How can I avoid spam markings?

To avoid spam markings, follow best practices such as using an authenticated domain, avoiding spammy language, maintaining a healthy email list, and adhering to email design best practices. Learn more.

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Related Articles
What does "spam markings" mean?
Spam markings indicate that recipients or email ﬁlters have ﬂagged the message as spam. This hurts your sender reputation, reduces deliverability, and can result in future emails being sent to spam folders.
Are spam markings tracked for all email clients?
No. Zoho Campaigns does not track spam markings for all email clients in the campaign reports.
Can I find the spam markings count in my campaign reports?
Yes, you can ﬁnd the contacts who have marked your emails as spam in the Reports section. Go to Reports → Sent Campaigns → Open the specific campaign → Report summary → Spam.
How can I avoid email bounces?
You can practice the following techniques to avoid email bounce: Don't use purchased mailing lists. Use the double opt-in technique to prevent the entry of invalid email addresses into your mailing list. Regularly clean your mailing list using email ...
Why aren’t anti-spam services sharing email addresses of spam trap contacts?
Anti-spam services don't share spam trap email addresses to preserve their effectiveness. If these addresses were made public, spammers could avoid them, which would defeat the purpose. Keeping them conﬁdential helps catch negligent or malicious ...