end. Zoho Campaigns manages email marketing through designing, customizing, and delivering communications. With o...
If you're an email marketer, it's not wrong to think that every email of yours should resonate with your subscribers. But again, it's absolutely not right to think so, when su...
Hello all, Good day! This is an update regarding removal of a feature from CRM integration. Recently we identified that the option 'Fetch Accounts Fields' in the Instant sync ...
Building a target audience might be right up your alley, but before that, have you taken some time to check if your subscribers are well-informed about your organization? Whil...
In the previous post, we learned techniques to craft a win-back campaign. Today we'll be focusing on best practices to run a holiday campaign. The holiday season is the most...
In the previous post, we learned techniques to fine-tune your sending practices. Today we'll be focusing on best practices to craft a win-back campaign. Sometimes, contacts ...
In the previous post, we learned techniques to warm up a new sender domain. Today we'll be focusing on best practices to fine-tune your sending practices. The performance o...
In the previous post, we learned about crafting the preheader. Today we'll be learning about the best practices for crafting the email content. As marketers, we know that ou...
In the last post, we learned techniques to improve email engagement. Today we'll be focusing on practices to improve open and click rates. Your email open rate is the metric...
In yesterday's post, we learned techniques to avoid complaints. Today we'll be focusing on practices to improve email engagement. We all know that email engagement is the co...
In the previous post, we learned about the importance of domain authentication. Today we'll be learning best practices to avoid getting marked as spam. Ever wondered why you...
In the previous post, we learned techniques to avoid unsubscribes. Today we'll be focusing on practices to avoid receiving complaints. Your contacts submit a complaint when ...
In the last post, we learned techniques to avoid email bounce. Today we'll be learning the best practices to avoid unsubscribes. Your contacts will unsubscribe either if they ...
In yesterday's post, we learned about crafting the email content. Today we'll be learning about best practices when implementing domain authentication. Domain authentication...
In the last post, we learned techniques to avoid spam. Today we'll be learning best practices to avoid email bounce. Bounce occurs when sent emails cannot be delivered. This...