What is a spam trap?

What is a spam trap?

A spam trap is a type of fraud management technique used by major Internet Service Providers (ISPs) and blacklist service providers. They are used to identify spammers and block their emails. A spam trap looks like a regular email address, but it doesn't belong to a real person and can't be used for any communication. Sometimes ISPs use expired email addresses of their users as spam traps.
 
When you send emails to such email addresses, your sender domain will get spam trap hits and your sender domain will incur negative reputation. Due to this, your emails may be quarantined by the receiving server or they may land in the spam folder.

    Zoho CRM Training Programs

    Learn how to use the best tools for sales force automation and better customer engagement from Zoho's implementation specialists.

    Zoho CRM Training
      Redefine the way you work
      with Zoho Workplace

        Zoho DataPrep Personalized Demo

        If you'd like a personalized walk-through of our data preparation tool, please request a demo and we'll be happy to show you how to get the best out of Zoho DataPrep.

        Zoho CRM Training

          Create, share, and deliver

          beautiful slides from anywhere.

          Get Started Now


            Zoho Sign now offers specialized one-on-one training for both administrators and developers.

            BOOK A SESSION










                                    You are currently viewing the help pages of Qntrl’s earlier version. Click here to view our latest version—Qntrl 3.0's help articles.




                                        Manage your brands on social media

                                          Zoho Desk Resources

                                          • Desk Community Learning Series


                                          • Digest


                                          • Functions


                                          • Meetups


                                          • Kbase


                                          • Resources


                                          • Glossary


                                          • Desk Marketplace


                                          • MVP Corner


                                          • Word of the Day


                                            Zoho Marketing Automation

                                              Zoho Sheet Resources

                                               

                                                  Zoho Forms Resources


                                                    Secure your business
                                                    communication with Zoho Mail


                                                    Mail on the move with
                                                    Zoho Mail mobile application

                                                      Stay on top of your schedule
                                                      at all times


                                                      Carry your calendar with you
                                                      Anytime, anywhere




                                                            Zoho Sign Resources

                                                              Sign, Paperless!

                                                              Sign and send business documents on the go!

                                                              Get Started Now




                                                                      Zoho TeamInbox Resources



                                                                              Zoho DataPrep Resources



                                                                                Zoho DataPrep Demo

                                                                                Get a personalized demo or POC

                                                                                REGISTER NOW


                                                                                  Design. Discuss. Deliver.

                                                                                  Create visually engaging stories with Zoho Show.

                                                                                  Get Started Now









                                                                                                      • Related Articles

                                                                                                      • Getting started with email deliverability

                                                                                                        Identifying the needs and interests of contacts and conceptualizing email campaigns around those are part and parcel of a marketer's daily routine. Sometimes marketers may assume that crafting a compelling campaign alone will help them hit their ...
                                                                                                      • How do I get spam trap addresses in my mailing list?

                                                                                                        Spam traps are created by ISPs and ESPs to identify marketers who follow unhygienic sending practices. Spam traps will enter your mailing list under the following scenarios: When you use purchased mailing lists When you don't handle email bounces ...
                                                                                                      • What steps can I take if I think I've encountered a spam trap?

                                                                                                        Whenever your emails hit spam traps, we will notify you, freeze your account, and ask you to provide a detailed explanation for the spam trap hit. We will reinstate your account if your explanation is valid. To prevent this from happening, you must ...
                                                                                                      • How do I know that I've hit a spam trap?

                                                                                                        Spam traps are created by ISPs and ESPs to identify marketers who follow unhygienic sending practices. They are generally present in purchased mailing lists. If you send campaigns to purchased mailing lists, your emails will hit spam traps.   ...
                                                                                                      • Eight common practices that affect email deliverability

                                                                                                        Email deliverability is the ability to land emails in the inbox of your recipients. If your campaign's deliverability takes a hit, it might be due to certain email marketing practices you follow. Let's dive deep and learn about practices that affect ...
                                                                                                        Wherever you are is as good as
                                                                                                        your workplace

                                                                                                          Resources

                                                                                                          Videos

                                                                                                          Watch comprehensive videos on features and other important topics that will help you master Zoho CRM.



                                                                                                          eBooks

                                                                                                          Download free eBooks and access a range of topics to get deeper insight on successfully using Zoho CRM.



                                                                                                          Webinars

                                                                                                          Sign up for our webinars and learn the Zoho CRM basics, from customization to sales force automation and more.



                                                                                                          CRM Tips

                                                                                                          Make the most of Zoho CRM with these useful tips.



                                                                                                            Zoho Show Resources