Reputation Management - Online Help | Zoho Campaigns

Reputation Management


Email sending practices, subject line, content, and mailing list quality are some of the factors that define a sender's domain reputation. These factors determine whether your emails should reach recipient's, land in the spam folder, or never get delivered.

Mailbox providers such as Gmail, Yahoo!, Outlook, and AOL measure the reputation for every sender domain. The domain reputation decreases whenever your email sending practice does not meet the required standards. 

Domain reputation is likely to be good if your recipients easily recognize you. The topics below will help you make your recipients recognize your emails smoothly



The below deliverability issues when avoided give positive changes in your domain reputation







    Zoho DataPrep Personalized Demo

    If you'd like a personalized walk-through of our data preparation tool, please request a demo and we'll be happy to show you how to get the best out of Zoho DataPrep.

    Zoho CRM Training

      Create, share, and deliver

      beautiful slides from anywhere.

      Get Started Now





              Zoho CRM Training Programs

              Learn how to use the best tools for sales force automation and better customer engagement from Zoho's implementation specialists.

              Zoho CRM Training

                  Zoho SalesIQ Resources



                      Zoho TeamInbox Resources




                                Zoho DataPrep Resources

                                  Zoho DataPrep Demo

                                  Get a personalized demo or POC

                                  REGISTER NOW


                                    Design. Discuss. Deliver.

                                    Create visually engaging stories with Zoho Show.

                                    Get Started Now











                                                          • Related Articles

                                                          • How do I monitor my sender domain's reputation? How can I improve the reputation?

                                                            If most of your contacts use Gmail, you can use the Google postmaster tool to check your sender domain's reputation. If your contacts use other mailbox providers, you can use services like BarracudaCentral, ReputationAuthority, Trustedsource, etc to ...
                                                          • Mailing list management

                                                            We have recently updated Topics in Zoho Campaigns. Please click here for the updated help document. List management is a macro level to deal with contacts and take actions on them at your convenience. This provides a detail view of contacts with ...
                                                          • Contact management in new Zoho CRM integration model

                                                            In the new CRM integration model, we can create one sync for each module, and import all the contacts of that module. This reduces the hassles of creating multiple syncs, and also ensures the data in Zoho CRM and Zoho Campaigns is in complete sync ...
                                                          • What is a spam trap?

                                                            A spam trap is a type of fraud management technique used by major Internet Service Providers (ISPs) and blacklist service providers. They are used to identify spammers and block their emails. A spam trap looks like a regular email address, but it ...
                                                          • What happens when you unsubscribe a contact from all topics in subscription management in workflows?

                                                            When you unsubscribe contacts from all topics in the organization, they will be exited from the workflow immediately and will no longer receive any marketing emails. Please you could also mark these contacts as non-marketing if you don't want them to ...

                                                          Resources

                                                          Videos

                                                          Watch comprehensive videos on features and other important topics that will help you master Zoho CRM.



                                                          eBooks

                                                          Download free eBooks and access a range of topics to get deeper insight on successfully using Zoho CRM.



                                                          Webinars

                                                          Sign up for our webinars and learn the Zoho CRM basics, from customization to sales force automation and more.



                                                          CRM Tips

                                                          Make the most of Zoho CRM with these useful tips.



                                                            Zoho Show Resources