1. Send Immediately
2. Send Later

To learn how to create an email campaign before sending them out, click here .

Send Immediately

Choose to your email campaign immediately to recipients in your mailing lists. To send email campaigns immediately:

1. From the Navigation toolbar, select Campaigns and select Email Campaigns.
   
2. Click Create Campaign on the top-right.
   
3. Add the campaign name, select a topic, add a subject for the campaign and select a sender address.
   
4. Select recipients, and add content.
   
5. Select Send Immediately or Send Later options depending on how you would like to send your email campaigns.
   
   
   
   
6. If you click Send in Batches, select the number of batches and interval and click Send.
   
   
   
   

Send Later

You can choose to schedule your email campaign to be sent at a particular date and time. 

1. Fixed Time and Time Zone - Your campaign will be sent at a specific date and time you have set.
   
2. Send in Batches - If you have many recipients to whom you need to send your email campaign, you can choose to send it in batches at specific intervals.
   
3. Recipients' Time Zone - You can set your email campaign to be sent according to your recipients' time zone. However, if your recipient's time zone can't be identified, your email campaign will be sent according to your time zone.
   
4. Recipients' Optimal Open Time - You can choose to send your email campaign at a time your recipients' will most likely open their emails. Zoho Campaigns will send it in the next 24 hours after you have scheduled it according to your recipient's optimal open time. Optimal time for each recipient will be calculated based on past open time patterns at the scheduled date, time, and time zone you've set. The recipients will be grouped for sending the campaign at different time intervals within the next 24 hours. If an optimal open time is not found for any recipient, your email campaign will be sent according to the date and time you have set.
   

Send in Batches, Recipients' Time Zone, and Recipients' Optimal Open Time options are all available in the Professional plan of Zoho Campaigns and Bundle plans (Zoho One, Zoho Marketing Plus, Zoho CRM Plus).

Schedule email campaign to be sent later

1. From the Navigation  toolbar, select Campaigns and select Email Campaigns. 
   
2. Click Create Campaign on the top-right.
   
3. Add the campaign name, select a topic, add a subject for the campaign and select a sender address.
   
4. Select recipients, and add content.
   
5. Select Send Later. 
   
1. Click Fixed Time and Time Zone.  Select a date and time. Click Schedule.
    
   
   
   
2. Click Send in Batches. Select a date and time. Select the number of batches and the interval. Click Schedule.
   
   
   
   
3. Click Recipients' Time Zone.  Select a date and time. Click Schedule.
    
   
   
   
4. Click Recipients' Optimal Open Time.  Select a date and time. Click Schedule.
   
   
6. Click Go Ahead in the dialogue box that appears.
   
   
   

Notes:

1. We recommend sending campaigns in batches only if you do not have a time-based limitation. For instance, sending campaigns in batches isn't recommended to send out a New Year greeting campaign since all the batches wouldn't reach the recipients' before the New Year.
   
2. Sending campaigns in batches aids in controlling your website traffic. If all of your recipients' receive your campaign simultaneously, it would lead to a surge in your website traffic. Sending the campaign spreads out your website traffic over a longer period.
   
3. Advanced campaigns cannot be scheduled based on Recipients' Time Zone, Recipients' Optimal Open Time or be sent in batches. You can schedule it based on Fixed Time and Time Zone.