What is an email response process?

What is an email response process?

This process lets you enable an action for contacts to perform based on their responses to emails sent to them. 

Let's say you've got a list of contacts who've opened your email, replied to your email and clicked on a link in your email. You can set up actions for contacts to perform based on the above responses, thereby moving them into different paths in the workflow.


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                                                                                                                Response actions lets you configure follow-up actions based on recipient's response to your email campaign. All email campaigns delivered to your contacts will yield multiple responses. Your contacts' responses will either be campaign opens or links ...
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