What is Mail default value and Social default value?
Let us look into an example to understand in a better way,
$[FNAME|Customer]$
If your contact’s first name is mapped to the contact field, your contact’s will be addressed with their first name. If not, they will be addressed as Customer in your email campaign.
The default values for predefined merge tags is defined by default. But this tag is editable. Which means, if you want to address your contacts as Contact as their first name, all you need to do is replace Customer with Contact in the tag as given - $[FNAME|Contact]$
Mail default value - In the absence of a custom field item, whatever you give as a mail default value will occupy that place. In the above case, Customer is the mail default value.
Note: Social default values cannot be added for fields as it has been deprecated. However if you have already added a social default value for your merge tag previously, you can continue to use it.
Access your files securely from anywhere
Zoho CRM Training Programs
Learn how to use the best tools for sales force automation and better customer engagement from Zoho's implementation specialists.
Zoho DataPrep Personalized Demo
If you'd like a personalized walk-through of our data preparation tool, please request a demo and we'll be happy to show you how to get the best out of Zoho DataPrep.
- Zoho Workerly Home
- Forums
- Connect With Us:
- Zoho Recruit Home
- Forums
- Connect With Us:
New to Zoho Writer?
Create. Review. Publish.
New to Zoho CRM Plus?
Deliver unforgettable customer experiences
New to Zoho CRM Plus?
Deliver unforgettable customer experiences
New to Zoho Marketing Plus?
Everything you need to run your marketing
New to Zoho Marketing Plus?
Everything you need to run your marketing
You are currently viewing the help pages of Qntrl’s earlier version. Click here to view our latest version—Qntrl 3.0's help articles.
New to Zoho Survey?
Zoho Sheet Resources
Zoho Forms Resources
New to Zoho Sign?
Zoho Sign Resources
Sign, Paperless!
New to Zoho TeamInbox?
Zoho TeamInbox Resources
New to Zoho ZeptoMail?
Design. Discuss. Deliver.
New to Zoho Workerly?
New to Zoho Recruit?
New to Zoho CRM?
New to Zoho Projects?
New to Zoho Sprints?
New to Zoho Assist?
New to Bigin?
Related Articles
Settings - Troubleshooting Guide
In this document, we discuss a few points related to Settings and some helpful tips in using few features under Settings. Custom merge tag values Custom merge tag values are used to show a default text when the intended text value is not available ...What are mail and social default values?
The mail default value is the filler value that will appear in email campaigns if a field is empty. For example, if the field $[UD:CITY]$ has no value and the mail default value is City, then social campaigns will have City wherever the city merge ...Do merge tags work in test emails?
In test emails, merge tags will not work instead a merge tag code will be displayed. To check whether your merge tags are working properly: Create a test list and add your email address to it. Send the email to this list and check to see if the merge ...Can the tags and scores be synced between both the applications?
Tag and score data can be synced with Zoho Campaigns by creating custom fields for both data sets respectively. Although, Zoho Campaigns has both contact tag and contact scoring pre-defined features, CRM data cannot be synced with these. Only the ...What’s the difference between tags and custom fields?
Tags in Zoho Campaigns are labels used to categorize or group contacts flexibly, while custom fields store specific data (like age, city, or interests) tied to each contact as a defined field. Tags are free-form, can be multiple per contact, and can ...
New to Zoho LandingPage?
Zoho LandingPage Resources