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                          • Announcements

                          • Introducing automation and utility conversations in WhatsApp marketing

                            We’re excited to announce the addition of two new features to our WhatsApp integration: Automation and Utility conversations. These enhancements will allow you to streamline your marketing efforts and engage with your customers more effectively by automating
                          • Introducing Zoho's own SMS gateway

                            We're thrilled to announce the launch of our own SMS gateway feature within Zoho Marketing Automation! This new feature enables seamless SMS campaign management alongside your email marketing initiatives, providing a more integrated and efficient way
                          • Launching Zoho Marketing Automation 2.0

                            Dear marketers, We are excited to announce the launch of Zoho Marketing Automation 2.0! We are sincerely grateful to the community for their support, encouragement, and feedback in this journey. Many members would be eager to get their hands on this exciting
                          • Announcing migration support for Zoho Marketing Automation 2.0

                            *** This post aims to cover details on how we support the migration plan from the older version of Zoho Marketing Automation, giving module specific guidance, timelines and some FAQs. *** Dear Marketing Automation Users, We understand your eagerness to
                          • Google Analytics version update | GA 4

                            Hello Marketers. This post is to notify you about the update of Google Analytics 4(GA4), the next generation of analytics which collects event-based data. What's GA4 and Why does it matter? Google Analytics 4 is the latest edition of website and app analytics
                          • Most Discussed Topics

                          • Track Marketing Automation Campaigns in Zoho CRM

                            Hello, I've been searching but haven't found the exact answer to this question. I am looking to track Marketing Automation email campaigns and activities inside of Zoho CRM. Use Case: Action: Prospect Submits A Lead Form Outcomes: Prospect created in
                          • Clarification on Lead Score Breakdown in Zoho Marketing Automation

                            Hello I have a question regarding the lead scoring system in Zoho Marketing Automation. Specifically, I want to understand the breakdown of how a lead's score is accumulated. For instance, if Person A has a lead score of 50, I would like to see the detailed
                          • Inquiry About Lead Score Calculation

                            I have a question regarding the calculation of lead scores in Zoho Marketing Automation, and I would appreciate your clarification on the method being used. Evergreen Lead Score: Does the lead score continue to accumulate indefinitely? For example, if
                          • Problem With Journeys and Lead Page

                            Hi, I contacted support at zohomarketingautomation.com about an issue last week, but have yet to have a response. I have built a critical journey for our customers, but they are skipping the email, at least that's what ti looks like (there's no explanation).
                          • Introducing Zoho's own SMS gateway

                            We're thrilled to announce the launch of our own SMS gateway feature within Zoho Marketing Automation! This new feature enables seamless SMS campaign management alongside your email marketing initiatives, providing a more integrated and efficient way

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                                                                                        • Sticky Posts

                                                                                        • Marketer's Space: Exploring ZMA's Role In Driving Revenue

                                                                                          Hello Marketers! Welcome back to another post in Marketers Space! This week, we'll delve into how Zoho Marketing Automation helps you boost your revenue. Driving revenue is crucial for the success of any business. It fuels growth, innovation, and ultimately,
                                                                                        • Introducing automation and utility conversations in WhatsApp marketing

                                                                                          We’re excited to announce the addition of two new features to our WhatsApp integration: Automation and Utility conversations. These enhancements will allow you to streamline your marketing efforts and engage with your customers more effectively by automating
                                                                                        • Tip of the week 02 - The art of 'seeing' your leads

                                                                                          What's the last page that your lead visited before signing up for your brand? What was the page that first convinced your lead to explore more about you? Where are your leads coming in from? Well, these are some perennial questions today's marketers live upon. And, knowing the answers to these questions is crucial, considering the vitality of leads in every business. In the journey of finding lead opportunities, it's important to understand that every detail about a lead is useful. While the channels
                                                                                        • Zoho Marketing Automation Update: Topics, Contacts, and List Management

                                                                                          At Zoho Marketing Automation, our highest priority is making it easier for you to use our product to accomplish your business goals. With that in mind, we are updating three of our pivotal features: Topic, Contacts, and List Management.   These existing
                                                                                        • Important: Zoho MarketingHub is now Zoho Marketing Automation

                                                                                          Hello Everyone,   We hope you all are doing well. We'd like to notify you that we have rebranded Zoho MarketingHub to Zoho Marketing Automation. We'll discontinue using the term "MarketingHub" from May 26, 2021. However, there will be no changes in the