Reply Tracking - Online Help | Zoho Campaigns

Reply Tracking

As a marketer, many of your contacts reply to the email campaigns that they receive from you. Using Reply Tracking feature, you can keep a record of replies received for your campaigns. You can either set a custom email address as the reply-to address or enable Reply Tracking and use our system-generated (alphanumeric) address to receive and store the replies.

By default, reply tracking is disabled for all email campaigns. You can enable reply tracking for a campaign while creating the campaign.

Enable reply tracking 

  1. From the Navigation Toolbar, select Campaigns and click Regular Campaigns.
  2. Click Create Campaign on the top-right.

  3. Add the subject and Click Add Sender Details

  4. Enter Sender name and sender address. Click Show reply-to address details.

  5. You will find a toggle for Reply Tracking.

  6. Enable the toggle and click Track Replies.
  7. When enabled, we'll store the replies for you while allowing you to choose to autoforward the replies to a particular email address.
  8. You can forward the replies to a single address, or to an email address mapped to a CRM owner.

View replies

In the reports section, you can view the received replies, favorite the replies that are important and you can also filter the replies that are read, unread and forwarded.
To view the received replies :
  1. From the Navigation Toolbar, select Reports and click Sent Campaigns.
  2. Select a campaign for which you wish to view the replies.
  3. From the sub tabs, click More icon and select Tracked Replies from the drop down.
    Tracked replies
  4. You can see all the replies received for the email campaign.
  5. We will track all the replies' and classify them according to the different levels of positivity by analyzing the words in them.
Note:  We don't track any attachments sent with the email reply.

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