What are some best practices while creating a 10DLC campaign?
It is better to be careful while submitting a 10DLC campaign to get it approved without any hassles. Some of the best practices for a 10DLC campaign are:
- Maintain consistency between sample message and actual messages you would be sending. If there will be embedded links or phone number in your messages, ensure it is in the template as well.
- Establish your brand by mentioning it's name. Try to use your brand name or brand domain in shortened links you add in the template and use cases.
- Make sure the context of your sample template and use cases are the same. If you've framed a template for a marketing message and enter a transactional message in use case, the request will not be approved.
- Ensure the links you have in the use cases and templates are working.
- Keep records of your source and if you want to customers to signup using link in your SMS, then mention clearly that they will be subscribing to your messages.
- Include opt-out message in your sample templates. This, will be checked during the review process.
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