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        • Update: Removal of Unsplash integration - Zoho Marketing Automation

          Hello there, We have an update for Zoho Marketing Automation on the way. We are removing Unsplash integration from Zoho Marketing Automation—a decision made in light of some recent changes to Unsplash's policy. We are removing the integration on March
        • Announcing Zoho MarketingHub plugin for WordPress

          Hello everyone,    We are glad to be introducing the Zoho MarketingHub plugin for WordPress users. Now, you can understand visitor behavior on your WordPress pages and posts while getting them to convert into leads using signup forms.    Read on to know how you can learn more about your WordPress site visitors using this plugin. 1) Understanding website visitors' behavior:  Once you have connected your WordPress site with Zoho MarketingHub's Web Assistant tool, you can instantly set up tracking for
        • Zoho Marketing Automation Update: Topics, Contacts, and List Management

          At Zoho Marketing Automation, our highest priority is making it easier for you to use our product to accomplish your business goals. With that in mind, we are updating three of our pivotal features: Topic, Contacts, and List Management.   These existing
        • Important: Zoho MarketingHub is now Zoho Marketing Automation

          Hello Everyone,   We hope you all are doing well. We'd like to notify you that we have rebranded Zoho MarketingHub to Zoho Marketing Automation. We'll discontinue using the term "MarketingHub" from May 26, 2021. However, there will be no changes in the
        • Update : Zoho Marketing Automation is HIPAA compliant now!

          Hello Everyone,   Hope you are doing well.   We're glad to announce that Zoho Marketing Automation is now HIPAA compliant !   Zoho Marketing Automation is HIPAA compliant from September 21, 2021. The Health Insurance Portability and Accountability Act

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                                                                                          • Sticky Posts

                                                                                          • Zoho Marketing Automation Update: Topics, Contacts, and List Management

                                                                                            At Zoho Marketing Automation, our highest priority is making it easier for you to use our product to accomplish your business goals. With that in mind, we are updating three of our pivotal features: Topic, Contacts, and List Management.   These existing
                                                                                          • Important: Zoho MarketingHub is now Zoho Marketing Automation

                                                                                            Hello Everyone,   We hope you all are doing well. We'd like to notify you that we have rebranded Zoho MarketingHub to Zoho Marketing Automation. We'll discontinue using the term "MarketingHub" from May 26, 2021. However, there will be no changes in the
                                                                                          • Important update: Please reauthorize your Zoho MarketingHub-Twitter integration

                                                                                            Due to an immediate API change, users who have integrated with Twitter will have to reauthorize their Twitter account integration in Zoho MarketingHub to continue the services. What are the basic things you should keep in mind before and after reauthorizing?
                                                                                          • Tip of the week 03 - Attaining the multichannel connect

                                                                                            In today's marketing world, every interaction is just a click away, thanks to the smartphone technology and the multitude of social media platforms. But, are you really a click away from someone who is in need of your brand? This is something every marketer should think. Your audience may be omnipresent with new engagement channels being created everyday. Amidst all this chaos, how do you qualify yourself to be a brand that's inclusive of the audience of every kind? A lead who comes from a webinar
                                                                                          • 4 steps to create personalized customer journeys

                                                                                            When was the last time you sat down to reflect on what forms of content or messages are being sent to different customers and leads of your brand? If you're using the same content strategy for a lead who signs up today as well as a customer who just purchased from you, then there's something seriously going wrong! But, designing a customized engagement strategy for every customer or a lead is a huge task and demands more detailing if not just for time. The best way to implement varied engagement